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When are pictures unprofessional?

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Minimal Rules for using photos in slides

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When are pictures unprofessional?

  1. 1. Are pictures making your presentations look unprofessional?
  2. 2. A picture may speak a 1000 words about your presentation…
  3. 3. …but are they the right words … or the wrong ones? wrong Professional Insightful
  4. 4. 2 simple questions to determine this: 1. Insightful: Is the picture just repeating what is said on the slide or adding to it? 2. Professional: Is it any old picture or a good quality photo?
  5. 5. Let us see how it works with examples. What do you think of these…
  6. 6. Sale of designer wear… <ul><li>Low across all Asian countries </li></ul><ul><li>Even in countries where shopper awareness is high </li></ul>EXAMPLE 1
  7. 7. Sale of designer wear… <ul><li>Low across all Asian countries </li></ul><ul><li>Even in countries where shopper awareness is high </li></ul><ul><li>PICTURE… </li></ul><ul><li>Repeats what the slide says </li></ul><ul><li>Stretched, low quality </li></ul>EXAMPLE 1
  8. 8. Fire safety <ul><li>Important to be aware of doors for exit </li></ul><ul><li>Practice fire drill frequently </li></ul><ul><li>Avoid bringing hazardous material to office </li></ul><ul><li>Listen to instructions from fire safety officers </li></ul>EXAMPLE 2
  9. 9. Fire safety <ul><li>Important to be aware of doors for exit </li></ul><ul><li>Practice fire drill frequently </li></ul><ul><li>Avoid bringing hazardous material to office </li></ul><ul><li>Listen to instructions from fire safety officers </li></ul><ul><li>PICTURE… </li></ul><ul><li>Has no relation to the slide content </li></ul><ul><li>Unprofessional </li></ul>EXAMPLE 2
  10. 10. It is not enough to hire an employee, we need to nurture them as well EXAMPLE 3
  11. 11. It is not enough to hire an employee, we need to nurture them as well EXAMPLE 3 <ul><li>PICTURE… </li></ul><ul><li>Uses analogy of nurturing plants to grow flowers to add depth </li></ul><ul><li>Good quality picture – makes the point memorable </li></ul>
  12. 12. Can we make a ‘unprofessional’ slide look better? An example...
  13. 13. When answering a customer query remember to follow this process <ul><li>Acknowledge the question </li></ul><ul><li>Check if you have understood it correctly </li></ul><ul><li>Answer the question to the best of your ability </li></ul>
  14. 14. When answering a customer query remember to follow this process <ul><li>Acknowledge the question </li></ul><ul><li>Check if you have understood it correctly </li></ul><ul><li>Answer the question to the best of your ability </li></ul>PICTURE… 1. Adds no insights 2. Low quality & uninteresting
  15. 15. Changing the picture…
  16. 16. When answering a customer query remember to follow this process <ul><li>Acknowledge the question </li></ul><ul><li>Check if you have understood it correctly </li></ul><ul><li>Answer the question to the best of your ability </li></ul>PICTURE… 1. Interesting but the slide is still boring!
  17. 17. Changing the words + picture…
  18. 18. The 3-step process to answer customer queries 1.Acknowledge 2.Check 3.Answer
  19. 19. The 3-step process to answer customer queries <ul><li>PICTURE… </li></ul><ul><li>Adds information that the 3 points flow from each other </li></ul><ul><li>Good quality and interesting photo </li></ul>1.Acknowledge 2.Check 3.Answer
  20. 20. Learning : It is not just enough to change the picture!
  21. 21. Words too need to be edited to make the slide have impact!
  22. 22. Interesting? Learn how to use Mind Mining process to generate insights Learn how to the right words + image to make an impact & much more from Powerful Presentations CD Visit us at metamorphtraining.com/OurCDs.aspx to know more

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