Group Research Task - Funding and support: UK Sport


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Group Research Task - Funding and support: UK Sport

  1. 1. FUNDING UK involves both State funding and involves private sector funding 4 types of funding • Funding directly from sale • Funding from charities and private institutes • Sponsorships • Salaried sports Centralized funding Comes from government funding. UK government funds athletes through the world class programme example. Decentralized funding Individual private company funding of sport. T.V COOPERATIONS e.g sponsorships and endorsements
  2. 2. OLYMPIC WINNINGS An Olympic medal won by Team GB at the London 2012 Games cost an average of just over £4.5 million. Boxing was the most costeffective sport in terms of funding per medal, with hockey the least Total UK Sport funding for the London 2012 Olympics was £264,143,753, up from £235,103,000 spent on the Beijing Games. For London 2012, money from UK Sport was supplemented by a private sponsorship scheme known as 'Team 2012'. 25m of lottery funding each year for WCPP Since 2008, a total of around £100m per year has been invested in 1,200 athletes competing across 47 different sports in both the Olympic and Paralympic Games.
  3. 3. SUPPORT Private Sector Academies: e.g • Manchester United Soccer School • • Butch and Harmon School of Golf • Ulster Sports Academy • Volvo Sailing academy Requirments for Preperation of global sports: • Exclusive training in the facilities 2-3 weeks prior the event • High standard training and living facilities • Location with similar climatic conditions to host venues • Location in a similar time zone as the host venue • Support facilities with the access to a hospital with an accident and emergency department and advanced technology • Within half a days direct flight from the host venue to avoid fatigue.
  4. 4. SUMMARY Britain's athletes at the Olympics did not just exceed expectations, they smashed them, winning 65 medals - 29 of them golds. That is the best tally of medals recorded by Britain at any Olympics since 1908 and 18 more than won in Beijing four years ago. It was also the Games when British women came to the fore - with first ever British golds in rowing, stunning performances in cycling, Jessica Ennis in the stadium, and several riders in the equestrian events. Not to mention Nicola Adams winning the very first women's boxing gold. Thus supporting the fact that the 4 types of funding provided since 2008 Olympics proved to be a large deal in success. The funding's help support and create private sector academies and help in preparation for elite athletes.