1.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
A Picture Can Replace A
Thousand Words
Michael Rainey
Principal Consultant
Rittman Mead

2.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Requirements come from everywhere!

3.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Our Job? Translate - Consolidate - Design - Build!

4.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Our Job? Translate - Consolidate - Design - Build!

5.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Our Job? Translate - Consolidate - Design - Build!

6.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
But it’s not that easy...
•Business terminology
‣Synonyms - “Network ID” and “User ID”
‣Unqualified - “Add the account to the ledger table.” Which account?
‣Similar, but different meanings - “Employee ID” and “Employee Number”
‣Lack of data dictionary
•Misuse of terminology / miscommunication
‣“Can you please ETL some reports for us?”
•Misinterpreted, incorrect, or missing requirements
‣Too much guesswork during design / build phase

7.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Simplify the process...draw a picture!

8.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Simplify the process...draw a picture!
File Server
Target Server
Oracle BI Apps
Target Server
Source Server
Source DB
Extract Pump Replicat
Target
(Operational
Data Store)
Target
(Source
Dependent
Schema)
Target
(Staging)
Target
(Foundation)
Extract Pump Replicat
Replicat
Replicat
Pump
Pump
Stage Star
ETL ETL
Source Server
(Disaster Recovery)
Source DB
Data Guard
Target
(ADW)
Replicat
Pump
Trail Trail
File server is shared
storage with Disaster
Recovery source.
GoldenGate
Manager
GoldenGate
Manager
GoldenGate
Manager
GoldenGate
Manager
Star
ETL
GoldenGate
Manager
GoldenGate
Manager

9.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Why do pictures, models, diagrams work?
•Standardization
‣Identify shapes and their meanings
‣e.g. Business Process Model and Notation (BPMN)
!
•Pictures are less likely to be incorrectly interpreted
!
•Relationships and flow of activities are much easier to recognize
!
•Allows engagement with the business users

10.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Where else are visuals preferred?

11.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Where else are visuals preferred?

12.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Draw the business process

13.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Here’s how it works...
Determine
profitability of
current clients
Is client
profitable?
Start
Profitability of Clients

14.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Here’s how it works...
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Profitability of Clients

15.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Here’s how it works...
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Drop clientNo End
Profitability of Clients

16.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Here’s how it works...
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Drop clientNo End
End
Schedule visit
with client
Yes
Yes
...
Profitability of Clients

17.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Here’s how it works...
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Drop clientNo End
End
Schedule visit
with client
Yes
Yes
...
Profitability of Clients
Salesperson Client
Sales Mgr
Salesperson
Salesperson

18.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
But wait...how does this apply to me?
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Drop clientNo End
End
Schedule visit
with client
Yes
Yes
...
Profitability of Clients
Salesperson Client
Sales Mgr
Salesperson
Salesperson

19.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
But wait...how does this apply to me?
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Drop clientNo End
End
Schedule visit
with client
Yes
Yes
...
Profitability of Clients
Salesperson Client
Sales Mgr
There is a clear
reporting need to
complete this
activity.
Salesperson
Salesperson

20.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
But wait...how does this apply to me?
Determine
profitability of
current clients
Is client
profitable?
Start
Propose rate
increase to
client
Client
determines if
rate increase
acceptable
No
Rate
increase
accepted?
Drop clientNo End
End
Schedule visit
with client
Yes
Yes
...
Profitability of Clients
Salesperson Client
Sales Mgr
There is a clear
reporting need to
complete this
activity.
Salesperson
Salesperson
And we know
who to talk with…

21.
www.rittmanmead.com inquiries@rittmanmead.com @rittmanmead www.facebook.com/rittmanmead
Conclusion
Draw A Picture