Intro To Personal Brand or Online Identity

561 views

Published on

Actually the label "Personal Brand" is unfortunate. This talk focuses on how to manage your online identity for professional purposes.

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
561
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
17
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Intro To Personal Brand or Online Identity

  1. 1. Today’s Agenda <ul><li>Hot Topics </li></ul><ul><li>SocAppReview Assignment </li></ul><ul><li>Introduction to Personal Brand. </li></ul><ul><li>Any Q & A? </li></ul><ul><li>“ How To” List Assignment </li></ul>
  2. 2. The Structural Characteristics of ChangeThis
  3. 3. PR 2.0
  4. 7. Corporate Voice
  5. 8. Brand Voice
  6. 9. Authentic Voice the voice
  7. 10. Social Etiquette
  8. 11. Listen
  9. 12. Who will lead the change?
  10. 13. Influentials?
  11. 14. Personal Brand
  12. 15. Describe your career future?
  13. 18. 15 words or less
  14. 19. Visibility - Findability
  15. 20. Altruism
  16. 21. Ego & Power
  17. 23. social sexual . professional religious personal private ethnic political national cultural gender The 5 Things About Me Meme culinary
  18. 24. Does “Personal Brand” Suck?
  19. 25. Sources in order of appearance: http://www.blackman.uk.com/site/wp-content/uploads/2009/05/changethis.jpg http://1.bp.blogspot.com/_tNj0ws0eRi8/SSQ4aQxhPtI/AAAAAAAAA-Q/PtfPDOA4OKg/s320/PR+Spam.bmp http://www.unc.edu/~fergusje/281/cluetrain.jpeg http://www.vailsummit.com/.../Brand%20Advocate%20Short_Travel%20TravelCom.pdf http://douglasharding.com/yahoo_site_admin/assets/images/Photo_1.187223947_sq_thumb_m.jpg http://www.barradatijuca.com.br/wp-content/uploads/2009/08/harley-davidson-logo.jpg http://hicars.org/wp-content/uploads/2009/07/Bmw_Logo.jpeg http://www.clcsol.com.au/images/photo7sm.jpg http://www.nicholsoncartoons.com.au/cartoons/new/2006-05-10%20Superannuation%20tax%20cut%20for%20Baby%20Boomers%20550.jpg http://insighttrails.typepad.com/photos/uncategorized/2007/10/01/influentials_book_jacket_4.jpg http://teknon.files.wordpress.com/2008/03/free-agent-nation.jpg http://rsheeley.files.wordpress.com/2009/05/conformity.jpg http://jeremyfain.files.wordpress.com/2008/10/positioning-battle-for-your-mind.jpg http://www.hydrometeoindustry.org/catalogue/ProductSheets/Vaisala/RoadWeather/Vaisala_road-weather_visibility-warning_large.jpg http://ripplesintheocean.files.wordpress.com/2009/05/altruism.jpg http://ecx.images-amazon.com/images/I/41AMFR5YZKL._SL500_PIsitb-sticker-arrow-big,TopRight,35,-73_OU01_AA240_.jpg http://wheelhouseadvisors.files.wordpress.com/2009/03/risk_reward_sign.jpg http://www.avenuesupply.ca/images/products/N3100_p.jpg

×