Marketing Through Social Networks With Michael Leander 2 June2009

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An evaluation of the webinar "Marketing through social networks" presented on June 2, 2009 by Michael Leander, Fokus Integrated.

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Marketing Through Social Networks With Michael Leander 2 June2009

  1. 1. EVALUATION web seminar 02-06 Marketing through social networks with Michael Leander
  2. 2. Featured speaker: Michael Leander http://www.fokusintegrated.com
  3. 3. Brought* to you by *Ok to click on logos :- )
  4. 4. Summary Marketing through social networks with Michael Leander – 2 June, 2009 • 25 marketers from 15 countries signed up for this FEDMA and Markedu web-seminar • 18 people showed-up • 1 cancelled and 8 didn’t show up • 18 received an evaluation email) • 12 people filled out the evaluation (66,67%) • Here are the results. . .
  5. 5. ”Evaluate speaker: Michael Leander” 1 is bad – 7 is great Michael Leander’s presentation was well received
  6. 6. Marketing quality and technical quality 1 is bad – 7 is great Marketing quality was rated excellent Technical quality was once again rated very good
  7. 7. Comparing this web seminar to previous “Marketing through social networks” webinars
  8. 8. 58,33% said they are likely to recommend the “Marketing through social networks” web-seminar to others 58.33% said they would recommend the web seminar to others
  9. 9. Did the web-seminar meet your expectations? 58,33% said their expectations were met or exceeded
  10. 10. Testimonials, recommendations and constructive feedback "I loved this web-seminar. The speaker – Michael Leander - was on point every time, funny and very inspired.” Due to time constraints we have not yet asked this person if we may publish his or her name
  11. 11. Testimonials, recommendations and constructive feedback “Being a new medium, social networking sites provide a lot of opportunity for marketers. They also provide a lot of opportunity for charlatans telling us what we already know. Markedu's Michael Leander Nielsen sets himself apart from the crowd, and humbly gives us an excellent introduction to the field, making us knowledgeable enough to both hold a conversation about the topic, and to know where to start working if we want to start a new campaign. This is a highly recommended introduction to the field.” Due to time constraints we have not yet asked this person if we may publish his or her name
  12. 12. Testimonials, recommendations and constructive feedback “Seminar was really helpful. Examples were great. I appreciate your presentation skills..”
  13. 13. Testimonials, recommendations and constructive feedback "This web-seminar was just what I was needing for my current marketing 2.0 situation. Fantastic contents, ideas organisation and speaker conduct. Congrats. Due to time constraints we have not yet asked this person if we may publish his or her name
  14. 14. Testimonials, recommendations and constructive feedback “I am very pleased with the result and the content presented. Due to time constraints we have not yet asked this person if we may publish his or her name
  15. 15. Testimonials, recommendations and constructive feedback " This webseminar was a positive experience as I wasn't sure what to expect. As time and cost efficiency is of essence, this method can be recommended to cut travelling/seminar costs and to save the environment.” Due to time constraints we have not yet asked this person if we may publish his or her name
  16. 16. Testimonials, recommendations and constructive feedback “Unfortunately I was not able to attend the whole seminar due to business issues the same day, so I only managed to attend about an hour. From what I heard and saw, it was well aimed at the topic, well presented and my overall impression is quite good.” Due to time constraints we have not yet asked this person if we may publish his or her name
  17. 17. Moving forward • Great feedback, thank you. We will use it to improve the next web-seminars • We are working hard to identify more speakers, more interesting topics and look forward to seeing you at one of our events. • More web-seminars and marketing events here: www.markedu.com
  18. 18. Marketing learnings by Michael Leander • It is interesting to see how differently two people review the same experience. It again goes to prove how important it is to match speaker, topic and competence level of attendees. • Conversion from signup to attendance is a an issue with web- seminars as it is with regular seminars. • Stay tuned: http://meemoo2.com
  19. 19. Marketing events you can afford www.markedu.com
  20. 20. Marketing inspiration and education you can afford www.markedu.com

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