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Why Make Presentations Visual


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This presentation shows with an example where traditional text based slides lack and how real visual presentations can made an impact for business presenters.

Published in: Business, Technology
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Why Make Presentations Visual

  1. 1. Making Presentations Visual <br />From Text Slides to <br />Simple Visual Diagrams<br /><br />
  2. 2. Hi,<br />We are Ram & ArteFrom Presentation-process<br />The people trying to put a clear process to create better business presentations<br />
  3. 3. This presentation explores how slides in business presentations can be made more effective<br />
  4. 4. Slides are useful for many reasons…<br />Add insights<br />Represent ideas powerfully<br />Provide Visual Relief<br />Slides<br />Engage multiple senses<br />Aid memory<br />Reinforce talk<br />…If they are made effectively<br />
  5. 5. What is the best way to represent information on slides?A practical example…<br />
  6. 6. The usual text-based slide looks like this…<br />
  7. 7. Guidelines to seat audience in a presentation<br />Theater Style: If your audience is large and you cannot interact much with them, use this seating arrangement <br />U-shaped style: For audience of 10-20 this is a great way to interact with the audience <br />Cluster arrangement: More of a training set up where you want audience to interact with each other <br />
  8. 8. Does this type of slide help present effectively?<br />PRESENTER: Easy to present without practice or even knowing the subject<br />ADVANTAGE<br />AUDIENCE: Can either listen or read text, but not both at the same time!<br />PROBLEM<br />( Notice how all the advantages are for the presenter)<br />
  9. 9. A better alternative is to use bullet-points effectively…<br />
  10. 10. Guidelines to seat audience correctly<br />Theater Style:<br />large audience <br />Low interaction with presenter<br />U-shaped style: <br />Audience size of 10-20<br />High interaction with presenter<br />Cluster arrangement: <br />Training set up <br />Audience interact with each other <br />
  11. 11. Is this type of slide more effective?<br />PRESENTER: Provides clues for speech without revealing too much to audience. Easy to make.<br />ADVANTAGE<br />AUDIENCE:<br />Does not engage visually. Becomes monotonous after a while<br />PROBLEM<br />
  12. 12. A more‘image’ focused slide on this same topic looks like…<br />
  13. 13. Guidelines to seat audience in a presentation<br />Slide 1:<br />Slide 2:<br />Slide 3:<br />Theater Style<br />U-Shaped<br />Cluster Seating<br />
  14. 14. Do these ‘images’ help present effectively?<br />AUDIENCE: It is more visual than any of the previous alternatives<br />PRESENTER: Easy to make <br />ADVANTAGE<br />AUDIENCE: It in a ‘linear’ format where connected information is being presented separately. This makes it difficult to recall.<br />PROBLEM<br />
  15. 15. Slide with image<br />Representing the way ideas are represented in these slides…<br />Slide with image<br />Slide with image<br />Slide with image<br />Slide with image<br />
  16. 16. But the way audience remember information is:<br />The way these slides present information:<br />Not <br />
  17. 17. As humans, we understand and remember information as ‘relationships’ or connections<br />Good Visual Slide<br />How information about animals is stored in your brain<br />Image Source: Wikipedia<br />
  18. 18. An effective presentation slide should focus on visuals and the connection between ideas<br />Good Visual Slide<br />Helps audience remember message<br />
  19. 19. Relationships or connections can be easily captured with DIAGRAMS<br />
  20. 20. For example: If we really look at the RELATIONSHIP between the information we have been trying to present…<br />
  21. 21. The basis of our suggestion for audience seating arrangement is: <br />Audience interaction with presenter: <br />High or Low <br />Audience size: <br />Small or Large <br />The relationship between the information can be captured as a MATRIX<br />
  22. 22. Guidelines to seat audience in a presentation<br />High<br />U-SHAPED ARRANGEMENT<br />CLUSTER ARRANGEMENT<br />Audience Interaction with presenter<br />THEATRE STYLE<br />CLASSROOM STYLE<br />Low<br />Audience Size<br />Small<br />Large<br />
  23. 23. ADVANTAGE 1<br />With a diagram, we found further information that could be added to make the thought complete<br />High<br />U-SHAPED ARRANGEMENT<br />CLUSTER ARRANGEMENT<br />Audience Interaction with presenter<br />THEATRE STYLE<br />CLASSROOM STYLE<br />Low<br />Audience Size<br />Small<br />Large<br />
  24. 24. We can draw this diagram on whiteboard/ flipchart. No need for slides<br />ADVANTAGE 2<br />
  25. 25. Information is presented as ‘relationships’ or connections, which makes it easy for audience to remember<br />ADVANTAGE 3<br />
  26. 26. Once the relationship is clear, the information can always be presented with better design…<br />
  27. 27. With a more professional diagram…<br />Audience Interaction : <br />HIGH<br />U-Shaped Arrangement<br />Cluster Arrangement<br />Classroom <br />Style<br />Theater Style<br />LO W<br />Size : SMALL<br />LARGE<br />
  28. 28. Is there a problem with this approach?<br />The presenter needs to take the time to process his information and present it as powerful visual diagrams<br />PROBLEM<br />It is very easy once the presenter knows the process<br />
  29. 29. The change in presenting information visually….<br />Text<br />Bullets<br />Images<br />Diagram+ Design<br />
  30. 30. You can READ MORE about presentingbusiness ideas powerfully by creating visual diagrams here:<br /><br />CONNECT:<br />@Metamorphtrg<br />