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I was engaged to complete a rapid turnaround in a Sydney based franchise system. Within 18 months I completed an entire market and strategic review of the business and created a totally revised strategic platform and “go to market strategy”. This involved the comprehensive revaluation of the business model, menu, supply chain, operations, training systems, brand, and consumer segmentation. Other recommendations included exploration into new markets,innovations around social media and lower cost (shared) distribution strategies. Systematic board reporting evidences success to both Healthy Habits and the Group, via an increase in comparable sales and a significant reduction in losses.