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Out-Smarted!

This document discusses how smart devices and apps share users' personal information without their full awareness or consent. It notes that 90% of cell phone users have their phone with them frequently and over 30% never turn it off. When apps request location access, 73% of the time the app shares this information with advertising networks. Pre-installed apps and those that request microphone access share even more data. The document warns that as wearable devices become more common, transmitting health and activity information to linked phones, the risks of data interception increase without new security policies. It cautions that as smart technology expands into homes, privacy breaches may also grow.

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Meghan Wilson
Film 260 - Spring 2016
Your smart devices share
more than you think
Photo from picjumbo.com byViktor Hanacek
When was the last time
were without your phone?
you
Photo from picjumbo.com byViktor Hanacek
90% of surveyed cell-phone
owners say that their phone is
frequently with them, (Rainie & Zickuhr, 2015)
Photo from picjumbo.com byViktor Hanacek
Photo from Kaboompics.com
31% say they
never turn their phone
off
45%
say they rarely turn it
off. (Rainie & Zickuhr, 2015)
Photo from Kaboompics.com
Carrying a cell phone
with location
capabilities makes it
easy for app developers
to make a quick profit
off your personal
information
Studies show that when
an app requests location
Photo from picjumbo.com byViktor Hanacek
of the time it shares
the information with
an advertising network
(Dwoskin, 2015)
73%

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Out-Smarted!

