Trends, Tools and Tips for Technology Careers

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This presentation was delivered to students soon to complete undergraduate and masters degrees in technology and IT disciplines at Oxford Brookes University. The presentation highlights five "hot" areas of demand in the current IT jobs market, and offers resources and free or low cost certifications to allow candidates to "upskill".

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Trends, Tools and Tips for Technology Careers

  1. 1. From Mortar Board to the Board Room: Trends, Tools and Tips for Technology Careers
  2. 2. The Jobs Market: The Bad News Trends, Tools and Tips for Technology Careers – February 20142
  3. 3. The Jobs Market: The Good News Trends, Tools and Tips for Technology Careers – February 20143 of employers in the digital, IT and information services industry claim to be facing a skills crisis Source: Bateman (2013)
  4. 4. Where Are These Jobs? Trends, Tools and Tips for Technology Careers – February 2014 There are many typical career paths for technology graduates. However, today we are focusing on 5 areas of significant demand 4
  5. 5. Where Are These Jobs? (cont.) Trends, Tools and Tips for Technology Careers – February 20145
  6. 6. Structure Trends, Tools and Tips for Technology Careers – February 20146 Session Structure 1. Big Data Management 2. Data Science & Analytics 3. Mobile Applications 4. Content Marketing & Digital Design 5. Consulting & Business Analysis 6. The Future?
  7. 7. 1.1 Why Big Data? Trends, Tools and Tips for Technology Careers – February 20147 3,000,000,000,000 1,200,000,000,000,000 0 200,000,000,000,000 400,000,000,000,000 600,000,000,000,000 800,000,000,000,000 1,000,000,000,000,000 1,200,000,000,000,000 How Much Data is There in the World? 2010 1997 Sources: Lesk (1997) and Gow (2000)
  8. 8. 1.1 Why Big Data? (cont.) Trends, Tools and Tips for Technology Careers – February 20148 Big data means big data storage …
  9. 9. 1.2 Who Does Big Data? Trends, Tools and Tips for Technology Careers – February 20149 Database Administrator
  10. 10. 1.3 What Do You Need to Know? Trends, Tools and Tips for Technology Careers – February 201410 High standard of coding Understanding of the technologies Project management
  11. 11. 1.4 How Do You Get Started? 11 www.bigdatauniversity.com [Free Online Courses] www.hortonworks.com/products/ hortonworks-sandbox [Free Online Environment] www.mapr.com/services/mapr- academy [Free Online Tutorials] www.cloudera.com/content/ cloudera/en/resources.html [Free Courses / Paid Certification] Trends, Tools and Tips for Technology Careers – February 2014
  12. 12. Structure Trends, Tools and Tips for Technology Careers – February 201412 Session Structure 1. Big Data Management 2. Data Science & Analytics 3. Mobile Applications 4. Content Marketing & Digital Design 5. Consulting & Business Analysis 6. The Future?
  13. 13. 2.1 Why Data Science? Trends, Tools and Tips for Technology Careers – February 201413
  14. 14. 2.1 Why Data Science? (cont.) Trends, Tools and Tips for Technology Careers – February 201414
  15. 15. 2.2 Who Does Data Science? Trends, Tools and Tips for Technology Careers – February 201415 “Data Scientist: The Sexiest Job of the 21st Century” Harvard Business Review
  16. 16. 2.2 Data Scientists: By The Numbers Trends, Tools and Tips for Technology Careers – February 201416 190,000shortage of data scientists in the US alone (Manyika et al, 2010) $225,000starting salaries for data scientists (Loizos, 2013) $300p/h hourly rate to hire data scientists via Kaggle (Granville, 2013)
  17. 17. 2.3 What Do You Need to Know? Trends, Tools and Tips for Technology Careers – February 201417 Source: Conway (2013)
  18. 18. 2.4 How Do You Get Started? Trends, Tools and Tips for Technology Careers – February 201418 www.rss.org.uk/site/cms/contentCha pterView.asp?chapter=12 [Graduate Diploma (c£450)] www.datasciencecentral.com/gro up/data-science-apprenticeship [Free Resources / Certification] www.cloudera.com/content/ cloudera/en/resources.html [Free Courses / Paid Certification] www.kaggle.com [Online Community/Competitions]
  19. 19. Structure Trends, Tools and Tips for Technology Careers – February 201419 Session Structure 1. Big Data Management 2. Data Science & Analytics 3. Mobile Applications 4. Content Marketing & Digital Design 5. Consulting & Business Analysis 6. The Future?
  20. 20. 3.1 Why Mobile Applications? Trends, Tools and Tips for Technology Careers – February 201420 “If I were to put my money on one particular IT job area for 2014 … Mobility, Mobility, Mobility” Source: Weldon (2013)
  21. 21. 3.1 Mobile Use: By The Numbers Trends, Tools and Tips for Technology Careers – February 201421 50%of global mobile web users use mobile as their primary or exclusive means of going online 1,200,000,000people accessing the web from their mobile devices 6.5 appsactively used by consumers in a 30-day period 1/4of all searches are performed on mobile devices 57%of users say they won’t recommend businesses with a poor mobile site Source: Hepburn (2013)
