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Rhizomatic Art Stories mw2011

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Presentation of the paper 'Rhizomatic Art Stories - Balancing Between Innovation and Usability' at Museums and the Web 2011

Published in: Education

Rhizomatic Art Stories mw2011

  1. 1. ART STORIES Balancing Between Innovation and Usability
  2. 2. We’ll talk about… <ul><li>What is Art Stories </li></ul><ul><li>Important findings in post-launch user tests: </li></ul><ul><li>Did we find the right balance between innovation and usability? </li></ul><ul><li>Future challenges </li></ul>
  3. 3. Art Stories at smk.dk Launch statistics
  4. 4. Research based <ul><li>Vision </li></ul><ul><ul><li>A reliable research based resource </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users are pleased to be guided by experts </li></ul></ul>
  5. 5. Serendipitous <ul><li>Vision </li></ul><ul><ul><li>A web of related stories about art where users will get lost in a positive way </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users do get lost – but they have fun! </li></ul></ul>
  6. 6. Persuasive <ul><li>Vision </li></ul><ul><ul><li>Lots of different interaction possibilities to draw users in </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users feel compelled to click on everything </li></ul></ul>
  7. 7. Visual <ul><li>Vision </li></ul><ul><ul><li>Images work as primary entrances to ever deeper layers of information </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users navigate via images, rarely via text </li></ul></ul>
  8. 8. User-centred <ul><li>Vision </li></ul><ul><ul><li>Users create their own ‘trails’ by engaging with the content </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users are excited about forming their own trails through art history </li></ul></ul>
  9. 9. Connected <ul><li>Vision </li></ul><ul><ul><li>Art Stories connects SMK artworks with related material all over the Web </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users expect Art Stories to reflect what’s currently going on at SMK </li></ul></ul>
  10. 10. Multivocal <ul><li>Vision </li></ul><ul><ul><li>Art Stories cultivates a multivocal approach </li></ul></ul><ul><li>Reality </li></ul><ul><ul><li>Users don’t want to contribute </li></ul></ul>
  11. 11. Future challenges <ul><li>Loyal users? </li></ul><ul><li>User-contributed content or not? </li></ul><ul><li>Never ending Art Stories? </li></ul>
  12. 12. Thank you ! [email_address] [email_address] http://www.smk.dk/en/explore-the-art/art-stories/
  13. 13. ART STORIES Balancing Between Innovation and Usability

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