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Lift App - Final Presentation for UW HCDE 518

  1. Design re-envisioned December 2013 Ignacio Contreras, Koen De Couck, Meeyong Rao, Hong Zhou
  2. Background
  3. //What is Lift?
  4. //Typical User Scenario Check-in after completing a habit Check-in on a previous day Interact with Lift community Add a habitAdd a habit Check-in after completing a habit Check-in on a previous day Interact with Lift community
  5. //Typical User Scenario Check-in after completing a habit Check-in on a previous day Interact with Lift community Add a habitAdd a habit
  6. Check-in after completing a habit Add a habit Add a friend Interact with friend and public Check-in after completing a habit Check-in on a previous day Interact with Lift community //Target Features - Typical User Scenario
  7. Check-in after completing a habit Add a habit Add a friend Interact with Lift community Check-in on a previous dayCheck-in on a previous day //Target Features - Typical User Scenario
  8. Check-in after completing a habit Add a habit Add a friend Interact with Lift community Check-in on a previous day Interact with Lift community //Target Features - Typical User Scenarios
  9. Goals
  10. //Project Goal Redesign elements of the Lift app to reduce user cognitive load by making app tasks • More discoverable • Easier to perform
  11. //Project Goal More satisfied users Higher positive reviews in app store Reduced number of complaints via in-app feedback We conclude this redesign will result in:
  12. Methods
  13. //Participant Profiles Age = 25-45 UX IPhone Users Tracking Habits College Degrees No UX specialists
  14. //Method/ Phase 1 Interview Current behaviors on tracking habits Usability testing Current Lift app
  15. //Method/ Phase 2 Interview User preference on design solutions developed from phase 1 results
  16. Recommendations
  17. //Usability Issues/ Home Page Original: Too many user actions required to navigate back Recommendation: Icon based home page
  18. //Usability Issues/Home Button Original: Too many user actions required to navigate back Recommendation: A persistent home button
  19. //Usability Issues/Habits List Original: Confusing suggested habit list Recommendation: Reduced suggested habit list
  20. //Usability Issues/Check-in on a Previous Day Original: Undiscoverable check-in a previous day Recommendation: Discoverable check-in calendar
  21. //Feature Improvements/ Privacy Original: No privacy settings Recommendation: Fully customizable habit settings
  22. //Feature Improvements/ Frequency Original: Can only check-in once a day Recommendation: Customizable check-in frequency
  23. • Icon Based Home page • Customizable Check-in Frequency Without these features majority’s user experience would deteriorate • Customizable Privacy Setting Add New Functions • A Persistent Home Button • Discoverable Check- in Calendar Modify Exist Functions • A Reduced Habit List Simple Change Icing on the cake //Finding Prioritization User Benefit Cost
  24. Walkthrough
  25. • Icon Based Home page • Customizable Check-in Frequency Without these features majority’s user experience would deteriorate • Customizable Privacy Setting Add New Functions • A Persistent Home Button • Discoverable Check- in Calendar Modify Exist Functions • A Reduced Habit List Simple Change Icing on the cake //Finding Prioritization User Benefit Cost
  26. Comments and Q&A

