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Platypus un nouvel objet des mers – Une experience sous-marine inédite !


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Le Platypus est un concept nautique révolutionnaire d’exploration sous-marine de petite profondeur. Engin nautique semi-submersible, il permet de naviguer indifféremment sur ou sous l’eau. Il est le fruit de passionnés du monde aquatique et de technologies. Un nouveau produit qui livre tous ses bénéfices grâce au Cloud. Cette session sera l’occasion d’échanger avec les concepteurs du Platypus qui est en train de développer un tout nouveau marché.

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Platypus un nouvel objet des mers – Une experience sous-marine inédite !

  1. 1. Platypus un nouvel objet des mers Une expérience sous-marine inédite !
  2. 2. François-Alexandre BERTRAND Alain DINIS
  4. 4. PLATYPUS CRAFT A new diving dimension N° 4
  5. 5. Vidéo N° 5
  6. 6. 6*PADI figures only (+50% of the market) More than 24 million domestic boats in the world (+ 600 000 in 2015) 85 000 new boat licences in France in 2011 1 500 000 jet skis in the USA Diving: 1 million licences delivered each year, 4 300 centres in 175 countries* 9 million people in France are occasionally practising water sports New sports every year: wakeboarding, kitesurfing, paddling etc. LEISURE WATERCRAFT MARKET BOOMING WATER SPORTS INDUSTRY
  7. 7. Maia - Seychelles Four Seasons - Indonesia The Sarojin - Thailand The Datai - Malaysia Platypus’s headquarter Cruise ship area targeted Jaumairah - Dubai Riu Palace - Costa Rica Punta Cana – Dominican Republic Little Plam - Florida Broker Main Platypus distribution area Direct distribution Indirect distribution Reethi Rah - MaldivesIberotel Makadi - EgyptResidencia – Gran Canaria 7 LEISURE WATERCRAFT MARKET DISTRIBUTION STRATEGY
  8. 8. 8 Platypus concept  Platypus core innovation consists in a new concept of nautical craft: 2 hulls linked together with a hydraulic nacelle able to move up and down in order to offer both over or underwater navigation  The concept is patented with a UE patent since 2009, validated in 2016 1 2 3 a. Leisure navigation b. Submarine exploration c. Diving platform *Patents numbers are: FR0904942 and PCT/FR 2010/000684 Leisure application: Platypus Craft  The first application of the concept is applied on leisure market under the brand Platypus Craft with a user-friendly product that offers an ideal three-seated hydraulic nacelle for both leisure navigation and submarine exploration  Homologated as a boat (CE standards)  Public price for an all equipped Platypus Craft: EUR 75 000 to 150 000 EUR (excl. VAT) PLATYPUS : A NEW DIVING DIMENSION INNOVATIVE SEMI-SUBMERSIBLE WATERCRAFT
  9. 9. 9 PLATYPUS : A NEW DIVING DIMENSION COMPETITOR ANALYSIS (2/2)seascooter Scuba Doo zodiac Platypus Craft Sea Breacher EGO Scuba Craft SC3 Paritet Architecture Propulseur de plongée et plongeur scooter sous marin zodiac et plongeurs Hybride bateau & Semi-submersible Engin de sensations fortes Bateau Semi- submersible Hybride jet ski & sous marin Bateau à fond de verre Bateau? Non Non Oui Oui Non (jet ski?) Oui Oui (mais + proche d'un jet ski) Oui Ouvert ou fermé? ouvert ouvert ouvert ouvert fermé fermé fermé fermé Mouillable/ Beachable? N/A Non Oui Oui Non Non Oui Non Caracteristiques Navigation surface 0 0 5 4 2 2 3 5 Navigation sous marine 4 3 1 3 1 2 2 1 Accesibilité 1 3 1 4 3 5 2 5 Polyvalence 1 1 5 5 1 2 2 3 Ecologie 5 3 2 2 à 5 1 5 1 2 Maintenance 4 2 5 4 1 1 3 4 Securité 2 3 4 2 4 1 5 Capacité (personnes) 1 1 8 2 + 3 02-janv 2 3 10 Autonomie (heures) 1 1 3 5 2 3 3 5 Transportable container? 5 4 4 3 4 0 4 0 Transportable route? 5 4 4 4 4 1 4 0 Moteurs Electrique Electrique Essence Electrique ou essence Essence Essence Essence & electrique Essence Puissance 1 KW 1,5KW 200 CV max 100CV max 300CV 4KW 150CV 500CV Vitesse surface (nœuds) 0 0 50 25 60 3 45 35 Vitesse sous marine (nœuds) 1,5 1,5 0,5 3 0 2 2 35 Profondeur de plongée max (m) 30 30 30 2-30* 1 2 30 0 Prix 2 000 € 15 000 € 58 000 € 85 000 € 100 000 € 120 000 € 143 000 € 500 000 €
