Every organisation is in the business of
experts and expertise
Professionals expect high quality, relevant,
well-presented expertise, on demand.
Organisations are inefficient at showcasing their
expertise and connecting their experts with their
customers, hindered by old technology.
We have seen an exponential growth in content
from unreliable sources that position anyone as
Old technology can’t compete for attention with
the new platforms like Facebook, LinkedIn and
The 'noise' created by these platforms is
drowning out trusted brands and is leaving
We help our clients turn their experts into
Zapnito enables organisations to leverage their
experts to win back trust and audiences from the
platforms. Zapnito expert networks enable our
● Showcase their biggest asset: their experts
● Give their customers what they want: direct
access to these experts, on demand
● Differentiate from self-proclaimed experts,
showcasing their proprietary expertise
● Provide a modern, engaging user
experience with fit-for-purpose tools for
● Rise above the noise of social media and
bring audiences back to their brand
How It Works
Client engagement in weeks not
months or years.
Our client owns the data, brand
They move from social noise and
clunky tools to dynamic and
Steven Inchcoombe, Chief Publishing Officer & Board
Member, Springer Nature
Anna Donnelly, Director of Creative Solutions, Centaur
Toby Green, Chief Operating Officer, Public Affairs and
Communications, OECD - OCDE
Client Use Cases
Knowledge-sharing hubs Peer-to-peer learning spaces Thought leadership showcases
Zapnito is the only enterprise software that enables organisations to showcase expertise and connect
their experts with their customers… in a variety of ways
Nature Ecology & Evolution
Expert community of ecology researchers sharing
insights and ideas into the latest discoveries in
ecology and evolution, operated by Springer
Nature. Drives journal submissions and
subscriptions, and increases brand loyalty.
The OECD Forum
Linked to the OECD’s flagship annual ‘Forum’
event, allows the OECD Forum community to
extend their discussions year-round and to
expand the network to include those who cannot
attend the conference in person. Helps OECD
fulfil their remit and creates new opportunities for
monetisation through sponsorship.
Case Studies: Knowledge Sharing Hubs
Online training product developed from an
unscalable face-to-face training business.
Provides training from Springer Nature’s in-house
editors on scientific publishing. Monetised
through site licence subscriptions.
Case Study: Peer-To-Peer Learning Spaces
The UK Edge
Operated by Centaur Media, J.P.
Morgan-sponsored expert network aimed at
financial professionals to help them navigate the
crowded UK investment market. The centre of an
extensive thought leadership / content marketing
Case Study: Thought Leadership Showcases
Create, share and showcase expertise
Promote the experts within their company and
audience, make them accessible and give them
new ways to collaborate.
Create new revenue streams
Monetise through advertising, sponsorship,
subscriptions and ecommerce.
Bring new products and services to market at a
fraction of the cost of in-house development.
Realise rapid ROI
Set-up in hours; launch in weeks, with
Reclaim their audience from social media
Foster knowledge-sharing, networking and
collaboration, under their brand.
Increase customer loyalty and engagement
Build a community. Get closer to their audience
with new tools for interaction.
Create beautiful multimedia content, from
them and their audience
Publish quickly and easily. Allow their audience to
contribute too, and become part of their product.
Flexible, Modular Feature Set
Multimedia content authoring
Content engagement tools
Expert profiles & following
Open & private rooms
People & company directories
Access control/subscription management
Built-in and integrated analytics
• Product Development
• UX & Design
• Market Research
• Custom Development
• Site Migrations & Launch
• Commercial Strategy
• Community Management
• Content Development
More than a technology platform: Zapnito services
A new category of software for a new stage of the internet