Editor's Notes

  1. Lift is an iPhone coaching application built to facilitate the formation of healthy habits. With Lift, users can track desired habits each time they engage in them by checking in on the app. The habits can be both general and specific goals from every aspect of daily life, such as fitness (e.g., perform a push-up, walk 1000 steps), health (e.g., drink more water, go to bed before 11pm), learning (e.g., read a book, study a second language), and behavior (e.g., smile to a stranger, call parents).
  2. Our researchfocused on four typical scenarios of the Lift app
  3. Our researchfocused on four typical scenarios of the Lift app
  4. This is the first page after login. Click “add a new habit”
  5. You can select a habit from the habit lists
  6. You can also search a habit. For example search drink water.
  7. Click Join
  8. After adding a new habit, You can check it in once a day.
  9. If users want to go back to a previous day, the only way is to click the arrow several times to that day. So you want to see last month’s activity, you have to click 30 times.
  10. Go back to my habit list
  11. Click Activity tab.Click Prop or Comment to interact with the everyone in the community.
  12. More satisfied usersReduced number of complaints via in-app feedback
  13. Our redesign will benefit Lift Worldwide by creating more user friendly app that will result in more users, higher positive reviews in the app store, reduced number of complaints via in-app feedback tool.After gathering a large number of users, Lift will be able to monetize itself and build a sustainable business.
  14. We recruited the same participants for the two phases of our research. Our recruitment was based on the criteria deducted from typical Lift users. The screening profile requires that participants should be 18 to 45 years of age, with college degrees, current iPhone users, and have set personal goals in the past year. In order to avoid bias, we excluded candidates who had experience in UX design or iPhone app development.Participants were recruited through UW Classifieds, Craigslist, and a convenience sample of acquaintances, without incentive. 
  15. The first phase of our research involved interviews with all participants, and a usability study where we tested the typical lift scenario. In each case we registered interview response, task behavior, completion rate and confidence ratings.
  16. For phase two of our research, we conducted one-on-one interviews with the same participants we interviewed during our first research activity. Based upon the analysis of previous phase,  we chose six features to redesign. We created two design solutions for each feature to show to users along with the original Lift design. Our goal was to determine which solution strongly resonated with users. We asked users for feedback on each design, and also asked them to rank the three solutions for each feature.
  17. Recommendations. We’ve divided our recommendations into two broad categories: usability issues and feature improvements.
  18. Our first usability issues is that the app required too many user actions to navigate back to previous screens. This original home page is a user’s list of habits. Koenshowed you how to add a habit. After adding a habit, users would have to click back through two screens (i.e., click on the back button 3 times) to get back to this page.Also, the majority of participants mentioned that this page is confusing. They thought this was their list of habits but weren’t certain right away. The app has social features that allow you to see your friends’ habits and check-ins so it took them a second to make sure this their habit list and not a friend’s.Our recommendation? An icon based home page with large icons representing each function of the app. Users overwhelmingly (seven out of eight) preferred this and thought it would allow new users to navigate the app more easily.
  19. For this same issue of too many actions required to navigate back, we’re adding a home button. The menu that you sometimes see at the bottom is not on all screens.   To navigate users could sometimesclick on menu bar and sometimes on “back” button….no consistency.Recommendation: Persistent home button.  Always at bottom, center of screen.
  20. Our second usability issue is a confusing suggested habits list. The original is a long list that included a mix of habit categories, filters, and coaching plans.  Users thought the long list was overwhelming and didn’t understand the organization.Recommendation: Shorter list with focus on popular habits, then habit categories, with coachingplans at end.
  21. The final usability issue is that users had difficulties in discovering how to check-in on a previous day. So you are trying to develop the habit of drink water every day and you did it yesterday but were too busy to log it and now you want to go back in time to do it.In the original, users must use back arrow to go back to a previous day. A few users thought it would be okay to go back one or two days but a lot of tedious clicking to go back a week or two.Recommendation: Keep back arrow to allow users to click to go back a day or two. Also add in a clickable calendar icon that takes users to this interactive calendar. Userswill see an entire month (and previous months) and can select a day in the past.
  22. In terms of feature improvements, there are absolutely no privacy settings. Everyone who uses Lift could see what habits a user is tracking and how often he is doing them.Recommendation: Highly customizable privacy settings at thehabit-level. Can allow everyone, only friends, no one, or only selected friends to see habit. Several users said they would want friends with similar habit goals to see that habit, perhaps for moral support. They also noted they might be trying to form habits that they don’t want anyone to know about.
  23. Our last recommendation is to change frequency of check-in. The original allows you to check in once a day only. But a user might want to drink water 8 times a day and therefore want to check in 8 times in one day. Or if one is trying to make a habit of calling your parents, you probably don’t want to do that every day but perhaps once a week.So we want to provide two customizable check-in options for users:Pre-set:allows users who do not want to fully customize their check-ins to choose the number of times to check in, say anywhere between 1 to 10 times and ,and then a time frame such as aday, week, or month. This is still customizable but a little easier because of the pre-set options, you only have to change two things.Users could also click on a custom button and be given a more fully customizable option which you see here. They use a drop-down list to set frequency for habits which may happen in a day,a week, or a month. So here we’re showing “in a month”. A user can select the exact days in the month that they would call their parents, Oct 5thand 18th.  
  24. We prioritized our findings by predicted cost.We have one recommendation whichonly need to change one single page. So it will be a low cost. We have three features which need to modify existing functions. We predict for these feathers the cost will be medium. We also have two improvement recommendations.Because these are completely new features, the cost will be higher than the others.We also prioritized our findings by higher user benefits and lower user benefits.The majority of users claimed without the four feature on the right, their user experience would deteriorate. For the two on the left, It was better to have such improvements, but they still had way to figure the issues out on current lift.
  25. The walkthrough with our redesigned features.
  26. Home page, click habit icon.
  27. Click add a habit
  28. Choose habit from a reduced habit list
  29. ChooseDrink Water
  30. Join the habit
  31. This is the setting page. Choose set frequency
  32. Set drink water 5x a day
  33. push-up every day at 12pm
  34. walk 30 minutes every Sunday and Wednesday
  35. call parents at Oct5th and Oct18th
  36. This is the setting page. Choose set frequency
  37. This is the setting page. Choose set frequency
  38. Check-in every time when achieving the target Click home button to go back to home page
  39. With our re-design solutions, the whole walkthrough becomessmoother. And users will be more satisfied with their experience on lift. We believethese changes will achieve our goal and bringbusiness benefit to the company.
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