Emotions rule thoughts and
thoughts rule consumer behavior.
So What is going on in the brain of the consumer?
To improve advertising impact and ROI
The new technology from
Mindmetic will expand the depth
of market research
Psycho-physiological testing tools enable the market research
industry to analyse preconscious response to marketing stimuli.
How do we measure
Psycho-psycological measurement tools gather and analyse data
from our three nervous systems and effectively automate part of
the neuroscientist’s interpretative work.
A complete suite of standardized
and synchronized tools
Ready to measure and interpret consumer physio-pschycological
response til marketing stimuli
What can we test today?
We are currently able to test different types of audio-visual stimuli,
including dynamic stimuli such as audio and video content, and
Example from science
Heart Rate Change
(bpm) Heart rate
-3 Time (s)
0 1 2 3 4 5 6
Looking for partners to
exchange knowledge with
Our focus is on measuring responses and analysing the data. To
secure the availability of reliable statistical data we invite
businesses to engage in partnerships, that excel in the ﬁeld of
Learn how to beneﬁt from new
mind reading technology
Our current focus is on eye-tracking, arousal and attention
measurements, and valence measurements.
35 Catherine Place
SW1E 6DY London
Phone +45 70203044