Mike Staniforth's Personal Brand


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Mike Staniforth's Personal Brand

  1. 1. Mike Staniforth my music, my brand…my life “ Bands are corporations now. They have pension plans. Musicians have seen the daylight.” “ There's a lot of integrity with musicians; you really still aspire to grow, and be great, to be the best version of yourself you can be.”
  2. 2. What are my strengths? What am I already known for? <ul><li>Take charge initiative. </li></ul><ul><li>Proficient in IT, hardware, software, techware. </li></ul><ul><li>Task/goal oriented in my motivation. </li></ul><ul><li>Reliability in any situation </li></ul><ul><li>Trustworthiness, whatever the level of confidentiality required I am able to meet it. </li></ul><ul><li>Social accessibility. Approachable yet maintain a leadership presence and confidence. </li></ul>
  3. 3. What am I passionate about? <ul><li>Education, learning as much as possible in my areas of interest. </li></ul><ul><li>Music, playing, performing, learning more about the corporate end of the industry and applying that knowledge. </li></ul><ul><li>Helping others; there is a significant satisfaction in the gratitude of someone you’ve done something positive for. </li></ul>
  4. 4. What would I really like to accomplish in my life? <ul><li>Ideally, I would like to stabilize my career to the point that I am able to develop my own music label (Enemy Music) in conjunction with a recording studio and start working with developing artists. In the long run the goal would be to have this company flourish and grow into a significant contributor to the Canadian music industry. </li></ul><ul><li>Additionally I would like to see my own musical projects grow within said company. </li></ul>
  5. 5. What am I truly good at? <ul><li>Music is my passion and my biggest talent. It will forever be what truly defines me; specifically as a performer. </li></ul><ul><li>I am able to adapt my personality to virtually any social situation/environment and integrate myself into most social circles. Through this I enhance my understanding of what an audience looks for in a musical genre. </li></ul>
  6. 6. What contribution can I make? <ul><li>Providing the skills needed to support an organization on multiple fronts (especially social and technological). </li></ul><ul><li>An experienced understanding of what actions/methods are required to launch aspiring musicians into the public eye. </li></ul><ul><li>A strong ethical code and high expectations of quality work from myself and those I work with. </li></ul>
  7. 7.   How do I define success? What does success mean to me? <ul><li>To have established a career where I can combine my passions, my talents, and my personality into the core concepts and direction of my work. </li></ul><ul><li>Financial stability. </li></ul><ul><li>Having my career and life reach a position in which I have the freedom to exercise a significant degree of control over most decisions which will impact my work. </li></ul><ul><li>  </li></ul>
  8. 8. What do I want my legacy to be? How would I like to be remembered? <ul><li>In a word: MUSIC. When people look back and remember me long after I am gone, I would like it to be for the music I created or had a hand in creating. I believe that without music the world would be void of so many things; therefore, to be remembered for something that unites people around the world without them even having met…that is a true legacy. </li></ul><ul><li>Ideally I would also like to be able to leave behind something that can work to the advantage of all those who share my vision and passion and wish to walk the same path. This returns to the concept of founding my own promotion and music-production company. </li></ul>
  9. 9. ***Critical Path*** <ul><li>Grow the A.O.T.E. following (online and offline) by a combined 20 listeners. Monthly basis </li></ul><ul><li>Establish valid relationships with music/entertainment industry profession through Linkedin. One monthly </li></ul><ul><li>Complete construction/launch A.O.T.E. webpage. April 30, 2010 </li></ul><ul><li>Complete recording/release first full length A.O.T.E. album. June 30, 2010 </li></ul><ul><li>Complete three year goal of 100 live performances and develop a direct relationship with an independent record label. December 31, 2010   </li></ul>
  10. 10. Follow me and the band! @Miker954, @AgeOfTheEnemy Age Of The Enemy Mike Staniforth