1.
Empowering
Employee Engagement
Creating an Engaged Workforce through Affordable Innovation

2.
The ROI of Employee Engagement
Companies with over 50%
employee engagement
retain over 80% of
their customers
(Demand Metric)
Increasing employee
engagement investment
by 10% can increase
profits $2,400 per
employee per year
(Workplace Research Foundation)
Companies with engaged
employees outperform
others by 202%
(Gallup)

3.
The Engagement Gap
But only 24% said
the employees in their
organization are
highly engaged.
71% of executives say
employee engagement
is very important to their
business’s success.
A recent poll from the Harvard Business Review found:
71% 24%

4.
What do Employees
Need to Be Engaged?
Employee disengagement can come from uncertainty that
their work is meaningful. An effective leader can engage
employees by helping them answer questions about five key
aspects of their work:
Clarity: How do I do this job? What should I
do next?
Efficiency: Is my time valued? Or am I just
stuck doing busy work?
Empowerment: Do I have the authority to be
effective? Do I have the resources I need?
Recognition: Am I doing a good job?
Does anyone care if I go the extra mile?

5.
Clarity Efficiency Empowerment Recognition
Thorough training provides a clarity of purpose
that equips employees for success. Tablet PCs make
training more engaging, consistent, and trackable.
The Habit Burger Grill struggled with inefficient training procedures
as their restaurant chain expanded to over 80 locations.
The process took hours of in-person instruction, and the paper
documentation process led to inconsistencies between different
stores.
The new training process on tablet PCs is self-directed, freeing
managers from having to do the onboarding.
Documentation is automatic, with progress bars that show how
each employee is progressing. All the training results are stored in
a central database for a paper-free process.
Training with tablet PCs gives the Habit’s employees the clarity
they need to provide a unified, consistent experience across
the organization.
Clarity

6.
Clarity Efficiency Empowerment Recognition
Inefficient work procedures can make employees
wonder if management values their efforts. Eliminating
waste makes employees more engaged and can cut
operating costs as well.
Every Delta Airlines pilot boards their plane with a flight kit. These
kits used to be a 40-pound collection of paper charts and manuals.
In addition to their sheer weight, the flight kits became obsolete
soon after they were printed, requiring frequent costly reprints.
Delta replaced their flight kits with tablet PCs, shedding almost all of
the weight and giving pilots access to instantly-updated documents
and real-time risk management.
Delta’s innovation made the flight kit far more easy-to-use and
relevant for pilots. As an added bonus, losing those 40 pounds per
flight saves Delta 1.2 million gallons of fuel per year.
Efficiency

7.
Clarity Efficiency Empowerment Recognition
Management expects employees to deliver exceptional
customer service. To meet these expectations, it’s
important that employees are empowered with the
authority and resources they need.
Rooms to Go used to rely on kiosks for Point of Sale and customer
service. Whenever a customer had a question, the sales associate
had to go to a kiosk--and frequently wait for one to be free--
leaving the customer alone and waiting.
Now each sales associate has a tablet PC, with everything they
need for customer service at their fingertips. They can provide a
seamless experience for their customers without waiting in line at
a kiosk.
Rooms to Go empowered their employees to improve sales
efficiency and enhance the sales experience, boosting morale and
revenue at the same time.
Empowerment

8.
Clarity Efficiency Communication Empowerment Recognition
The best employee incentives show that management
appreciates the challenges employees face, while
rewarding exceptional service. Here’s how one
company used affordable innovation to give its
employees the recognition they needed.
The crew members on Royal Caribbean International’s ships spend
months at sea, disconnected from friends and family.
Royal Caribbean gave every crewmember on its new high-tech ship
Quantum of the Seas a Wi-Fi enabled tablet to help them stay in
touch. Crew members were encouraged to Skype with loved ones
and share photos of their adventures.
The recognition program raised crew morale so much that Royal
Caribbean is now giving branded tablet PCs to all 40,000+ crew
members in their fleet.
Recognition

9.
The Wrap-up
You can engage your
employees by providing
clarity of purpose, making
processes efficient,
enabling communication,
empowering excellence,
and recognizing them for
a job well done.
Affordable innovations like
low-cost, high-value tablet
PCs can foster employee
engagement without
breaking your budget.
Engaged employees are
better equipped to deliver
the exceptional customer
experiences that drive
affinity to your brand.
Download our eBook, the
Modern Manual to Brand
Affinity, to learn more.

10.
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