NORTH AMERICA              New York                   Costa Rica            Nagoya                      Germany           ...
Your employees want training
                                                                                             ...
An overseas assignee never has
                                                                                           ...
For many, Berlitz training
is not a choice. It is the choice.
Selecting Berlitz for your company’s language and           ...
Global learning and account management
                                                                                   ...
Your entire customer service
                                                                                             ...
A range of language
                                                                                                      ...
A new CFO is arriving
                                                                                                    ...
Berlitz works,                                                                                                            ...
Some employees need
                                                                                                      ...
Online Global Skills Programs                                            Doing Business In…
                              ...
Testing and
Additional Berlitz Services
Yet another advantage of choosing Berlitz is that we         In addition, Berlitz ...
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Berlitz Corporate Brochure

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Berlitz Corporate Brochure

  1. 1. NORTH AMERICA New York Costa Rica Nagoya Germany Slovakia Garden City San Jose Nishinomiya Aachen Bratislava Canada New York City Okayama Augsburg Kosice Brossard Dominican Republic Rochester Omiya Berlin Calgary Santo Domingo Slovenia White Plains Osaka Bielefeld Mississauga Ljubljana Ecuador Sapporo Bonn Montreal North Carolina Quito Sendai Braunschweig Spain Ottawa Charlotte Shizuoka Bremen Barcelona Quebec Raleigh El Salvador Tokyo Cologne Madrid Toronto Ohio Guatemala Yokohama Darmstadt Palma De Mallorca Vancouver Akron Guatemala City Dortmund Seville Korea United States Cincinnati Dresden Valencia Mexico Seoul Cleveland Duisburg Arizona Aguascalientes Dusseldorf Sweden Malaysia Phoenix Oregon Cd. Juarez Erfurt Stockholm Kuala Lumpur Portland Cancun Eschborn California Switzerland Cuernavaca Philippines Essen Beverly Hills Pennsylvania Basel Guadalajara Manila Frankfurt Campbell Philadelphia Bern Leon Freiburg Costa Mesa Pittsburgh Singapore Geneva Merida Hamburg Orange Wayne Lausanne Metepec Taiwan Hannover Pasadena Luzerne South Carolina Mexico City Taipei Heidelberg San Diego Zurich Charleston Monterrey Karlsruhe San Francisco Thailand Oaxaca Kiel United Kingdom Santa Monica Tennessee Bangkok Queretaro Krefeld Birmingham Torrance Memphis Tijuana EUROPE Leipzig Brighton Walnut Creek Texas Toluca Lubeck Bristol Woodland Hills Austria Austin Vera Cruz Magdeburg Edinburgh Colorado Feldkirch London Dallas Mainz Panama Graz Denver Houston Mannheim Manchester Panama City Innsbruck San Antonio Monchengladbach Oxford Connecticut Linz Paraguay Munich Stamford Virginia Salzburg MIDDLE EAST Asuncion Munster Westport Tysons Corner Wiener Neustadt Norderstedt Algier West Hartford Peru Vienna Washington Nurnberg Lima Egypt Florida Bellevue Belgium Offenbach Cairo Boca Raton Puerto Rico Antwerp Rostock Coral Gables Washington, D.C. Saarbrucken Caparra Bruges Israel Ft. Lauderdale Wisconsin Carolina/Isla Verde Brussels Stuttgart Haifa Miami Milwaukee Hato Rey Ghent Wiesbaden Jerusalem Orlando Ponce Hasselt Wuppertal Tel Aviv LATIN AMERICA Liege Georgia Uruguay Greece Kuwait Argentina Mouscron Atlanta Athens Kuwait City Acassuso Montevideo Tienen Idaho Buenos Aires Waterloo Hungary Lebanon Boise Venezuela Budapest Cordoba Beirut Caracas Croatia Illinois Brazil Maracaibo Zagreb Ireland Pakistan Chicago Alphaville Puerto Ordaz Dublin Karachi Czech Republic Northbrook Belo Horizonte Valencia Brno Italy Saudi Arabia Oak Brook Brasilia ASIA/PACIFIC RIM Prague Bologna Jeddah Schaumburg Campinas Milan Madinah Curitiba Australia Denmark Indiana Pesaro Makkah Fortaleza Sydney Copenhagen Indianapolis Rome Mecca Goiania China Finland Riyadh Maryland Porto Alegre Malta Beijing Helsinki Taif Baltimore Ribeirao Preto St. Julians Rockville Hong Kong Rio de Janeiro France Syria Netherlands Santo Andre Indonesia Boulogne Damascus Massachusetts Amsterdam Sao Paulo Jakarta Cergy-Pontoise Boston Maastricht Tunisia We’ve been helping Sorocaba Evry Wellesley Hills Japan Tunis Lille Norway Chile Ashiya Michigan Lyon Oslo Turkey Concepcion Atsugi Bingham Farms Minnesota Santiago Viña del Mar Chiba Fujisawa Marne-La-Vallée Marseille Nice Poland Gdansk Istanbul UAE companies succeed since 1878. Minneapolis Fukuoka Kattowice Abu Dhabi Colombia Paris Hiroshima Krakow Bahrain Missouri Barranquilla Rouen Poznan St. Louis Bogota Ichikawa Kanazawa Saint-Germain-En-Laye Warsaw Dubai Sharjah Language Training Cali Saint-Quentin-En-Yvelines New Jersey Kawasaki Wroclaw Cartagena Strasbourg Visit www.berlitz.com Princeton Kobe Ridgewood Medellin Kyoto Toulouse Versailles Portugal Lisbon for exact learning center locations. Cross-Cultural Training Summit Matsudo Villepinte Online Training Berlitz International, Inc. Tel.: 609-514-3136 (outside the U.S.) Corporate Headquarters Fax: 609-750-3593 400 Alexander Park Email: bsa@berlitz.com Testing Princeton, NJ 08540-6306 Internet address: www.berlitz.com USA Tel: 800-457-7958 (U.S. only) © 2005 Berlitz Languages, Inc. All rights reserved.