  • 1. Meghan Wilson Film 260 - Spring 2016 Your smart devices share more than you think Photo from picjumbo.com byViktor Hanacek
  • 2. When was the last time were without your phone? you Photo from picjumbo.com byViktor Hanacek
  • 3. 90% of surveyed cell-phone owners say that their phone is frequently with them, (Rainie & Zickuhr, 2015) Photo from picjumbo.com byViktor Hanacek
  • 4. Photo from Kaboompics.com 31% say they never turn their phone off 45% say they rarely turn it off. (Rainie & Zickuhr, 2015)
  • 5. Photo from Kaboompics.com Carrying a cell phone with location capabilities makes it easy for app developers to make a quick profit off your personal information
  • 6. Studies show that when an app requests location Photo from picjumbo.com byViktor Hanacek of the time it shares the information with an advertising network (Dwoskin, 2015) 73%
  • 7. Photo from picjumbo.com byViktor Hanacek Marketers pay 10% to 20% more for online ads that include location information - Greg Stuart (Chief executive of the Mobile Marketing Association) (Dwoskin, 2015)
  • 8. Pre-installed apps on smartphones have been shown to share some of the most location data (Dwoskin, 2015) Photo from Flickr.com by Ryan Wick. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 9. Apps ask for access to location and microphone to share even more information to share with its partners (Golbeck, 2014) Photo from Flickr.com by Ernest Duffoo. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 10. Photo from picjumbo.com byViktor Hanacek More than 90% of Americans feel they’ve lost control over their personal data (Dwoskin, 2015) ...yet few are doing anything to protect themselves...
  • 11. 46% of smartphone users said that they “couldn’t live without” their devices (Smith, 2015) Photo from picjumbo.com byViktor Hanacek
  • 12. It is estimated that soon 45% of consumers will wear a smartwatch (Cole, 2015) Photo from Flickr.com by Bram Hilgersom. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 13. developers are determined to create devices that fit seamlessly into our lives and are easy to use for children, adults and seniors (Rhew, 2016) Photo from Flickr.com by Chris Combe. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 14. “Where we are with wearables is about where we were with the Internet in 1993” -Amanda Parkes (chief of technology and research at Manufacture New York) (Postrel, 2016) Photo from Flickr.com by Alvin Chow. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 15. Photo from Flickr.com by Daniel Novta. CC Licence: http://creativecommons.org/licenses/by/2.0/ We are already sharing more information than many of us want to...
  • 16. Photo from picjumbo.com byViktor Hanacek Most wearables are not stand-alone devices and transmit information back- and-forth to a nearby smartphone
  • 17. Transmitting information can leave the user open to risks of data interception (Mansfield, 2016) Photo from Flickr.com by Robert Bejil. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 18. There is a need for new security policies surrounding smart wearables to protect sensitive personal and company information Photo from Flickr.com by American Tobacco. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 19. Wearables can track: step-counts breathing stress levels heart rate and can sense chronic illnesses Photo from Flickr.com by Alex Graves. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 20. Health insurance companies are researching ways that they could use this data in the future when creating risk- profiles (Olson, 2014) Photo from Flickr.com by Imanka. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 21. The sharing of personal information is approaching a grey area Photo from Flickr.com by Arlanta. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 22. In 2011 Fitbit made all data collected public by default and released scores of personal data for anyone to see (Sparkes, 2015) Photo from Flickr.com by Overduebook. CC Licence: http://creativecommons.org/licenses/by/2.0/
  • 23. Smart technology is entering the home at an exponential rate, which only opens the door to more privacy breaches Photo from Flickr.com by James Sann. CC Licence: http://creativecommons.org/licenses/by/2.0
  • 24. “If you control your garage door, your heating and your fridge from your smartphone, expect that someone else could get control of them, too” -Scott Wright (cybersecurity expert) (Fraser, 2016) Photo from Flickr.com byWonderlane. CC Licence: http://creativecommons.org/licenses/by/2.0
  • 25. Cole, S. (2015, March 12). How the AppleWatchWill Chnage Office Life. Retrieved from Fast Company: http://www.fastcompany.com/3043533/the-future-of-work/how-the-apple-watch-will-change-office-life Dwoskin, E. (2015, March 23). WhereWereYou 3 Minutes Ago?Your Apps Know. Retrieved fromThe Wall Street Journal: http://blogs.wsj.com/digits/2015/03/23/where-were-you-3-minutes-ago-your-apps-know/?mod=LS1 Fraser, L. (2016, February 1). Connected devices quietly mine our data, privacy experts say. Retrieved from CBC News: http://www.cbc.ca/news/technology/privacy-data-1.3426634 Golbeck, J. (2014, January 28). Track Star. Retrieved from Slate: http://www.slate.com/articles/technology/future_tense/2014/01/ibeacon_shopkick_privacy_policies_for_location_tracking_apps_aren_t_cl ear.single.html Mansfield, M. (2016, February 18). CanWearableTechnologyThreaten the Cyber Seurity ofYour Business. Retrieved from Small Business Trends: http://smallbiztrends.com/2016/02/wearable-technology-security-issues.html Olson, P. (2014, June 19). WearableTech is Plugging Into Health Insurance. Retrieved from Forbes: http://www.forbes.com/sites/parmyolson/2014/06/19/wearable-tech-health-insurance/#53668c105ba1 Postrel,V. (2016, March 3). Why Nobody'sWearingWearables. Retrieved from BloombergView: http://www.bloomberg.com/view/articles/2016-03-03/why-nobody-s-wearing-wearables Rainie, L., & Zickuhr, K. (2015,August 26). Americans'Views on Mobile Etiquette. Retrieved from Pew Research Center: http://www.pewinternet.org/2015/08/26/americans-views-on-mobile-etiquette/ Rhew, D. D. (2016). Welcome Home:The Health Hub of the Future. Retrieved from Insights: https://insights.samsung.com/2016/03/24/welcome- home-the-health-hub-of-the-future/ Smith,A. (2015,April 1). U.S. Smartphone Use in 2015. Retrieved from Pew Research Center: http://www.pewinternet.org/2015/04/01/us- smartphone-use-in-2015/ Sparkes, M. (2015, February 10). Is smart technology really a threat to our privacy? Retrieved fromThe Telegraoh: http://www.telegraph.co.uk/technology/news/11403494/Is-smart-technology-really-a-threat-to-our-privacy.html Works Cited: Photo from picjumbo.com byViktor Hanacek