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Mattermark VC Portfolio Benchmarking - B2B Companies [November 2013]

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MATTERMARK
STARTUP INVESTOR PORTFOLIO BENCHMARKING
NOVEMBER 11, 2013!
!
!
B2B!
METHODOLOGY NOTES: THE MATTERMARK SCORE IS
CALCULATED BASED ONTHE LIFETIME AVERAGE WEEK-OVER-WEEK
GROWTH OF WEBTRAFFIC, MOBILE DOWNLOADS, INBOUND
LINKS,TWITTER, FACEBOOK AND LINKEDIN FOLLOWERS.
copyright Mattermark, all rights reserved!
www.mattermark.com
The Simplistic Score:
Average Mattermark Score of All Active!
B2B Portfolio Companies
copyright Mattermark, all rights reserved!
www.mattermark.com
copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
Union SquareVentures
Floodgate
Funders Club
IndexVentures
Foundry Group
SV Angel
SoftTechVC
Andreessen Horowitz
First Round Capital
Accel Partners
Y Combinator
500 Startups
TrinityVentures
Greylock
RREVentures
RedpointVentures
Sequoia Capital
General Catalyst
Benchmark
0 40 80 120 160 200 240 280 320 360 400
AVERAGE MATTERMARK SCORE OF B2B PORTFOLIO
copyright Mattermark, all rights reserved!
www.mattermark.com
copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
Investment Strategy #1
“Shots Against Goals”
copyright Mattermark, all rights reserved!
www.mattermark.com
copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
500 Statups
Y Combinator
SV Angel
Sequoia
Accel Partners
Andreessen Horowitz
Greylock
General Catalyst
First Round Capital
Benchmark
RedpointVentures
IndexVentures
TrinityVentures
Foundry Group
SoftTechVC
RREVentures
Floodgate
Union SquareVentures
FundersClub
Number of Companies in the Portfolio
0 25 50 75 100 125 150 175 200 225
NUMBER OF NON-EXITED B2B STARTUPS
AVAILABLE SHOTS AGAINST GOALS
copyright Mattermark, all rights reserved!
www.mattermark.com
copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
Mitigating Risk:
Balancing B2B Portfolio Downside
copyright Mattermark, all rights reserved!
www.mattermark.com
copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)

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Mattermark VC Portfolio Benchmarking - B2B Companies [November 2013]

  • 1. MATTERMARK STARTUP INVESTOR PORTFOLIO BENCHMARKING NOVEMBER 11, 2013! ! ! B2B! METHODOLOGY NOTES: THE MATTERMARK SCORE IS CALCULATED BASED ONTHE LIFETIME AVERAGE WEEK-OVER-WEEK GROWTH OF WEBTRAFFIC, MOBILE DOWNLOADS, INBOUND LINKS,TWITTER, FACEBOOK AND LINKEDIN FOLLOWERS. copyright Mattermark, all rights reserved! www.mattermark.com
  • 2. The Simplistic Score: Average Mattermark Score of All Active! B2B Portfolio Companies copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 3. Union SquareVentures Floodgate Funders Club IndexVentures Foundry Group SV Angel SoftTechVC Andreessen Horowitz First Round Capital Accel Partners Y Combinator 500 Startups TrinityVentures Greylock RREVentures RedpointVentures Sequoia Capital General Catalyst Benchmark 0 40 80 120 160 200 240 280 320 360 400 AVERAGE MATTERMARK SCORE OF B2B PORTFOLIO copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 4. Investment Strategy #1 “Shots Against Goals” copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 5. 500 Statups Y Combinator SV Angel Sequoia Accel Partners Andreessen Horowitz Greylock General Catalyst First Round Capital Benchmark RedpointVentures IndexVentures TrinityVentures Foundry Group SoftTechVC RREVentures Floodgate Union SquareVentures FundersClub Number of Companies in the Portfolio 0 25 50 75 100 125 150 175 200 225 NUMBER OF NON-EXITED B2B STARTUPS AVAILABLE SHOTS AGAINST GOALS copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 6. Mitigating Risk: Balancing B2B Portfolio Downside copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 7. 500 Statups Y Combinator SV Angel Accel Partners Sequoia Andreessen Horowitz First Round Capital General Catalyst Greylock IndexVentures Benchmark RedpointVentures Foundry Group TrinityVentures Floodgate SoftTechVC RREVentures FundersClub Union SquareVentures Number of Companies in Portfolio -90 -45 0 45 90 135 180 Below 0 - Not Growing Growing - Below Average Growing - Above Avearge copyright Mattermark, all rights reserved! www.mattermark.com DISTRIBUTION OF B2B PORTFOLIO GROWTH copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 8. FundersClub Floodgate First Round Capital IndexVentures Accel Partners SV Angel Y Combinator Andreessen Horowitz Foundry Group RREVentures Union SquareVentures SoftTechVC TrinityVentures General Catalyst 500 Statups Sequoia Greylock RedpointVentures Benchmark Number of Companies in the Portfolio 0 0.2 0.4 0.6 0.8 1 MATTERMARK SCORE > 0 % PORTFOLIO COMPANIES WITH GROWTH copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 9. Investment Strategy #2 “Pick Outperformers” copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 10. RREVentures Benchmark Union SquareVentures Floodgate IndexVentures SoftTechVC First Round Capital SV Angel Greylock Andreessen Horowitz 500 Startups Foundry Group Y Combinator TrinityVentures Accel Partners RedpointVentures Sequoia General Catalyst 33 / 33 / 33 Funders Club 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Growing - Above Avearge Growing - Below Average Below 0 % OF B2B PORTFOLIO BEATING PORTFOLIO AVERAGE copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 11. 3 FASTEST GROWING B2B COMPANIES BY PORTFOLIO RRE Ventures Sailthru, Datadog, Logentries Benchmark Zendesk, oDesk, New Relic Union Square Ventures MongoDB, Firebase,YieldMo Floodgate DoubleDutch,Adroll, Pantheon Index Ventures Zendesk, Outbrain, Strikingly SoftTech VC Hired, ClassDojo, RJMetrics First Round Capital Pagevamp, URX,Axial SV Angel RelateIQ, ClassDojo, Layer Greylock URX, iZettle, ClearSlide Andreessen Horowitz Slack, Spinnakr,TopTal 500 Startups Sverve, Runrun.it, Canva Y Combinator Bitnami, StatusPage.io, URX Trinity Ventures RJMetrics, New Relic, Deliv Accel Partners Fiverr, RelateIQ, Slack Redpoint Ventures Zendesk,Axial, Looker Sequoia MongoDB, MobileIron, StrongView General Catalyst LoyalBlocks, ClassDojo, HighFive Funders Club Strikingly, Parsely, Meldium *we have removed Mattermark from top 3 list for SV Angel,Andreessen Horowitz, 500 Startups andY Combinator copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)
  • 12. LEARN MORE & VIEW 100s of VC PORTFOLIOS: WWW.MATTERMARK.COM copyright Mattermark, all rights reserved! www.mattermark.com copyright Mattermark © 2015 (Source: Mattermark Research, Source: Crunchbase, Source: AngelList)