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YouTube research presentation


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How YouTube was used during the 2008 presidential debates.

Published in: Technology, News & Politics
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YouTube research presentation

  1. 1. YouTube Changing the way we view the Media World and Politics
  2. 2. What is YouTube? <ul><li>Founded in 2005 by 2 Harvard Grads. </li></ul><ul><li>Site where users can view videos and (if willingly) create their own content for the world to see. </li></ul><ul><li>Some have created video ‘blogs’ and based on factual (we hope) opinions are now what we call today “Citizen Journalists”. </li></ul>
  3. 3. How YouTube has changed News <ul><li>Some viewers are able to be at the scene of an historic event or breaking news before even the media can get there, giving them a firsthand view of what has happened. </li></ul><ul><li> </li></ul>
  4. 4. Research Questions <ul><li>How is the representation of our media (news and politics) affected by what we see on YouTube? </li></ul><ul><li>How did the candidates in the 2008 Presidential Election use YouTube to strengthen their viewpoints? </li></ul><ul><li>How does YouTube influence how we understand political discourse? </li></ul>
  5. 5. Literature Review
  6. 6. Analysis and Review <ul><li>Based also upon the fact that YouTube has had an ever increasing role in opinions and what we view in the media, especially political…I decided to see what questions and specific answers were given during the 2007 Presidential Debates that YouTube and CNN sponsored. </li></ul>
  7. 7. Democratic Debate Questions <ul><li>1. Healthcare (6) </li></ul><ul><li>2. Social Security/Minimum Wage (5) </li></ul><ul><li>3. War in Iraq (4) </li></ul><ul><li>4. Race and Gender (4) </li></ul><ul><li>5. Education (3) </li></ul><ul><li>6. Global Warming (3) </li></ul>
  8. 8. Democratic Candidate Response <ul><li>1. Change needed (6) </li></ul><ul><li>2. Equality in racism/Gender (4) </li></ul><ul><li>3. End War in Iraq (4) </li></ul><ul><li>4. Candidate’s Experience (4) </li></ul><ul><li>5. Universal Healthcare/Pensions (3) </li></ul><ul><li>6. Peace/Diplomacy (3) </li></ul><ul><li>7. Bush Bashing (3) </li></ul>
  9. 9. Republican Debate Questions <ul><li>1. illegal Immigration (4) </li></ul><ul><li>2. National Debt/Economy (4) </li></ul><ul><li>3. War in Iraq (3) </li></ul><ul><li>4. Gun Control (3) </li></ul><ul><li>5. Gay Marriage (2) </li></ul>
  10. 10. Republican Candidate Response <ul><li>1. Cut Spending (6) </li></ul><ul><li>2. Border Control/Better Defense (4) </li></ul><ul><li>3. “Reform”: Social Security/Healthcare (4) </li></ul><ul><li>4. How to handle Iraq- Mixed. (5 total) </li></ul><ul><li>5. Anti-Terrorism: Islamic (3) </li></ul><ul><li>6. Eliminate Pork Barrel and Earmarks (3) </li></ul>
  11. 11. Videos <ul><li>One that was in the questions </li></ul><ul><li> </li></ul><ul><li>Ones that were not selected </li></ul><ul><li> </li></ul><ul><li> </li></ul>
  12. 12. Candidate Videos <ul><li>Each Candidate was asked to create a 30 second commercial to air during the debates. Here are two of them. </li></ul><ul><li>John Edwards: </li></ul><ul><li>Rudy Giuliani: </li></ul><ul><li> </li></ul>
  13. 13. Wrap Up <ul><li>What we see is that the media is helped by the people who contribute information from their needs and the public interest that today inherit what is popular on YouTube. </li></ul><ul><li>People themselves decide what is satisfying to YouTube, but are very picky and selective on what they want you to see or hear. </li></ul><ul><li>From a political standpoint, YouTube has helped separate parties further away from a centrist government. (More bias and opinions) </li></ul>