B U S I N E S S P L A N P R E S E N T A T I O N[1]

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B U S I N E S S P L A N P R E S E N T A T I O N[1]

  1. 1. BUSINESS PLAN PRENTATION - Kelvin Zhang
  2. 2. PART 1 Self Introduction PART 2 Sales Forecast PART 3 SWOT Analysis PART4 Promotional Plan
  3. 3. PART 1 Self Introduction Name: Kelvin Zhang After graduated from the Shanghai University, be a salesman at GEO Design Shanghai Company. Since last year, be in charge of the Market department in Xiamen, including working as the Product Manager with the Nanjing office of the Company.
  4. 4. My Company: GEO  GEO Shanghai integrated markets research, product designing, engineering, testing, manufacturing, inspection and assembly on location in metro Shanghai.  Since the inception on the early 1990s, GEO has been pursuing the idea of innovation and completed thousands of distinguished products over past 18 years. Product development specifically for low cost manufacturing in China is what GEO Shanghai offers to brand owners and marketers, looking for a turnkey solution. Our mission is to give our clients an unparalleled equation of creativity, speed, cost, quality, and on-time delivery.  GEO Shanghai is established on the principle of Design for China Manufacturing which holds that any mass-produced product can only reach its full profit potential when the development fully takes into account the cost- down particularities of China manufacturing, right from the start.
  5. 5. My Company: GEO It undoubtedly makes sense to do the product development as close as possible to manufacturing, and now GEO makes it plausible to entrust your development project to professional international management, on site in Shanghai. Our international management team is IP sensitive, adopts world class standards in quality control and streamlines communications. We straighten China supply chains, incessantly keep working with clients on their designs and concepts, improve exist products, and merge hyper creativity with solid industrial manufacturing know how.
  6. 6. This World is full of
  7. 7. When the Discordance couldn’t be Solved …… The Tragedy happened……
  8. 8. I have a DREAM ……
  9. 9. What’s the most expensive one in 21th  century? -PEACE
  10. 10. The original way of human beings to solve the discordance:  Stone, paper and scissors The problem of this game:  Slow or quick action  Cheating
  11. 11. So it is invented……
  12. 12. The step to use our product:
  13. 13. “TERMINAL OF DISCORDANCE” Everything can be solved
  14. 14. PART 2 Sales Forecast Sales Forecast for GEO Design Shanghai Company Year: 2009 Country: P. R. China Projected Sales Revenue Terminal of Discordance 2,000,000 Total Projected Sales Revenue $ 2,000,000 Less: Cost of goods Sold Terminal of Discordance 50,000 Total Cost of Goods Sold $ 50,000 Gross Profit $ 1,950,000 Less: Expenses Terminal of Discordance 30,000 Total Expenses $ 30,000 Net Profit $ 1,920,000 Notes: The estimates are based on the following assumptions: The selling prices of the product are constant throughout the year a) The company will increase distribution for all product categories by 10 percent in the middle of the year. b) This report is confidential and is for internal use only
  15. 15. PART 3 SWOT Analysis SWOT Analysis of GEO Strengths Weaknesses Good profitability Limited human resources Low-cost structure Lack of Reserve funds Advanced Technological Lack of visibility in China advantages Advanced management Opportunities Threats Large market prospects Rise in human cost Injustice on investment in China More professionals in environment Shanghai Importance on R & D in China
  16. 16. PART 4 Promotional Plan 2009 Promotional Plan for “Terminal of Discordance” of GEO Promotional Tool Marketing Objective Estimated Cost Advertising 570,000.00 Television advertising in major networks 330,000.00 To enhance the visibility Internet advertising in Well- known Websites 240,000.00 Marketing Collateral 30,000.00 Enhancing the package of To attract young customers product 30,000.00 Promotional Activities 150,000.00 Organizing the huge draw activities in the supermarket To seize the 80% market 100,000.00 share Discounting during the Christmas 50,000.00
  17. 17. CONCLUSION Win or lose YOU decide!!

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