Evaluation Social Networking For Business 22 April 2009 Leander And Gossner

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Evaluation Social Networking For Business 22 April 2009 Leander And Gossner

  1. 1. EVALUATION web seminar Social networking for business discussion and survey results 22-04 Special guest: Martin Meyer-Gossner
  2. 2. Presenter and moderator: Michael Leander http://www.markedu.com Guest speaker Martin Meyer-Gossner, CBS http://www.alterian.com
  3. 3. Brought * to you by * Ok to click on logos :- )
  4. 4. Summary social networking for business web seminar – 22 April 2009 <ul><li>44 people from 15 countries signed up for this FEDMA and Markedu web-seminar </li></ul><ul><li>21 people showed-up </li></ul><ul><li>4 cancelled and 20 didn’t show up </li></ul><ul><li>21 received the evaluation survey email </li></ul><ul><li>13 people filled out the evaluation survey (61,90%) </li></ul><ul><li>Here are the results. . . </li></ul>
  5. 5. ” Evaluate speaker: Michael Leander” 1 is bad – 7 is great Michael Leander presented the survey results and acted as moderator
  6. 6. ” Evaluate speaker: Martin Meyer-Gossner 1 is bad – 7 is great Martin Meyer-Gossner presented his view on the future of social networking
  7. 7. Marketing quality and technical quality 1 is bad – 7 is great As was the technical quality of the web seminar platform Marketing quality was rated excellent
  8. 8. 69,23% said they are likely to recommend the “Marketing through social networks” web-seminar to others An unprecedented 30,77% said they might recommend the web seminar
  9. 9. Did the web-seminar meet your expectations? 84,62 % said their expectation were met or that the webinar exceeded their expectation
  10. 10. Testimonials, recommendations and constructive feedback &quot; The seminar was usefull to gain an overview of the current situation of social networks and their overall use in terms of B2B.” Due to time constraints we have not yet asked this person if we may publish his or her name
  11. 11. Testimonials, recommendations and constructive feedback “ I skip this for now - I had network outage problems throughout the seminar (caused by firewall issues) - so I had a limited experience... Due to time constraints we have not yet asked this person if we may publish his or her name
  12. 12. Testimonials, recommendations and constructive feedback “ Webinars make it easy to gain insights and share thoughts without investing too much traveling time.”
  13. 13. Testimonials, recommendations and constructive feedback &quot; The social networking seminar hosted by Michael Leander Nielsen was excellent. I was pleasantly surprised regarding how well the technical aspects and tools of the Web-Seminar fared...much better than most! The presentation itself provided much valuable information that we intend to apply to further grow our company. I was very impressed. John Fallone, ,CEO -Traininguru Due to time constraints we have not yet asked this person if we may publish his or her name
  14. 14. Testimonials, recommendations and constructive feedback “ This web seminar is highly recommendable. Two highly knowledgeable speakers, interesting survey results and an interesting look into the future of social networking for business. I want to attend more webinars about social networking” Due to time constraints we have not yet asked this person if we may publish his or her name
  15. 15. <ul><li>Great feedback, thank you. We will use it to improve the next web-seminars </li></ul><ul><li>We are planning more web seminars about social networking for business in the near future. </li></ul><ul><li>More web-seminars and marketing events here: </li></ul><ul><ul><li>www.markedu.com </li></ul></ul>Moving forward and comments to attendees – past and future
  16. 16. <ul><li>It is interesting to see how differently two people review the same experience. It again goes to prove how important it is to match speaker, topic and competence level of attendees. </li></ul><ul><li>Conversion from signup to attendance is a an issue with web-seminars as it is with regular seminars. </li></ul><ul><li>I wish more people would show us the respect of at least sending a cancellation email, but…. </li></ul><ul><li>Stay tuned: http://meemoo2.com </li></ul>Marketing learnings by Michael Leander
  17. 17. Marketing events you can afford www.markedu.com
  18. 18. Thank you, Martin Meyer-Gossner <ul><li>Thank’s to Martin Meyer-Gossner for his highly interesting and inspiring presentation </li></ul><ul><li>Visit The Strategy Web (Martin’s blog) here. </li></ul><ul><ul><li>http://www.thestrategyweb.com </li></ul></ul>
  19. 19. Marketing inspiration and education you can afford <ul><li>www.markedu.com </li></ul>

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