Media On Fence Final Presentation


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A Presentation by students studying MA Multimedia Broadcast Journalism and MA Multimedia International Journalism at University College Falmouth.

The topic of this presentation is impartiality on the media.

Brought to you by Ali Gibson, Tom Allan, Owen Pye and Daphne Zheng.

Published in: Education, News & Politics
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Media On Fence Final Presentation

  1. 2. Is it realistic for broadcasters to be impartial? Farfahinne
  2. 3. hfabulous hfabulous manc Jason Morrison
  3. 4. Can we really be 100% impartial? What about our different beliefs and backgrounds?
  4. 5. Jon Snow Steve Punter
  5. 6. Kevin Dooley
  6. 7. Jayel Areham
  7. 8. Jayel Areham
  8. 9. Jayel Areham
  9. 10. THBL
  10. 12. “ An honest search for the truth…
  11. 13. … however uncomfortable to your beliefs.”
  12. 15. Regulating Impartiality
  13. 16. BBC mission: To enrich people's lives with programmes and services that inform, educate and entertain
  14. 17. Section 5 of the Broadcasting Code – Due Impartiality and Due Accuracy and Undue Prominence of Views and Opinions.’ “ Due impartiality does not mean an equal division of time has to be given to every view, or that every argument and every facet of every argument has to be represented.”
  15. 18. ‘ The Great Global Warming Swindle’
  16. 19. “ The BBC’s Charter requires us to produce comprehensive, authoritative and impartial coverage of news and current affairs… It specifies that we should do all we can to treat controversial subjects with due accuracy and impartiality in our news services… It also states that the BBC is forbidden from expressing an opinion on current affairs or matters of public policy other than broadcasting.”
  17. 20. “ It requires us to be fair and open minded when examining the evidence and weighing all the material facts, as well as being objective and even handed in our approach to a subject. It does not require the representation of every argument or facet of every argument on every occasion or an equal division of time for each view.” Section 4 of the BBC Editorial Guidelines
  18. 21. BBC Editorial Guidelines “ Presenters, reporters and correspondents are the public face and voice of the BBC, they can have a significant impact on the perceptions of our impartiality.”
  19. 22. “ Impartiality is no excuse for insipid programming. It allows room for fair-minded, evidence-based judgments by senior journalists and documentary makers, and for controversial, passionate and polemical arguments by contributors and writers.” Safeguarding Impartiality and Trust in the 21 st century
  20. 23. Newspapers and Partiality
  21. 24. <ul><li>The Press must take care not to publish inaccurate, misleading or distorted information, including pictures. </li></ul><ul><li>ii) A significant inaccuracy, misleading statement or distortion once recognised must be corrected, promptly and with due prominence, and - where appropriate - an apology published. </li></ul><ul><li>iii) The Press, whilst free to be partisan, must distinguish clearly between comment, conjecture and fact. </li></ul>The Code of Conduct
  22. 25. We need regulation of impartiality…. But we must maintain broadcasting freedom
  23. 26. The impartiality of Chinese Media
  24. 27. The media during the Chinese Culture Revolution A story- The insurrection was squashed by Beijing Government A Paper named Media Soldiers One of government leaders Deng Xiaoping A picture of the insurrection
  25. 28. A documentary of Chinese Culture Revolution By the media in 1970s---On the side of Government Approval of government
  26. 29. The One-Child Policy of Central Government
  27. 31. Focus on shortcomings of the Law Criticism of Chinese Government
  28. 33. Chinese mainland official condemned Taiwan separatist activities
  29. 35. “ If viewers spent an equal amount of time watching Fox’s ‘Special Report’ as ABC’s ‘World News’ and NBC’s ‘Nightly News,’ then they would receive a nearly perfectly balanced version of the news”
  30. 36. Fox News at its biased best… http:// ch?v =u7v1vpZcQJQ
  31. 37. “ Some analysts believe that cable channels, as they reach saturation point in terms of new audiences, are creating these confrontational shows or personalities to draw viewers in – in effect, more entertainment-like programming.”
  32. 38. George Carlin on PBS ch?v=sDlM_mk6-94
  33. 39. Is it realistic for broadcasters to be impartial? Farfahinne