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The MUSE Award competition, now in its 20th year, recognizes excellence in media produced by or for museums. The 20th MUSE competition received almost 250 applications from institutions around the world, representing a 70% increase in participation from 2008. Categories of media include audio and video tours, interactive kiosks, multimedia installations, websites and 'web 2.0' formats. This year MUSE recruited Jury Chairs, who coordinate panels of museum media professionals to judge the entries, from around the world, giving the Media and Technology SPC a truly international reach.