  10. 10. 10  As one of the world's most advanced semi-submersible, Platypus embodies excitement and adventure over and under the water. Combining leisure surface navigation with safe underwater exploration, Platypus opens the doors of a new diving dimension  Platypus is designed for premium beach resorts around the world to offer their clients new and attractive diving experiences  As a premium bespoke product, Platypus is also optimised for individual ownership such as yacht or cruise ship owners. With an average gross weight of 700kg, Platypus operates as the ultimate yacht and cruise ship tender and is easily hoisted onto deck. It also integrates standard scuba diving equipment and, if electric, compact batteries which are easily recharged PLATYPUS : A NEW DIVING DIMENSION TOURISM & LEISURE ACTIVITIES
  11. 11. 11 Initiation to scuba & handi-diving  90% of underwater work takes place in shallow water: aquaculture, monitoring and maintenance of underwater energetic and industrial installations  Nowadays, scuba-workers never perform these underwater operations easily. Platypus offers an ideal working platform to facilitate the realization of numerous kinds of work  Most of the seabed turns out to be in a deplorable state (bottles, plastic bags, etc.). Platypus may also be used as a cleaning platform up to 5m deep (combined with waste containers used by divers) Professional work underwater Philippe Streiff, Formula 1 driver in the 80s, became tetraplegic after an accident. Ambassador for disabled people and major player in the conception and promotion of a system suitable for driving, he has agreed to be the Platypus’ spokesman to enable disabled people to discover the underwater world.  Platypus is a secure and easy platform to be used both over and under the water: ideal to initiate inexperienced people to scuba diving  It also allows disabled people to dive safely and easily being autonomous. Specific features will be developed to accommodate with various handicaps. The platform has already been designed to build in these features  Marine conservation organisations such as Cousteau Divers Association and national research institutions are aware of marine degradation, rising temperatures and sea levels. There is an increasing awareness of the need to monitor and protect marine ecosystems  Platypus offers a working platform that can be fitted with underwater cameras, lighting systems and other useful underwater equipment to allow biologists to work more effectively in and around conservation areas Water coast exploration Pierre-Yves Cousteau, the youngest son of Jacques Cousteau, founder of Cousteau Divers Association and Platypus’ ambassador, is tipped to use the Platypus for exploration missions and study of coastal area. PLATYPUS : A NEW DIVING DIMENSION MULTIPLE PURPOSES
  12. 12. 12 PLATYPUS : A NEW DIVING DIMENSION A COMPLETE RANGE OF PRODUCTS Ocean Blue Dark CarbonSport Edition Platypus Pro Yacht Edition British GreenYellow Submarine
  13. 13. AKWATYX : consoles Dolphyn
  14. 14. AKWATYX Console sous-marine connectée DOLPHYN N° 14 Le premier objet connecté aquatique permettant l’exploration partagée & augmentée des océans MALDIVES Dauphin tacheté PARIS
  15. 15. DOLPHYN Internet of – underwater - Things N° 15 ?? Apporter les loisirs numériques et connectés au cœur des océans : 1.Accéder à de l’information en Réalité Augmentée sur les points d’intérêt 2.Géo-localiser les photos et vidéos sous-marines 3.Partager l’exploration en direct via une plateforme communautaire 4.Jouer à des jeux en réseau grâce à la gamification des espaces aquatiques
  16. 16. DOLPHYN Powered by Microsoft N° 16
  17. 17. DOLPHYN Le marché N° 17 PROFIL Pratiquants d’activités aquatiques et nautiques : baigneurs, nageurs, randonneurs palmés, plongeurs, plaisanciers NOMBRE 300 millions de nageurs 20 millions de randonneurs palmés 6 million de plongeurs et 800 millions de touristes balnéaires CROISSANCE Les activités liés au tourisme et activités subaquatiques ont un potentiel de développement important notamment grâce aux innovations technologiques et à l’attrait croissant pour des activités de nature.
  18. 18. DOLPHYN La vison finale N° 18 La plongée partagée en direct Plongeuse virtuelle Plongeuse sous-marine La plongée partagée en direct
  19. 19. DOLPHYN Et son écosystème digital N° 19
  20. 20. PLATYPUS + DOLPHYN Plateforme mobile et connectée pour l’observation des océans N° 20 La plongée partagée en direct Plongeuse virtuelle Plongeuse sous-marine La plongée partagée en direct +
  21. 21. N° 21
  22. 22. @microsoftideas @microsoftpme @platypuscraft / @akwatyx N° 22
  23. 23. N° 23 Notez cette session Et tentez de gagner un Surface Book Doublez votre chance en répondant aussi au questionnaire de satisfaction globale * Le règlement est disponible sur demande au commissariat général de l’exposition. Image non-contractuelle