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Summer 2013 MeetMe Overview


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Summer 2013 MeetMe Overview

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  2. 2. 22Cautionary Note Regarding Forward Looking StatementsCertain statements in this presentation are forward-looking statements within the meaning of the Private Securities LitigationReform Act of 1995. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,”“potential,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-lookingstatements. We have based these forward-looking statements largely on our current expectations and projections about futureevents and financial trends that we believe may affect our financial condition, results of operations, business strategy andfinancial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include:The emergence of the social discovery category, anticipated growth of the mobile market, including prospective mobile traffic,engagement, use and revenue, our ability to monetize our mobile offerings, the migration of users from web to mobile, theusage and consumption habits of mobile users versus web users, our ability to launch a new products and features, our abilityto roll-out feed advertising, the effectiveness of our mobile software on smartphones and tablets, the willingness of our users topurchase virtual credits on their mobile devices and the willingness of users to try new product offerings, the risk thatunanticipated events affect the internationalization of our mobile products, and the acceptance of our brand internationally.Further information on our risk factors is contained in our filings with the SEC, including the Form 10-K for the year endedDecember 31, 2012 and the Current Report on Form 8-K filed with the SEC on May 1, 2013. Any forward-looking statementmade by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results todiffer may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publiclyupdate any forward-looking statement, whether as a result of new information, future developments or otherwise, except asmay be required by law.Regulation G – Non-GAAP Financial MeasuresThis presentation includes a discussion of Quepasa and myYearbook combined company revenues and Adjusted EBITDAfrom continuing operations which are non-GAAP financial measures. Reconciliations to the most directly comparable GAAPfinancial measures are provided on the Investor Relations section of the MeetMe corporate website at© 2013, MeetMe, Inc.
  3. 3. 33Source: MAU and DAU stats based on May 13 internally tracked data. Employee count as of May 13.Average hours spent calculated using total hours spent divided by MeetMe Platform MAU (April 13).Total hours from Google Analytics for Web, Android, and iPhone, and from Flurry for iPad.
  4. 4. 44Source: Daily traffic and demographic stats based on internally tracked data from May 13. Demographic stats based on user profile data.Top Countries based on IP address from internally tracked user data.
  5. 5. 55Source: Statistics obtained from survey results collected from 17,000 MeetMe users between May 31 and June 5, 2013.
  6. 6. 66Source: Average daily stats and site activity based on internally tracked data from May 13.
  7. 7. 77
  8. 8. 88Source: Mobile revenue based on Q1 13 and Q1 12 reported financial results as per the SEC 10-Q filing. Mobile MAUs based on internally tracked data.
  9. 9. 99Source: Revenue by source based on May 13 revenue data. Mobile monthly and daily stats based on internally tracked data from May 13.
  10. 10. 1010Source: Average Revenue per User (ARPU) is calculated by dividing Q1 13 reported revenue by average monthly active users (MAUs). Facebooks mobileARPU is based on Facebooks mobile revenue and mobile MAUs reported in Facebooks Q1 13 SEC 10-Q filing and earnings press release. Android TopGrossing Social apps is based on Google Play as of June 4, 2013, as summarized by AppAnnie.
  11. 11. 1111Source: Web page views obtained from Google Analytics. Web and mobile revenue based on Q1 13 and Q1 12 reported financial results as per theSEC 10-Q filing.
  12. 12. 1212Source: Average daily stats and site activity based on internally tracked data from May 13.
  13. 13. 1313Note: Internet (excl. mobile) advertising reached $37B in USA in 2012 per IAB, Mobile advertising reached $4B per eMarketer. Print includes newspaperand magazine. $20B opportunity calculated assuming Internet and Mobile ad spend equal their respective time spent share.Source: Time spent and as spend share data eMarketer, 12/12, Internet and mobile ad dollar spent amount per IAB.
  14. 14. 1414Source: Mobile revenue stats based on Q1 13 and 2012 reported financial results included in previous SEC 10-Q and 10-K filings.
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