Mass and Niche Audiences
• This is a small audience with similar interests, that not a large
variety of people will enjoy or have.
• These is not a category which is aimed at, as the need or demand
for this would be very low.
• This is the opposite to Niche Audience. It has a large audience,
which again like Niche have the same interests that other movie
fans have, such as Thriller, Horror, Comedy Etc…
• This is the main group of People, that is aimed at for film
industries. This could be due to the Niche Audience which has a
large audience, they would attract a lot more people, therefore
have a larger revenue income as well as profit.
Sub genres of Horror
• For the Sub – genres we needed to analyse three of our choices:
• Home Invasion – This could apply to a Niche audience, seeing as
though it is mainly involved around the home lifestyle, therefore
the audience could adapt and relate to this.
• Creepy Kid – This is presumably applied to people with kids or
siblings as they can again relate to this creepy kid style film.
• Slasher – This is the type of film who would want to see a really
gruesome horror film. This would be aimed at teenagers, who
would go out with friends to watch a movie like this.