Your working hard to get more traffic to your website, but you don't see an significant improvement in conversion. From growing competition to customer getting more online savvy, nowadays it's harder to turn visitors into consumers. Insight into what actually happens in your sales funnel is becoming more and more important.
With concrete examples Jeroen Tjepkema, co-founder MeasureWorks, will show how much revenue the Dutch eRetail top 100 is giving away to their competitors if your website isn't optimized. Why do visitors click away, how to measure and what to improve? These topics and more will be adressed in this presentation at the Emerce Conversion Event on April 14.