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Living in a Connected, Collaborative but “Dis-integrated” Society - Simone Cicero Keynote OuiShare Forum

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How is digital transformation impacting the potential of collaborative businesses? What does it really mean "collaborative economy"? This is just an expression of the transition towards a post industrial society!
This presentation was given as an opening of the first OuiShare Forum - OuiShare semestrial event for the corporates that want to understand how to transform to cope with the collaborative transformation and become players of change.

Published in: Business, Technology
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Living in a Connected, Collaborative but “Dis-integrated” Society - Simone Cicero Keynote OuiShare Forum

  1. Living in a Connected, Collaborative but “Dis-integrated” Society Simone Cicero @meedabyte #OsForum May 18 2015 – Paris - OuiShare Forum #1 Leveraging Digital Transformation: Cultivating Collaboration & Thinking as a Platform
  2. Digital Transformation? Is that only a technology matter?
  3. Technology PRICE A digital infrastructure: •From 100K€/month (in early 2000) •To 1000€ month (at today)
  4. ACCESSIBILITY Technology Coming up: • Algorithms and Big Data • Artificial Intelligence
  5. “Software is eating the world”Marc Andreessen
  6. Illustration: Simon Wardley – blog.gardeviance.org Increasing competition in demand and supply
  7. Illustration: Simon Wardley – blog.gardeviance.org Increasing competition in demand and supply EVOLUTION
  8. Componentization
  9. Agile, nimble, unpredictable, fast to adapt, customer driven, intangible… Industrialized, efficient, predictable, structured, …
  10. Can you do both? (You should)
  11. Fortune 500 companies life expectancy in 2015 is approaching 10 years. Was 70 in 1930.
  12. What changes in the background: User Trends
  13. Climate change • impacting consumer behavior • growing potential impact on value chains (eg: logistics, local production, local jobs)
  14. Urbanization • 54% of world’s population lives in cities •1.5 million more every week • 2.5 billion people expected to be added to the urban population by 2050
  15. Millennials • Peak home buying age shifting from 25 to 45 • Median marriage age shifting from 23 to 30 • 60% choose renting vs buying • 90% buys online and counts on peer reviews
  16. 3rd Digital Age is Personal • customer expects the brand being able to predict her own needs and help her achieve objectives • they want products and services that can be self designed and tailored • feel special/unique/tribe/niche
  17. Sustainable/Social Urban For Millennials Personal
  18. CONSUMPTION redistribution local food systemsproduct-service on-demand services 3rd Digital Age • customer expects the brand being able to predict her own needs and help her achieve objectives • they want products and services that can be self designed and tailored • feel special/unique/tribe/niche A first collision between digital disruption and user habits change: Collaborative Consumption AKA Sharing Economy
  19. Looking deeper: What’s the Real transition?
  20. CONSUMPTION redistribution local food systemsproduct-service on-demand services 3rd Digital Age • customer expects the brand being able to predict her own needs and help her achieve objectives • they want products and services that can be self designed and tailored • feel special/unique/tribe/niche
  21. CONSUMPTION redistribution local food systemsproduct-service on-demand services COLLABORATIVE ECONOMY FRAMEWORK V0.1 LEARNING p2p learning open courses & moocs PRODUCTION co-design / co-innovationdigital peer production distributed fabrication (makers) FINANCE p2p funding p2p payments p2p insurance compl. currencies GOVERNANCE SWARM participatory organizations participatory government blockchain / DAO
  22. From Linear (industrial) The Factory Model Concentration of the means of production Mass MarketMass Labour Means of production are controlled by the firm Society is not part of the picture Producers ≠ Consumers
  23. To Networked (post industrial) The Platform Model Platform Enable Mass Participation Means of production are in the hands of users Market and Society are the same thing Producer = Consumer
  24. Study: Gafanomics Three key concepts • Make 100x better not just better UX • Foster value creation over revenues • Do away with core business Study: Open Matters 4 business models in history •Asset Builders: build, develop, and lease physical assets •Service Providers: provide services to customers in form of billable hours •Technology Creators: develop and sell intellectual property •Network Orchestrators: create a network of peers in which the participants interact and share in the value creation.
  25. “The people formerly called consumers are now funders, producers, sellers and distributors.” Jeremiah Owyang
  26. It’s just the beginning: connecting everything else
  27. Personal Shared Screen Wearable Things The City Home Infinite potential
  28. Time for a quiz!
  29. DUDE IN THE CAR
  30. "The reason Uber could be expensive is because you're not just paying for the car — you're paying for the dude in the car” Travis Kalanick – CEO, Uber
  31. Is this a expendable component in business process?
  32. Here’s where software eats the world + capital - jobs
  33. “…all of these amazing digital technologies are coming together to create a world of mounting performance pressure.” John Hagel III
  34. We’re here to make new ways
  35. Multi-sided and… multi stakeholder!
  36. Key Takeouts to be ready for the day: - Digital revolution enabled networked business models to win (post industrial) - This is not happening in a void: society is facing key challenges, from impact to inclusion - Future Proofing means designing resilient, businesses that empowers peers and communities and is aware of the impact on all stakeholders
  37. Simone Cicero @meedabyte #OsForum Thanks!

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