Successfully reported this slideshow.
Your SlideShare is downloading. ×

Coding da Vinci Schleswig-Holstein 2021 Keynote

Ad

Keynote address
@msanderhoff
Coding da Vinci, Kiel, 11 June 2021

Ad

What’s the role of a national gallery in the 21st century?

Ad

We want to be a catalyst
of users’ creativity
SMK’s first digital strategy
2009

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Upcoming SlideShare
Play with data
Play with data
Loading in …3
×

Check these out next

1 of 43 Ad
1 of 43 Ad

Coding da Vinci Schleswig-Holstein 2021 Keynote

Download to read offline

Keynote address for the cultural heritage hackathon Coding da Vinci Schleswig-Holstein, 11 June 2021

https://codingdavinci.de/de/events/schleswig-holstein

@CdVSH21
@codingdavinci

Cover slide: still from Lucio Arese, Les Dieux Changeants, 2021 https://www.youtube.com/watch?v=rAHmAj0QrHk&t=1s

Keynote address for the cultural heritage hackathon Coding da Vinci Schleswig-Holstein, 11 June 2021

https://codingdavinci.de/de/events/schleswig-holstein

@CdVSH21
@codingdavinci

Cover slide: still from Lucio Arese, Les Dieux Changeants, 2021 https://www.youtube.com/watch?v=rAHmAj0QrHk&t=1s

Advertisement
Advertisement

More Related Content

Slideshows for you (19)

Similar to Coding da Vinci Schleswig-Holstein 2021 Keynote (20)

Advertisement

More from Merete Sanderhoff (20)

