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Advancing Diversity and Inclusion Through
Strategic Corporate Citizenship
Dan Bross, Teaching Fellow, Boston College Center for Corporate Citizenship
© 2017 Center for Corporate Citizenship
Workshop Agenda
• The What and The Why
Comparing Notes Exercise (10 minutes)
• Making it Real – A Citizenship Leadership Opportunity
Comparing Notes Exercise (10 minutes)
• Advancing Diversity and Inclusion Through Strategic Corporate
Citizenship – Working at the Edge of the Inside
Jigsaw Corporation Case Study Exercise (45 minutes)
2
© 2017 Center for Corporate Citizenship 3
This Discussion is about -
- Why Diversity & Inclusion is an important to your company
- Why Diversity & Inclusion needs to be part of a Corporate Citizenship program
- How Corporate Citizenship professionals should think about Diversity & Inclusion
- How companies express commitment to Diversity & Inclusion in word but not in deed
- How Corporate Citizenship connects to Human Resource Diversity & Inclusion
- How Diversity & Inclusion policies and objectives are communicated through Corporate Citizenship
reports and goals
This Discussion is NOT –
- Diversity and Inclusion training
- Unconscious bias training
- Setting up inclusive volunteer programs
- Employee Resource Groups
Learning Goals and Discussion
© 2017 Center for Corporate Citizenship
The What and the Why
4
© 2017 Center for Corporate Citizenship 5
According to Webster – “the condition
of having or being composed of
differing elements”
Diversity Is -
According to The Center –
“about differences”
© 2017 Center for Corporate Citizenship 6
Inclusion Is
According to Webster – “the act of
including : the state of being included”
According to The Center –
“the way these differences are
harnessed and brought together
to reap the greatest possible
value for companies and for
society”
© 2017 Center for Corporate Citizenship 7
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
White Hispanic Black Asian
1960 2005 2050
Source – Pew Research Center, 2008
US Population by Race and Ethnicity
1960, 2005 and 2050 (Projected)
© 2017 Center for Corporate Citizenship
Comparing Notes (10 minutes)
How Does Diversity and Inclusion Deliver
Business Value?
• Diversity and Inclusion helps …….
Discuss as a table / capture points on your flip charts – 5 minutes
Report out – 5 minutes
© 2017 Center for Corporate Citizenship
The Facts Are Indisputable
• Stronger financial performance
• Improved market share
• Capture new markets
• Drives innovative
• Better job performance
• Enhanced corporate reputation
• Expectation of customers and investors
• Recruitment and retention
• Ranking and ratings
© 2017 Center for Corporate Citizenship
Making It Real
10
© 2017 Center for Corporate Citizenship 11
D & I is not just about what happens in the HR department
© 2017 Center for Corporate Citizenship 12
Citizenship is not just about what happens in the Citizenship Department
© 2017 Center for Corporate Citizenship
Roles and Responsibilities
13
© 2017 Center for Corporate Citizenship
Leadership
Mission
14
Values
Policies
& Practices
Culture
Is D&I Baked In?
© 2017 Center for Corporate Citizenship
Comparing Notes (10 minutes)
Is Diversity & Inclusion Baked in at Your Company?
• Are the facts indisputable in your company?
• Is Diversity & Inclusion part of your culture?
• Is Diversity & Inclusion a priority for your CEO?
© 2017 Center for Corporate Citizenship
Advancing Diversity and Inclusion Through Strategic
Corporate Citizenship
16
- Working At The Edge of the Inside
© 2017 Center for Corporate Citizenship 17
“In any organization there are people who serve at the core.
These insiders are in “the room where it happens!”
“Then there are outsiders - they try and take over from without
– they throw missiles from the outside in.”
“There is a third group – those who are the edge of the inside.
These are people within the organization but they are not
subsumed by the group think. They work at the boundaries,
bridges and entranceways.”
At the Edge of Inside
June 24, 2016
Our jobs as Corporate Citizenship leaders require us to work
at the edge of the inside
We must be free from the core’s central seductions – but hear
its message in new and creative ways
© 2017 Center for Corporate Citizenship
Case Study Exercise
Jigsaw Corporation
18
© 2017 Center for Corporate Citizenship 19
Mission Statement
We believe in what people make possible
Our mission is to empower every person and
every organization on the planet to achieve more.
© 2017 Center for Corporate Citizenship 20
At Jigsaw we combine human ingenuity with advanced and intelligent
technologies to solve complex problems and deliver innovation to build a more
equal and inclusive society.
From gender equality and climate action to decent work and economic growth
and quality education, we are committed to addressing the United Nations’
Global Goals and contributing to the new sustainable development agenda.
