6. Agile B2B Sales Methodology Implementation
Diagnosis,
Drug Prescription
Check-up
1. current sales work-flow interview
2. requirements interview
3. sales process workshop
4. first version of materials
5. tools selection
Medication
before training
1. presenting materials
2. collecting reactions
training
3. workshop
4. second version of materials
5. setting monitoring points
6. setting benchmarks
evaluation
monitoring
7. Sales Assessment
(by portfolio elements)
■ lead sources
■ processes - benchmarks
■ account mgmt
■ sales force
■ motivation system
8. Social Selling
(a new layer on traditional sales techniques)
■ knowing better the targets
■ more personalized messages
■ better timing
leading example...