  2. 2. Your employees want training that fits their schedules. You want training that fits your budget. Get both with Berlitz. To discuss your language and cross-cultural training options, call Berlitz at 1-888-523-7548. 2
  3. 3. An overseas assignee never has the time to leave her desk. A top sales representative is always in a different city. Both can learn with Berlitz. To discuss your language and cross-cultural training options, call Berlitz at 1-888-523-7548. 4
  4. 4. For many, Berlitz training is not a choice. It is the choice. Selecting Berlitz for your company’s language and Berlitz Instructors cross-cultural training needs is a decision you can make Native-fluent and well versed in the latest techniques, our with confidence. trainers are the best in the business. Every instructor goes through Berlitz Instructor Training (BIT), which ensures Since 1878, we have trained millions, from executives to consistent delivery and quality no matter where you take immigrants to diplomats — even royalty. No company is your Berlitz course. better prepared to help your organization succeed in the increasingly global marketplace. Classroom Environment Whether one-on-one or in small groups, the Berlitz learning Berlitz offers you numerous advantages, starting with a experience fosters maximum participation and personal global network of more than 500 Learning Centers in over attention. We can also deliver our training in the location 60 countries. of your choosing — in person or via the Internet. The Berlitz Experience Multi-Media Course Materials Berlitz offers a multi-faceted approach to language Engaging materials are integrated into the curriculum. instruction. Separately, these elements are all convincing These materials are developed using customer feedback arguments to choose Berlitz. Together, they add up to a and field research. total experience no other training organization can match. Specialized Courses The Berlitz Experience is: Although our language courses are geared toward building conversation skills, Berlitz also can help students with The Berlitz Method ® negotiation strategies, presentation and meeting etiquette, A conversational approach that favors listening and plus writing for email and business correspondence. speaking over rote memorization. Pioneered by We even offer higher-level students a course that helps Maximilian Berlitz, it is proven to be the most natural raise their pronunciation to a more natural, near-native level. way to learn a new language. 5 6
  5. 5. Global learning and account management Berlitz provides you with a turnkey solution for training to the same exacting standards and measures worldwide. We can test employees, customize training programs, provide centralized reporting of progress, manage billing, and provide results country-by-country or worldwide. Advantages only Berlitz can offer. Global media partners ACE and ACCET accredited Berlitz is recognized by the American Council on Education Berlitz partners with some of the world’s leading media (ACE), the major coordinating body for higher learning companies to ensure authentic content for all our instruction institutions in the U.S. ACE was instrumental in programs. We have also created unique products jointly recommending college credit equivalencies for Berlitz We work where you work The Berlitz Promise with a number of global corporations and organizations. coursework. Many organizations require ACE accreditation With a network of more than 500 Learning Centers in Berlitz is so confident in our proven techniques and over 60 countries, Berlitz can bring our experience and proprietary materials that we can make our students the for tuition reimbursement. Berlitz is also recognized by the Experience and expertise in language Accrediting Council for Continuing Education and Training expertise to you. We also can arrange training at your following promise: and cross-cultural training (ACCET), another renowned education organization. facility. For those located too far from a Berlitz Learning If you honor the 5-point Berlitz Student Pledge, we promise Everyone knows Berlitz can teach you how to speak a Center — or who are simply too busy to visit one — that you will meet your learning goals. If you do not meet second language. But sometimes, knowing when not to we offer convenient distance learning options, including your goals, we will provide additional instruction until say something is more important than knowing how to a real-time, online “virtual classroom” with a live you do. say something. Berlitz Instructor. For details and conditions, please contact your local That is why cross-cultural skills training is a primary service Our standards are the world’s standards Berlitz Learning Center. of our company. We have a complete in-house staff Over the course of 125 years of training, Berlitz has dedicated to cross-cultural programs. When you train with developed 10 discrete levels of content for every Berlitz, you can be sure you’re getting current, relevant, and language we teach. We have created standardized reliable cultural insights from highly knowledgeable sources. placement and end-of-course tests for each level — which ensures accuracy no matter where you study. But more important than merely having these levels is the fact that Berlitz levels mean