Citizenship Commitment
© 2017 Center for Corporate Citizenship 21
Jigsaw should be a place where people from different backgrounds and
experiences come to do their best work–a place where every Jigsawer feels they
belong. The truth is that we’re not there yet. We know diversity and inclusion are
values critical to our success and future innovation. We also know challenging
bias–inside and outside our walls–is the right thing to do. That’s why we continue
to support efforts that fuel our commitments to progress. These commitments
require us to look at bias through a wider lens: at Jigsaw, in the industry, and in
society. And while progress will take time, our actions today will determine who we
are in the future.
Diversity and Inclusion Commitment
© 2017 Center for Corporate Citizenship 22
The Employment Non-Discrimination Act (ENDA) was introduced in the US Senate that
would prohibit discrimination in hiring and employment nationally on the basis of sexual
orientation or gender identity by employers with at least 15 employees.
Jigsaw was among the first companies in the US to provide non discrimination protection to
its gay and lesbian employees and has supported state non discrimination legislation in the
states where it operates.
The Senate Finance Committee will be considering a bill critically important to Jigsaw in the
next few months. The bill could result in a huge tax savings for Jigsaw.
Senator Smith, the Chairman of the Finance Committee, is strongly opposed to ENDA and
has asked Jigsaw to oppose the bill.
A Jigsaw senior executive told Senator Smith that while Jigsaw would not
oppose the bill, the company would remain neutral.
© 2017 Center for Corporate Citizenship 23
Senator Smith issued a statement applauding Jigsaw’s position of neutrality
which received widespread coverage
 Members of Jigsaw’s LGBTI ERG were outraged and a large number of
other employees joined their protest
 Activists investors launched a write in campaign against Jigsaw
 Gay and Lesbian NGOs asked Jigsaw to return awards
 Significant negative press coverage of Jigsaw’s position of neutrality
 Boycotts threatened
© 2017 Center for Corporate Citizenship 24
Questions
1. Who is the internal issue owner(s)?
2. Who are the internal stakeholders?
3. Who are the external stakeholders?
4. Is this a Citizenship issue?
5. If not, why not?
6. If yes, why?
7. Yes, this is a Citizenship issue. What role should the Citizenship team
play?
a. Internally
b. Externally
Work individually and complete your worksheets (15 min)
Be prepared to share (20 min)

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Diversity and Inclusion Through Corporate Citizenship

  • 1. Advancing Diversity and Inclusion Through Strategic Corporate Citizenship Dan Bross, Teaching Fellow, Boston College Center for Corporate Citizenship
  • 2. © 2017 Center for Corporate Citizenship Workshop Agenda • The What and The Why Comparing Notes Exercise (10 minutes) • Making it Real – A Citizenship Leadership Opportunity Comparing Notes Exercise (10 minutes) • Advancing Diversity and Inclusion Through Strategic Corporate Citizenship – Working at the Edge of the Inside Jigsaw Corporation Case Study Exercise (45 minutes) 2
  • 3. © 2017 Center for Corporate Citizenship 3 This Discussion is about - - Why Diversity & Inclusion is an important to your company - Why Diversity & Inclusion needs to be part of a Corporate Citizenship program - How Corporate Citizenship professionals should think about Diversity & Inclusion - How companies express commitment to Diversity & Inclusion in word but not in deed - How Corporate Citizenship connects to Human Resource Diversity & Inclusion - How Diversity & Inclusion policies and objectives are communicated through Corporate Citizenship reports and goals This Discussion is NOT – - Diversity and Inclusion training - Unconscious bias training - Setting up inclusive volunteer programs - Employee Resource Groups Learning Goals and Discussion
  • 4. © 2017 Center for Corporate Citizenship The What and the Why 4
  • 5. © 2017 Center for Corporate Citizenship 5 According to Webster – “the condition of having or being composed of differing elements” Diversity Is - According to The Center – “about differences”
  • 6. © 2017 Center for Corporate Citizenship 6 Inclusion Is According to Webster – “the act of including : the state of being included” According to The Center – “the way these differences are harnessed and brought together to reap the greatest possible value for companies and for society”
  • 7. © 2017 Center for Corporate Citizenship 7 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% White Hispanic Black Asian 1960 2005 2050 Source – Pew Research Center, 2008 US Population by Race and Ethnicity 1960, 2005 and 2050 (Projected)
  • 8. © 2017 Center for Corporate Citizenship Comparing Notes (10 minutes) How Does Diversity and Inclusion Deliver Business Value? • Diversity and Inclusion helps ……. Discuss as a table / capture points on your flip charts – 5 minutes Report out – 5 minutes
  • 9. © 2017 Center for Corporate Citizenship The Facts Are Indisputable • Stronger financial performance • Improved market share • Capture new markets • Drives innovative • Better job performance • Enhanced corporate reputation • Expectation of customers and investors • Recruitment and retention • Ranking and ratings
  • 10. © 2017 Center for Corporate Citizenship Making It Real 10
  • 11. © 2017 Center for Corporate Citizenship 11 D & I is not just about what happens in the HR department
  • 12. © 2017 Center for Corporate Citizenship 12 Citizenship is not just about what happens in the Citizenship Department
  • 13. © 2017 Center for Corporate Citizenship Roles and Responsibilities 13
  • 14. © 2017 Center for Corporate Citizenship Leadership Mission 14 Values Policies & Practices Culture Is D&I Baked In?
