Employee Engagement Profiling is not easy! This presentation highlights the key steps in designing an effective Employee Survey. Learn how to identify the key issues - and then use this information to strengthen business performance.
Employee Engagement - How to Design an Employee Engagement Survey
Essential Steps leading to
a successful outcome.
Employee Engagement Surveys (or Attitude/Satisfaction Surveys)
should achieve the standards of reliability & validity expected
of any good psychometric questionnaire.
This raises two important questions…
Firstly, Is the survey based on a reliable model?
Are cohesive groups of questions (the factors) each making a separate and distinct
Secondly, Is there evidence of construct validity?
Factors should relate to important outcomes linked to motivation, commitment and
high performance at work
Following on from the previous points, we need to consider
the focus of the survey….
Does it take account of recent research?
This shows that Productivity is linked to Employee Engagement,
not Employee Satisfaction
Check that the Report offers recommendations based on an Engagement-
Performance Model, with clear suggestions for follow-up action.
Will the results support internal benchmarking and comparisons ?
Meaningful analysis requires reliable factors – then you can compare different
groups, highlight issues, and identify priorities for change & development.
Most surveys will allow you to add to the core questions, so key issues can
be explored further.
Are there a range of reporting options, including a ‘traffic light’ summary of
strengths and weaknesses?
Does the system easily integrate online and paper questionnaires?
There are additional questions for organizations that have a number of sites,
or operate internationally:
Are there online options for multi-language delivery?
Does the survey offer multiple reports, with filters to capture data from
Will the Survey meet the essential criteria?
A coherent model & validated set of questions
An easily administered, flexible delivery process
Meaningful analysis, benchmarking & follow-up
Pario Employee Engagement
Profiling meets the essential
criteria of good survey design
- and also reviews the four
levels of connection that impact
on performance at work.
To find out more, go to