something around the world. So both employees and employers can have confidence in our assessments. A global board of advisors The Berlitz Learning Cycle To help ensure that our courses continue to be relevant in a rapidly changing global business environment, Needs analysis Berlitz has an advisory board consisting of training & Placement INSTRUCTION Counseling Recommendation Orientation & Progress development and human resource officers from top (By levels) Report Monitoring multi-national companies who provide advice and feedback on program content and design. Live Instruction INSTRUCTION • Confirmation • Maintenance Monitoring • Challenge to next level Review Tech Follow-up & level check Monitoring Counseling Certificate & Progress Level Check INSTRUCTION Report The Berlitz Learning Cycle ensures that you stay on track to meet your goals. 7 8
  6. 6. Your entire customer service team needs to learn Spanish. Your president needs to brush up on her Mandarin accent. Berlitz can achieve both. Managers and employees alike appreciate the fact that Berlitz offers more program options and more ways to learn than any other language instruction provider. We offer an extensive range of training, from in-class to online programs — even a blended learning solution. And thanks to the Berlitz Method®, students can start speaking a new language in their very first class. What’s more, Berlitz training is fully scalable, from one employee To discuss your language and cross-cultural training options, call Berlitz at 1-888-523-7548. to an entire multi-national organization. Classes can be conducted in Berlitz Learning Centers or at your location. For maximum accountability, progress reports are issued to supervisors as well as students. Language Training Including Total Immersion®, Individual Instruction, On and Off-site Group Instruction, and Berlitz Study Abroad® Residential Training Programs 10
  7. 7. A range of language BerlitzEnglish course materials include a Web site, training options. audio CD, student book, CD-ROM, and magazine. BerlitzEnglish® Berlitz Study Abroad® — the business trip of a lifetime Only Berlitz has a uniquely effective, proprietary Method. Berlitz Individual Instruction An all-new program developed over a 2-year period, One of the best ways to succeed in learning a new The Berlitz Method® has helped more than 30 million Berlitz Individual Instruction is a smart option for business BerlitzEnglish is the most complete English language language and culture is by surrounding yourself with its people become conversant in a new language over the people who want to learn a language quickly. You’ll course available. native customs and people. That’s exactly what the Berlitz past 126 years. Today, Berlitz continues this tradition of spend 100% of the time learning — with 50% dedicated Study Abroad program offers. leadership and innovation by providing you with an array to listening and 50% to speaking. When we began the transformation of our English of language learning options as well as a complement of language program into BerlitzEnglish, we surveyed our You’ll travel to one of our 29 select locations around technology and live instruction. No matter which of our Another benefit of Individual Instruction is that it allows customers — as well as a board of business advisors — the world and be able to learn and practice where the courses you choose, we can help you reach your goals in you to learn at your own pace — your instructor can and asked them what they needed to know, what they language is spoken all around you — inside and outside fewer hours than any other language training organization. tailor the curriculum to your individual goals and abilities. wished other courses had taught them, and what situations the classroom, 24 hours a day. This program can also be adjusted to accommodate they needed help with. Berlitz Total Immersion® 2-3 individuals — for details on Semi-Private instruction, This program is the only one of its kind backed by the Berlitz research led to our invention of the Total Immersion® contact your local Berlitz Learning Center. The result is that BerlitzEnglish is centered around practical power and experience of Berlitz — making it the most program — proven to be the fastest, most effective, and situations — training for business presentations, meetings, effective study abroad program available. Berlitz’s global most intense way for anyone to learn to speak a new Berlitz Charter Group Instruction and negotiations. network also allows you to start your learning in your home language. In as little as 2 to 3 weeks, students can learn Berlitz Charter Group Instruction differs from our country or continue it when you return from your stay to communicate in most business and social situations. consumer-oriented group classes because it is training In addition to the proprietary Berlitz Method®, BerlitzEnglish abroad. Go to www.berlitz.com for more information. specifically tailored for the needs of a group of co-workers offers authentic content sourced from prominent media This program features up to 8 hours of intensive instruction or team members. partners. Audio CDs, CD-ROMs, and a DVD provide a each day. Speak, listen, and think in a new language all richer learning experience, allowing you to see and hear day long. You’ll work primarily one-on-one with an Taking place either on-site or at a Berlitz Learning BerlitzEnglish spoken in real-life situations. An integrated instructor, but will also practice group conversation with Center, this form of instruction is very cost effective, series of exercises can even be accessed at a companion two instructors at once. Plus, you can go shopping or order and allows all participants to learn without any outside Web site. lunch alongside an instructor, in and around the Berlitz distractions to interrupt the flow of the class or disturb the Learning Center, which allows you to practice your new group’s dynamics. language in a more casual environment. Classes are limited to 12 people maximum, which permits lively interaction as well as individual attention from the instructor. This program is an effective way to integrate project teams whose members may be from different countries. 11 12