  22. 22. 3.2 Who Does Mobile Applications? Trends, Tools and Tips for Technology Careers – February 201422
  23. 23. 3.3 What Do You Need to Know? Trends, Tools and Tips for Technology Careers – February 201423 Mobile coding Networks and operating systems Design and user experience (UX)
  24. 24. 3.4 How Do You Get Started? 24 http://training.adobe.com/certification [Paid Certification] http://99designs.co.uk/designers [Online Community/Competitions] www.mmaglobal.com [Free Online Resources] http://www.w3schools.com/html/ html5_intro.asp [Free Online Tutorials] Trends, Tools and Tips for Technology Careers – February 2014
  25. 25. Structure Trends, Tools and Tips for Technology Careers – February 201425 Session Structure 1. Big Data Management 2. Data Science & Analytics 3. Mobile Applications 4. Content Marketing & Digital Design 5. Consulting & Business Analysis 6. The Future?
  26. 26. 4.1 Why Content Marketing? Trends, Tools and Tips for Technology Careers – February 201426 Source: Content Marketing Institute (2014) Consumers have shut off the traditional world of marketing. They own a DVR to skip TV advertising, often ignore magazine advertising, and now have become so adept at online “surfing” that they can take in online information without a care for banners or buttons (making them irrelevant) Smart marketers understand that traditional marketing is becoming less and less effective by the minute, and that there has to be a better way Enter Content Marketing
  27. 27. 4.1 Why Content Marketing? (cont.) 27 Trends, Tools and Tips for Technology Careers – February 2014
  28. 28. 4.1 Why Digital Design? Trends, Tools and Tips for Technology Careers – February 201428
  29. 29. 4.2 Who Does It? Trends, Tools and Tips for Technology Careers – February 201429
  30. 30. 4.3 What Do You Need to Know? Trends, Tools and Tips for Technology Careers – February 201430 Visualisation Tools The Social Web Multimedia Design
  31. 31. 4.4 How Do You Get Started? 31 http://training.adobe.com/certification [Paid Certification] www.tableausoftware.com/ support/certification [Paid Certification / Free Tutorials and Environment] www.contentmarketinginstitute.com [Free Online Resources] http://wordpress.org/ [Free Website CMS] Trends, Tools and Tips for Technology Careers – February 2014
  32. 32. Structure Trends, Tools and Tips for Technology Careers – February 201432 Session Structure 1. Big Data Management 2. Data Science & Analytics 3. Mobile Applications 4. Content Marketing & Digital Design 5. Consulting & Business Analysis 6. The Future?
  33. 33. 5.1 Why Business Analysis? Trends, Tools and Tips for Technology Careers – February 201433 “If a lion could talk we still couldn’t understand him” Ludwig Wittgenstein
  34. 34. 5.1 Why Business Analysis? (cont.) Trends, Tools and Tips for Technology Careers – February 201434 The success rates of IT projects:
  35. 35. 5.2 Who Does Business Analysis? Trends, Tools and Tips for Technology Careers – February 201435
  36. 36. 5.3 What Do You Need to Know? Trends, Tools and Tips for Technology Careers – February 201436 Technology Soft skills Business and Management
  37. 37. 5.4 How Do You Get Started? 37 http://certifications.bcs.org/ category/15680 [Paid Certification] http://news.top-consultant.com/ guide_to_consulting_firms.aspx [Free 400-Page Guide] Trends, Tools and Tips for Technology Careers – February 2014
  38. 38. Structure Trends, Tools and Tips for Technology Careers – February 201438 Session Structure 1. Big Data Management 2. Data Science & Analytics 3. Mobile Applications 4. Content Marketing & Digital Design 5. Consulting & Business Analysis 6. The Future?
  39. 39. 6.1 The Third Revolution? Trends, Tools and Tips for Technology Careers – February 201439 The Agricultural Revolution (18th Century) The Industrial Revolution (19th Century)
  40. 40. 6.2 Future in Jeopardy? Trends, Tools and Tips for Technology Careers – February 201440
  41. 41. 6.3 The Computational Revolution Trends, Tools and Tips for Technology Careers – February 201441 “Even positions once thought to be immune from computerisation are now under threat” Carl Benedikt Frey and Michael A. Osborne (2014)
  42. 42. 6.4 Jobs at Risk Trends, Tools and Tips for Technology Careers – February 201442
  43. 43. 6.5 Computer Proof Your Career Trends, Tools and Tips for Technology Careers – February 201443 Manage the data, technologies and algorithms Creative & design jobs not suited to computers People-facing roles using soft skills and strategy
  44. 44. Summary Trends, Tools and Tips for Technology Careers – February 201444 The jobs discussed today are not only in high demand with employers today, but are probably also safe from future automation Although the jobs market has had ups and downs and new challenges may emerge the future remains bright for technology graduates

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