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CDPL content examples

These slides highlight several content examples from the campaign explained in The Content Driven Product Launch.

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CDPL content examples

  1. 1. By Michael Passanante Readmissions Analytics Campaign Highlights
  2. 2. Hero Content Article Ebook Ebook
  3. 3. Hero Content - Repurposed 30 blog posts Speaking engagements Webinars Videos Podcasts
  4. 4. Explainer Video
  5. 5. Print Ad
  6. 6. Report Description
  7. 7. Infographic
  8. 8. Penalty Calculator
  9. 9. Podcasts
  10. 10. Promotion
  11. 11. Email
  12. 12. Social Media
  13. 13. Slideshare

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