  • 15. © 2017 Center for Corporate Citizenship Comparing Notes (10 minutes) Is Diversity & Inclusion Baked in at Your Company? • Are the facts indisputable in your company? • Is Diversity & Inclusion part of your culture? • Is Diversity & Inclusion a priority for your CEO?
  • 16. © 2017 Center for Corporate Citizenship Advancing Diversity and Inclusion Through Strategic Corporate Citizenship 16 - Working At The Edge of the Inside
  • 17. © 2017 Center for Corporate Citizenship 17 “In any organization there are people who serve at the core. These insiders are in “the room where it happens!” “Then there are outsiders - they try and take over from without – they throw missiles from the outside in.” “There is a third group – those who are the edge of the inside. These are people within the organization but they are not subsumed by the group think. They work at the boundaries, bridges and entranceways.” At the Edge of Inside June 24, 2016 Our jobs as Corporate Citizenship leaders require us to work at the edge of the inside We must be free from the core’s central seductions – but hear its message in new and creative ways
  • 18. © 2017 Center for Corporate Citizenship Case Study Exercise Jigsaw Corporation 18
  • 19. © 2017 Center for Corporate Citizenship 19 Mission Statement We believe in what people make possible Our mission is to empower every person and every organization on the planet to achieve more.
  • 20. © 2017 Center for Corporate Citizenship 20 At Jigsaw we combine human ingenuity with advanced and intelligent technologies to solve complex problems and deliver innovation to build a more equal and inclusive society. From gender equality and climate action to decent work and economic growth and quality education, we are committed to addressing the United Nations’ Global Goals and contributing to the new sustainable development agenda. Citizenship Commitment
  • 21. © 2017 Center for Corporate Citizenship 21 Jigsaw should be a place where people from different backgrounds and experiences come to do their best work–a place where every Jigsawer feels they belong. The truth is that we’re not there yet. We know diversity and inclusion are values critical to our success and future innovation. We also know challenging bias–inside and outside our walls–is the right thing to do. That’s why we continue to support efforts that fuel our commitments to progress. These commitments require us to look at bias through a wider lens: at Jigsaw, in the industry, and in society. And while progress will take time, our actions today will determine who we are in the future. Diversity and Inclusion Commitment
  • 22. © 2017 Center for Corporate Citizenship 22 The Employment Non-Discrimination Act (ENDA) was introduced in the US Senate that would prohibit discrimination in hiring and employment nationally on the basis of sexual orientation or gender identity by employers with at least 15 employees. Jigsaw was among the first companies in the US to provide non discrimination protection to its gay and lesbian employees and has supported state non discrimination legislation in the states where it operates. The Senate Finance Committee will be considering a bill critically important to Jigsaw in the next few months. The bill could result in a huge tax savings for Jigsaw. Senator Smith, the Chairman of the Finance Committee, is strongly opposed to ENDA and has asked Jigsaw to oppose the bill. A Jigsaw senior executive told Senator Smith that while Jigsaw would not oppose the bill, the company would remain neutral.
  • 23. © 2017 Center for Corporate Citizenship 23 Senator Smith issued a statement applauding Jigsaw’s position of neutrality which received widespread coverage  Members of Jigsaw’s LGBTI ERG were outraged and a large number of other employees joined their protest  Activists investors launched a write in campaign against Jigsaw  Gay and Lesbian NGOs asked Jigsaw to return awards  Significant negative press coverage of Jigsaw’s position of neutrality  Boycotts threatened
  • 24. © 2017 Center for Corporate Citizenship 24 Questions 1. Who is the internal issue owner(s)? 2. Who are the internal stakeholders? 3. Who are the external stakeholders? 4. Is this a Citizenship issue? 5. If not, why not? 6. If yes, why? 7. Yes, this is a Citizenship issue. What role should the Citizenship team play? a. Internally b. Externally Work individually and complete your worksheets (15 min) Be prepared to share (20 min)