Advertisement

Coding da Vinci Schleswig-Holstein 2021 Keynote

  1. 1. Keynote address @msanderhoff Coding da Vinci, Kiel, 11 June 2021
  2. 2. What’s the role of a national gallery in the 21st century?
  3. 3. We want to be a catalyst of users’ creativity SMK’s first digital strategy 2009
  4. 4. Biggest art museum in Denmark – digital is a gamechanger 250,000 artworks, but less than 1 % on display 400,000 visitors a year vs. 4,6 billion online
  5. 5. Digital technologies have given us new opportunities to deliver the enlightenment idea that museums were built on. 4,6 billion people – that’s a lot – are connected via the internet where they are able to communicate, learn, exchange, create and share with each other – for better or worse. Cultural heritage belongs to all of us. It was created by – and for – all kinds of people. Digitisation of our physical cultural heritage means that it can leave the storage rooms and galleries, library shelves and archival drawers, and enter the hands of people everywhere.
  6. 6. When cultural heritage is digital, open and shareable, it becomes a Commons – something we share ownership and responsibility for. It becomes part of us. And, importantly, it becomes a weapon against the misinformation that’s harming our democratic societies.
  7. 7. Digital mindset Digital is not about technology, but attitude Jasper Visser, https://www.smk.dk/en/article/the-future-of-museums-is-about-attitude-not-technology/
  8. 8. Since 2012, SMK has been an early adopter of Creative Commons licensing > platform agnostic Present on Europeana, Google Arts & Culture, Flickr Commons, Wikipedia, Artstor, Pinterest etc.
  9. 9. 2016-2021 We open up SMK’s digitised collections and knowledge for all to use and enjoy smk.dk/en/article/smk-open/
  10. 10. + 95,000 artworks digitised and searchable
  11. 11. + 34,000 images and scans
  12. 12. Volunteer from Scan The World at SMK, 2019
  13. 13. Because museum people don’t necessarily get the best ideas how to use the collections
  14. 14. Lucio Arese, Les Dieux Changeants, 2021 Prizewinning short film https://www.youtube.com/watch?v=rAHmAj0QrHk
  15. 15. Democratisation
  16. 16. smk.dk/en/section/about-smk/
  17. 17. “Our work is based on the conviction that the artworks in our rich collection has a role to play in the society that surrounds us, through its ability to deepen our understanding of the world, its peoples and histories. We believe that the development museums have undergone in the past decades holds the key to engage far more, and more different people than we reach today.
  18. 18. Sharing is Caring
  19. 19. “…to share digitised cultural heritage is a palpable way to care about it. When shared freely in digital formats, cultural heritage dramatically increases its use value, allowing users to participate in defining and shaping how and where heritage objects and information can be used. By opening up and sharing our digital resources, we safeguard their relevance and value – not least to new generations of users. Merete Sanderhoff, This belongs to you, in Sharing is Caring, 2014 https://www.smk.dk/en/article/this-belongs-to-you-7/
  20. 20. Building is Bildung
  21. 21. “With universal access to cultural heritage as raw materials for new creativity and innovation, Bildung becomes closely connected to Building. Creating an understanding of the world and your own place in it becomes a product of active processing, adapting, rebuilding and repurposing. The word Bildung is particularly apt in this context, since etymologically it is derived from the verb bilden (to form or create) which again originates from the noun Bild (image). Merete Sanderhoff, Wanna play?, 2015 https://medium.com/code-words-technology-and-theory-in-the-museum/wanna-play-8f8e2e8cb2fe#.g41p8a4np
  22. 22. Relevance in a digital age – we have an obligation to share our knowledge and trusted sources.
  23. 23. In his brilliant new book The New Enlightenment and the fight to free knowledge, Peter Kaufman writes that works follow a certain order of nature; like Newton’s apples, they inevitably fall into the public domain. Copyright is a temporary status of a creative or scientific work. That’s worth remembering when we manage the heritage passed onto us by former generations – not least now that we are in a digital age, offering new potentials to spread validated knowledge from trusted sources on the internet. https://www.sevenstories.com/books/4278-the-new-enlightenment-and-the-fight-to-free-knowledge
  24. 24. We’re living in times where enlightement and knowledge is severely threatened. GLAMs are not up against each other to attract citizens’ attention, but up against YouTube and Netflix – and filter bubbles and trolls on social media. Our best chance to be relevant in society today is to be hubs of trusted, validated knowledge, because that’s what’s lacking in the world. All of our precious content is worthless if stored where only a privileged elite can find it. It needs to be where people are. If it’s not online, it doesn’t exist.
  25. 25. The New European Bauhaus – a creative and interdisciplinary initiative to fight climate change and improve the quality of living for all by joining the forces of art, culture, social inclusion, science and technology. – sustainability, aesthetics, inclusivity How can digital cultural heritage and a digital mindset support this? https://pro.europeana.eu/page/new-european-bauhaus
  26. 26. First step is opening up, but next step is vital: Not enough to just leave your data out there Museum’s role goes from exclusive expert to helpful facilitator for citizen scientists and creatives
  27. 27. Some examples from SMK We also tested the waters, Flickr, Pinterest and Google Art weren’t rewarding for us, but Wikimedia had big ROI
  28. 28. Wiki Labs Culture https://www.facebook.com/groups/133970093625705
  29. 29. medium.com/smk-open/art-jewels-has-a-winner-f2a2db0d7e08 Design contest +250 entries
  30. 30. Interventions inside the museum
  31. 31. Interact with art in playful ways
  32. 32. Van Go Yourself
  33. 33. Interventions outside the museum
  34. 34. Injection room with remixed art by the users
  35. 35. Young People’s Art Labs
  36. 36. Make the invisible visible https://pro.europeana.eu/post/statens-museum-for-kunst-the-social-impact-of-using-art-to-increase-civic- participation-of-young-people-2018
  37. 37. Digital into analogue Not about the product but the process Impression – quiet contempolation / expression – own emotions
  38. 38. Fear of losing control? – especially for commercial and political use We should fear not being where users are. Obligation to share reliable data in a world of misinformation. Reality check – thanks to pioneers Rijksmuseum 10,000 copies on the internet despite restrictions Don’t fight a losing battle – trust your users https://pro.europeana.eu/files/Europeana_Professional/Publications/Democratising%20the%20Rijksmuseum.pdf People do amazing things when they feel our trust
  39. 39. Look to German colleagues like Museum für Kunst & Gewerbe Hamburg and Alte Pinakothek München https://sammlungonline.mkg-hamburg.de/de https://www.sammlung.pinakothek.de/de/ Clear labeling, definition of different licenses and calls to action > use it well Fair use recommendations based on Europeana https://www.europeana.eu/da/rights/public-domain-usage-guidelines
  40. 40. Investment in digitisation and openness suddenly acquired new value and strategic significance
  41. 41. @msanderhoff Coding da Vinci, Kiel, 11 June 2021 More about SMK Open medium.com/smk-open

×