  8. 8. A new CFO is arriving from another country. An IT person is visiting offices on 3 continents. Berlitz can help both. Effectively managing multi-cultural projects and staff, global virtual teams, and strategic partnerships requires competent global leaders. Berlitz Cross-Cultural training provides dynamic solutions for conducting business in culturally complex situations. In just a matter of days, our cultural specialists can help you and your employees understand the dos and don’ts of transacting business with people from another country. You’ll learn how to act To discuss your language and cross-cultural training options, call Berlitz at 1-888-523-7548. appropriately and respectfully no matter where your business takes you, optimizing effectiveness and results while improving relationships with clients, suppliers, and employees. Berlitz Cross-Cultural training is available for individuals and groups, as well as through executive coaching and e-training. Cross-Cultural Training Including One-on-One Coaching, Global Business Skills Development, and Relocation & Repatriation Training 14
  9. 9. Berlitz works, Relocation Consider the international relocation cost of short-term and The Berlitz Style Assessment Tool (BSAT) The BSAT is an Internet-based, multiple-choice assessment at home or abroad. long-term assignees. Assignees who receive specialized relocation training are better adjusted, effective more that illuminates the user’s behavior style, how they approach challenges, what roles they find comfortable, and how they quickly, and better positioned for success. You can provide perceive and interact with others. The self-knowledge Research indicates that 67% of international managers have Overview of Programs a seamless transition with effective training from Berlitz. participants gain will enable them to adapt more easily to identified handling cultural differences as one of the most Our relocation programs are designed to benefit every type new cultures and make smarter decisions, as well as avoid Global Business Skills crucial components of success – and failure. of international assignee, and our global scope means we and resolve conflict in intercultural situations where there is Gain a competitive advantage by increasing your managers’ effectiveness. These group business seminars have experience with virtually all world cultures. high potential for misunderstanding. Berlitz Cross-Cultural training programs focus on country provide a global perspective and multiple management specific relocation, repatriation, team building, post-merger Repatriation tools to increase productivity for international staff and integration, communication styles, virtual teaming, According to research, 40% of assignees leave their com- projects. If necessary, a review of country infrastructure and executive coaching. Content covered may include pany within two years of returning home. Often to work for (geography, politics, economy, social life, history, etc.) management styles, decision-making processes, themselves or the competition. Losing your assignee’s can be included in coursework. organizational planning, the role of leadership, non-verbal knowledge and skills is costly. Leverage your employees’ cues, and relationship building. Our training can be experience by managing the transition back to the home Global Business Skills programs include: conducted at over 500 Learning Centers or onsite at your office. corporate location. • “Doing Business In...” • “Business Across Borders” • “Negotiating With...” • “Building Bridges” One-On-One Coaching For higher-level executives and managers, Berlitz offers personalized coaching that can quickly and effectively develop global leadership competencies for international business. 15 16
  10. 10. Some employees need training right away. Others need it when they have time. Berlitz can accommodate both. If business demands that you or your employees learn a language or develop knowledge of another country’s culture immediately, Berlitz Online programs can help. With Berlitz’s Online courses and an Internet-ready computer, you can work toward your learning goals at any time of the day. Online learning also eliminates travel time and costs — and is generally the most affordable way to enjoy the benefits of Berlitz quality. To discuss your language and cross-cultural training options, call Berlitz at 1-888-523-7548. Berlitz Online language courses can also be combined with live instruction, for a blended learning solution that can actually be more effective than a single mode of instruction. Online Training Including Language Self-Study, Blended Learning, Distance Learning, and Online Global Skills Training 18
