Email Profiling Webinar Evaluation Michael Leander 23 June 2009

568 views

Published on

Evaluation of Michael Leander's webinar "Email marketing profiling for success" featuring special guest David Gunnel from Alterian

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
568
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Email Profiling Webinar Evaluation Michael Leander 23 June 2009

  1. 1. EVALUATION web seminar 23-06 Email marketing profiling Michael Leander and David Gunnel, Alterian
  2. 2. Featured speaker: Michael Leander http://www.fokusintegrated.com
  3. 3. Brought* to you by *Ok to click on logos :- )
  4. 4. Email marketing profiling for success web seminar with Michael Leander and guest speaker from Alterian 23 June, 2009 • 39 marketers from 13 countries signed up for this FEDMA and Markedu web-seminar • 16 people showed-up • 2 cancelled and 21 didn’t show up • 15 received an evaluation email) • 9 people filled out the evaluation (70,59%) • Here are the results. . .
  5. 5. ”Evaluate speaker: Michael Leander” 1 is bad – 7 is great Michael Leander’s presentation was well received
  6. 6. ”Evaluate speaker: David Gunnel, Alterian ” 1 is bad – 7 is great David Gunnel presented a 15 minute short hands-on demo/case study and it was very well received by the audience
  7. 7. Comparing Michael Leander’s Email marketing profiling rating from November 08 to June 09
  8. 8. Marketing quality and technical quality 1 is bad – 7 is great Technical quality was rated good Marketing quality was once again rated very good
  9. 9. 88,89% said they are likely to recommend the “Marketing through social networks” web-seminar to others ´88,89% said they would recommend the web seminar to others
  10. 10. Did the web-seminar meet your expectations? 88,88% said their expectations were met or exceeded
  11. 11. Before you read the testimonials – read this…. This was the last time the ”Email marketing profiling for success” web seminar was offered on these terms. It was one of the first webinars offered by FEDMA and Markedu – and consistently one of the highest rated web seminars. Thank you to everyone whom attended.
  12. 12. Testimonials, recommendations and constructive feedback " Interesting information, for more advanced email marketing professionals. I probably should have taken an intro seminar first.” Due to time constraints we have not yet asked this person if we may publish his or her name
  13. 13. Testimonials, recommendations and constructive feedback “ This web-seminar confirmed many of my own conclusions about the market trends/rules for online marketing which is nice since I work in a smaller organization, and sometimes look for others to discuss my issues with. It also gave me good inspiration for content and statements in future presentations of my own. I have decided to prioritize future web-seminars like this. “ Due to time constraints we have not yet asked this person if we may publish his or her name
  14. 14. Testimonials, recommendations and constructive feedback “This seminar is exactly what we marketers need. It's interactive, up to the point and every adaptible to our needs. These days we can't leave the office to go to seminars, they have to come to us and with themes that really make a difference. “ Due to time constraints we have not yet asked this person if we may publish his or her name
  15. 15. Testimonials, recommendations and constructive feedback " Michael Leander seemed tired today (I have attended this web seminar 3 times:-). But it worked for me again. I never grow tired of learning from him – he is witty, highly knowledgeable, and on top of that he clearly cares about his audience. He changes bits and pieces each time. I also liked very much the presentation by Alterian – it was short and to the point. These webinars are highly recommendable and I will attend again and again…“ Due to time constraints we have not yet asked this person if we may publish his or her name
  16. 16. Thank’s to Alterian for assisting in this web seminar
  17. 17. Moving forward • Great feedback, thank you. We will use it to improve the next web-seminars • We are working hard to identify more speakers, more interesting topics and look forward to seeing you at one of our events. • More web-seminars and marketing events here: www.markedu.com
  18. 18. Marketing learnings by Michael Leander • It is interesting to see how differently two people review the same experience. It again goes to prove how important it is to match speaker, topic and competence level of attendees. • Conversion from signup to attendance is a an issue with web- seminars as it is with regular seminars. • Stay tuned: http://meemoo2.com
  19. 19. Marketing events you can afford www.markedu.com
  20. 20. Marketing inspiration and education you can afford www.markedu.com

×