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Lower Risk Exposure High   The X factor: The Secret to Better Content Marketing

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Lower Risk Exposure High   The X factor: The Secret to Better Content Marketing

605

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Lower Risk Exposure
High
 
N1
  N2
  N3
  N4
  N5
  N6
 
Low
 
Translation:
Each agile iteration of
the content has a
dramatically less
likeliness for failure.
Which means you are
less likely to see
consumers having bad
experiences with your
content.

Lower Risk Exposure
High
 
N1
  N2
  N3
  N4
  N5
  N6
 
Low
 
Translation:
Each agile iteration of
the content has a
dramatically less
likeliness for failure.
Which means you are
less likely to see
consumers having bad
experiences with your
content.

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