  11. 11. Online Global Skills Programs Doing Business In… Berlitz’s Global Skills are a cost-effective way to gain This online program provides essential details and tips valuable insights into another culture. for 15 different world cultures. Online courses, Global Diversity Participants learn specific Dos and Don’ts that can help to suit any budget. Created in conjunction with cross-cultural expert Geert Hofstede, the Berlitz Global Diversity Online program is the them fit in and avoid potentially costly errors. The course covers business as well as social interaction, helping perfect introduction to the global mindset. Participants will students understand protocol for introductions, conducting be able to sharpen international business skills, maximize meetings, negotiating, as well as valuable travel tips. eBerlitz Self-Study eBerlitz Virtual Classroom productivity, and avoid embarrassing mistakes. This annual subscription-based program is one of the most Thanks to a proprietary technology interface, Berlitz can Learn to navigate the cultures of the following affordable courses Berlitz has ever offered. Users can create a “virtual classroom” wherever you have access to It’s ideal for anyone who interacts with colleagues or clients countries/regions: choose from 27 different languages and take advantage of a multi-media, Internet-ready computer. The structure and from around the world and needs training immediately. up to 400 hours of language training — including samples content of the course is identical to our classroom programs. You’ll learn rules that apply when interacting with people Brazil Latin America of native speakers talking and over 8,000 real-life color You’ll be able to interact with a native-fluent instructor and from different cultures — including communication, images. It’s a complete learning experience, with listening other students — in real time. This is a great solution for China Mexico information-sharing, and decision-making guidelines. comprehension, reading, writing, and speaking (via speech people who are located far from a Berlitz Learning Center The program incorporates self-evaluating tests so students France Singapore recognition technology) exercises. or who travel frequently for business. can determine if they need additional instruction. Germany South Africa eBerlitz Blended Learning Combines the best of Berlitz instruction options: in-person Hong Kong Switzerland conversation and self-guided e-learning. The variety helps India United Kingdom keep students engaged. Ideal for people who value the interaction of a live class, but whose work/home schedules Italy United States may not allow the time commitment of a traditional class. Japan With eBerlitz Blended Learning, you can On the go or far from a Learning Center? apply what you learn in the classroom — eBerlitz Virtual Classroom lets you interact with anytime, right from your computer. instructors and fellow students—in real time. 19 20
  12. 12. Testing and Additional Berlitz Services Yet another advantage of choosing Berlitz is that we In addition, Berlitz can design and administer ELS Language Centers offer a wide range of language and cross-cultural enterprise-wide customizable testing programs for ELS, one of the leaders in on-campus English language instruction, is part services. Here are just a few that may be of interest corporations and organizations. For example, we can of the Berlitz network. Instructional programs are available for students to your organization. test an entire sales force or customer service department from 8 to 18+ years of age, on college campuses and other convenient for fluency in a second language, such as Spanish. locations. Choose from over 40 destinations in the United States, many Testing Services After the testing process is complete, Berlitz can provide of which offer housing and other extended stay options. Testing is a very important component of Berlitz training. detailed reporting — including proficiency level and Even before instruction begins, we offer placement recommended placement into Berlitz instructional programs, Translation Services tests that ensure students take the Berlitz program that’s if desired. Berlitz has partnered with the world’s leading providers of translation right for their needs and abilities. and localization services, to provide translation and interpretation services Berlitz Kids® Instruction to our customers on a country-by-country basis. Contact your Berlitz After students complete a Berlitz program of instruction, Perfect for children whose parents are relocating, Berlitz representative for more details. we also offer optional level tests that determine how Kids programs take all the advantages of the proven Berlitz well they absorbed the material. Berlitz even offers more Method®, plus our years of instructional experience — For more information on Berlitz Business Services, visit: comprehensive proficiency tests like the GTEC and applies them to the unique needs of younger students. www.berlitz.com (Global Test of English Communication) — which truly assess “real world” proficiency. All of these tests can be In addition to courses like Sesame English™ and given in person or via the Internet. Sesame Espanol™, created in conjunction with Children’s Television Workshop®, we offer a number of language programs exclusively for children — including fun Summer Camps and school enrichment programs at selected locations. Over 500 learning centers worldwide! 21 22

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