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Common Challenges, Common Solutions #OKFest 20092012


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Talk at Open GLAM Workshop, September 20, 2012 at OK Festival, Society of Swedish Literature, Helsinki

Common Challenges, Common Solutions #OKFest 20092012

  1. 1. Merete Sanderhoff Project researcher @MSanderhoffCommon Challenges, Common Solutions Working Together Towards Openness
  2. 2. My motto:
  3. 3. “The preservation, transmission, andadvancement of knowledge in thedigital age are promoted by theunencumbered use and reuse ofdigitized content for research,teaching, learning, and creativeactivities.” Memo on open access to digital representations of works in the public domain from museum, library, and archive collections at Yale University May 2011
  4. 4. ”…what does it mean that there aremillions of images on the web that weare not allowed to touch while at thesame time there are other millions ofimages that we can actually use?” Peter Leth, Creative Commons For All (in Danish only), 2011 @peterleth1
  5. 5. What are common challenges?• Rapid technological change• Silo culture – high maintenance• Charging for digitized images• Relevance to new generations of users
  6. 6. What could be common solutions?• Working together in networks/hubs• Using shared/existing platforms• Providing free and easy access to digitized images and data• Listening to and engaging users
  7. 7. "Like other museum institutions SMK is used tobeing seen as a gatekeeper of cultural heritage. Butour collections do not belong to us. They belong tothe public. Free access ensures that our collectionscontinue to be relevant to users now and in thefuture.Our motivation for sharing digitized images freely isto allow users to contribute their knowledge and co-create culture. In this way, SMK wishes to be acatalyst for the users creativity." Karsten Ohrt, Director, SMK
  8. 8.
  9. 9. Access is not = to sharing Michael Edson, Director of Web and New Media Smithsonian Institution @mpedson
  10. 10.
  11. 11.
  12. 12.
  13. 13.
  14. 14. Some data
  15. 15. Some dataApril 16 – September 13, 2012• The page about SMK’s free images have been viewed 12,269 times• In comparison has had 261,323 visitors in total• The Creative Commons Attribution page has been viewed 2,519 times• In comparison the ordinary copyright page has been viewed 602 times
  16. 16. Some data• The zip file in its entirety downloaded approx 320 times in April• Bandwidth shows that >2 TB were downloaded, that’s ~ 10.000 individual image downloads (average size 200 MB)• Since then, divided into three zip files (5 GB too big) which have been downloaded – Zip 1: 124 times – Zip 2: 50 times – Zip 3: 42 times
  17. 17. Some data• The individual images have been viewed 2,966 times (May 7-Sept 13)• Averagely, users view 2,2 images and spend 5½ minutes on the download pages• In total 6,521 pages have been viewed• 1,860 Danes have viewed the free images• 757 from other countries, mostly the US, Germany, and Russia
  18. 18. Most downloaded #1 Vilhelm Hammershøi,Interior in Strandgade, Sunlight on the Floor, 1901
  19. 19. Most downloaded #2 Peter Christian Skovgaard, A Beech Wood in May near Iselingen Manor, Zealand, 1857
  20. 20. Most downloaded #3 Lucas Cranach the Elder (c. 1472-1553), Melancholy, 1532
  21. 21. Mai Misfeldt• Art critic at Danish national newspaper• Educator
  22. 22. This artwork has been in the Public Domain for 389 years Lucas Cranach the Elder (c. 1472-1553), Melancholy, 1532
  23. 23.
  24. 24. ”Our primary missionis to ”tell the truth.” Lizzy Jongma, data manager Rijksmuseum, Amsterdam @LizzyJongma
  25. 25. Pushing out poor copies
  26. 26. Enriching public knowledge
  27. 27.
  28. 28. 3 principles1. All Public Domain content is freelyshareable and reusable under CreativeCommons2. We use an existing platform that users like instead of custom-building a new one3. Target users take part in developing theexperience and creating the content
  29. 29. • Artworks have individual #• Comments are <140c• All users are equal and have names and faces• It is multilingual• Comments lead to richer content• The platform is dynamically updated and improved
  30. 30. How will it work?• Stand in front of an artwork in a museum• Pull out your smartphone or tablet• Scan a QR code or the artwork• Scroll through a stream of brief comments and questions, open links to related images, texts, videos etc. (anyone can do this)• Post a comment, question, add a link, photo, video etc. (you need to be a Twitter user to do this)• Maybe you get a response – if you direct a question or comment to a museum tweep, you certainly will!
  31. 31. Objective
  32. 32. Inspire users to look closerat the artworks Objective
  33. 33. Testing the concept
  34. 34. Paper prototyping
  35. 35. Follow up survey
  36. 36. Focus group discussion
  37. 37.
  38. 38. Merete Sanderhoff Project researcher @MSanderhoffWanna join?
  39. 39. MoreAbout SMK’s free charter collection• CC GLAM wiki:,_The_National_Gallery_of_DenmarMade available on these platforms• Dansk Kulturarv:• Google Art Project:• Flickr• Pinterest• ARTstorUse cases of free charter collection• Lær IT:• Hack4dk – Danish cultural heritage hackathon:• Collaboration with the Cph Metro:!/om+metroen/metrobyggeriet/byens+hegn• Renaissance Art Pillows and Room Dividers: //• Ikono TV:• Arkitektens Forlag Blog:
  40. 40.