Information StudiesWebometrics: The Evolution of  a Digital Social Science      Research Field                  Mike Thelw...
What is Webometrics?□ Webometrics is concerned with gathering  data on and measuring aspects of the Web  □   web sites/pag...
History□ “webometrics” coined in print by an  article by Tomas Almind and Peter  Ingwersen in 1997□ Used as a synonym with...
Austria                   Switzerland                                                               Geopolitical          ...
Information science example: The online impact of research groups
Proportion of tweets                           Chilematching posts                                                        ...
YouTubefriend network
Potted History□ Research area over 15 years old□ Within information science has many  practitioners and is prominent in ma...
Webometrics Ranking of World           Universities□ World Universities ranking on the Web  (www.webometrics.info) (Aguill...
Evidence: Citations to webometric      research from outside LISnon-LIS articles citing webometrics, classified by source ...
Research areas bypassing            webometrics 1□ Computer science  □ Link analysis research – algorithm construction    ...
Research areas bypassing            webometrics 2□ Physics and complexity science  □ Abstract link analysis research  □ Re...
Conclusions□ Interest in webometrics applications  but almost no intrinsic interest□ Evidence of a foothold in the EC for ...
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Webometrics - the evolution of a digital social science research field

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Interdisciplinary Insights Symposium at the Oxford Internet Institute
Talk by Mike Thelwall, University of Wolverhampton

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Webometrics - the evolution of a digital social science research field

  1. 1. Information StudiesWebometrics: The Evolution of a Digital Social Science Research Field Mike Thelwall Statistical Cybermetrics Research Group University of Wolverhampton, UK
  2. 2. What is Webometrics?□ Webometrics is concerned with gathering data on and measuring aspects of the Web □ web sites/pages □ Hyperlinks □ Search engines □ YouTube video commenter networks □ Social network sites □ Tweets□ …for varied information/social science purposes
  3. 3. History□ “webometrics” coined in print by an article by Tomas Almind and Peter Ingwersen in 1997□ Used as a synonym with Cybermetrics□ But Cybermetrics includes non-Web internet measurements (Björneborn)□ Grew from attempts to exploit the power of commercial search engines for research
  4. 4. Austria Switzerland Geopolitical connected Belgium Germany FranceExample: SpainLinks betweenEU universities UK NL Norway Italy Poland Finland Sweden Normalised linking, smallest countries removed
  5. 5. Information science example: The online impact of research groups
  6. 6. Proportion of tweets Chilematching posts mentioning Chile 9 Feb 2010 Date and time 9 Mar 2010 Av. +ve sentimentSubj. Sentiment strength Just subj. Increase in –ve sentiment strength Av. -ve sentiment Just subj. 9 Feb 2010 Date and time 9 Mar 2010
  7. 7. YouTubefriend network
  8. 8. Potted History□ Research area over 15 years old□ Within information science has many practitioners and is prominent in maps of the discipline □ Some funded and commissioned webometrics projects, particularly within EU□ Many methods aimed at a social science audience □ Some efforts to disseminate them□ Outside of information science little uptake of its methods
  9. 9. Webometrics Ranking of World Universities□ World Universities ranking on the Web (www.webometrics.info) (Aguillo, Granadino, Ortega, Prieto)□  The most well-known webometric application
  10. 10. Evidence: Citations to webometric research from outside LISnon-LIS articles citing webometrics, classified by source journal/conference
  11. 11. Research areas bypassing webometrics 1□ Computer science □ Link analysis research – algorithm construction but also some scholarly communication (e.g., “Semantic web link analysis to discover social relationships in academic communities”)□ Sociology □ Richard Rogers’ issue networks & IssueCrawler software □ Little published in journals – humanities research?
  12. 12. Research areas bypassing webometrics 2□ Physics and complexity science □ Abstract link analysis research □ Relatively context-free □ But not inspired by webometrics research
  13. 13. Conclusions□ Interest in webometrics applications but almost no intrinsic interest□ Evidence of a foothold in the EC for research communication□ A foothold in the UK for digital resource evaluation□ Some scholarly impact in related fields□ Some scholarly ignoring/irrelevance in Comp. Sci., sociology, physics

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