Real estate companies supertech

1. BY:
NIKHAAR SEHGAL-24
HEMANT-01
VIKAS TOMER-54
SANJEEV KUMAR-284
MAYANK VERMA-39
Supertech Real Estate
M 3
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2. History
 Supertech was Founded in 1988.
 Had developed residential and commercial areas in cities like
Delhi/NCR, Meerut, Haridwar, among others and focusing more
on the northerrn states of India.
 Supertech has to its credit over 90 million square feet of
real estate under development both in residential and
commercial sector.
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3. Industry Overview
 Market size projected to reach US$ 90 billion by end of 2015.
 Growth rate was 12% Approx (CAGR) in 2013-14.
 Real Estate contribution towards the GDP is 6.5% approx. in 2013
 4 major components of Real Estate:
Residential
Commercial
Hospitality
Retail
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4. Credibility
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5. 7 P’s of Real Estate
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6. Product
 Supertech has Ventured in
1. Residential
2. Commercial
3. Villas
4. IT Parks
5. Hospitality
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7. WHAT'S SPECIAL-Features
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 Clubhouse
 Coffee Bar
 Gymnasium
 Parking
 Swimming Pool
 CCTV Surveillance
 Play Area
 Hi-speed Elevators
 Power Back-up
 Open Landscape
 Jogging Track
 Party Lawn
 North India's Tallest Residential
Development
 Height of 255 mtrs. & 66 floors
 Hi-end luxurious Studios & 2, 3, 4 BHK
Apartments.
 World class Fitness club
 Spa & Yoga and Meditation Center
 Indoor games
 Infinity Pool
 Observatory with coffee lounge and Art
Gallery
 Open Air Restaurant & Helipad on Top floor
 Facing 100 Acres of sprawling green-park
 Construction by B. E. Billimoria
 Business Center equipped with hi-tech
facilities
 Cigar rooms for responsible smoking
 Indoor lounge for reading and relaxation
 Outdoor terrace for enjoying fresh air

8. Price
Residential
apartments
Emerald Court,
Noida
Livingston,
Ghaziabad
Albaria,
Greater Noida
2 BHK NA Rs 1.2 Cr Rs 0.55 Cr
3 BHK Rs 1.8 Cr Rs 1.5 Cr Rs 0.7 Cr
4 BHK Rs 2.3 Cr Rs 1.9 Cr NA
5 BHK Rs 3.1 Cr NA NA
3 BHK + S Rs. 2.1 Cr Rs 1.75 Cr Rs 0.9 Cr
4 BHK + S Rs 2.7 Cr Rs 2.45 Cr NA
5 BHK + S Rs 3.45 Cr NA NA8/25/2015
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9. Price Per Square foot
Commercial
E-square
Noida
Shoprix mall
Meerut
Pentagon mall
Haridwar
Lower Ground Rs. 18k / 20k Rs. 10k Rs. 12k
Ground Rs. 16.2k / 18k Rs. 12k Rs. 13.1k
First Rs. 15.2k / 17k Rs. 10k Rs. 10.9k
Second Rs . 9.9k / 11k Rs. 8k Rs. 8.7k
Third Rs . 9.9k / 11k Rs. 7k Rs. 6.5k
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10. Place
 Established in Cities and Towns like
1. New Delhi
2. Noida
3. Rudrapur
4. Haridwar
5. Meerut
6. Moradabad
7. Dehradoon
8. Gurgaon
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11. Promotion
 Billboards and Hoardings
 Sponsorship and Events ( IPL Rajasthan Royals )
 Media Promotion
 Newspaper ( HT Property, Times Estates )
 TV media ( Sponsors of Property India on NDTV )
 Social Networking
 Radio
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12. Process
 Channel Sales ONLY. ( No Direct Sales Team )
 Prospecting and contacting the customer
 On site meeting and showcasing the product.
 Describe the payment process.
 Take the appointment for next meeting/call.
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13. People
 Sales force:
Commercial : 30
Residential : 60
The team is broadly divided into Civil, Marketing, CRM, HR and
Finance.
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14. Location and Convenience
 Critically located.
 Well Located sites. Mostly on National and State highways.
 Registered office : Nehru Place, New Delhi.
 Corporate office:
Noida. Moradabad.
Gurgaon. Dheradoon.
Lucknow. Banglore.
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15. After Sales
 Each customer gets a distinct customer ID and PIN number as soon as
he registers with the company.
 After purchase of the property, if the customer faces any issue, they can
use their PIN number to lodge a complain with the company
telephonically.
 The company addresses the issue with in two working days & tries to
solve it as soon as possible.
 There are norms to follow up & meet the maintenance work according
the terms & conditions noted with the paper.
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16. Customer Relation Management Process:
Query/Complaint/
Escalation
Centralized
Query Routed
CRM Rep. picks it
up
Query
operated/Resolved
/Re-routed
Customer
Informed about
the resolution
Customer
Happy/Unhappy
No
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17. Thank you
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