Blog Activism Strategy

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Topics include:
- You blog team
- Content guidelines
- Pages you need
- Involving supporters

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Blog Activism Strategy

  1. 1. Blog Activism Strategy
  2. 2. Build a team. photo: ninkinanka (Flickr)
  3. 3. Build a team. photo: ninkinanka (Flickr)
  4. 4. Build a team. photo: ninkinanka (Flickr)
  5. 5. Build a team. photo: ninkinanka (Flickr) Graphic designer
  6. 6. Build a team. photo: ninkinanka (Flickr) Graphic designer
  7. 7. Build a team. photo: ninkinanka (Flickr) Graphic designer Translator
  8. 8. Content
  9. 9. Background information page Photo: danorbit (Flickr)
  10. 10. Background information page Who?
  11. 11. Background information page What? Spring vacation
  12. 12. Background information page 14h37, January 2 2008 When?
  13. 13. Background information page Where? London
  14. 14. Background information page Why? His sister lives there.
  15. 15. Background information page How? He flew from Casa.
  16. 16. Background information page Who? What? When? Where? Why? Spring vacation 14h37, January 2 2008 London His sister lives there. He flew from Casa.
  17. 17. Background information page Who? What? When? Where? Why? Goal
  18. 18. Get involved page E-mail list sign-up on other platforms future actions future meetings contact e-mail photo: strawberryum (Flickr)
  19. 19. Contact page e-mail for campaign Gmail is good
  20. 20. Posts Minimum 3 per week Latest news on campaign Calls to actionphoto: arnaudfabs (Flick) 1 2 3
  21. 21. Build Community
  22. 22. Involve your supporters ask for help on defined tasks ask for input (polls) respond to supporter e-mail
  23. 23. Push power down the pyramid
  24. 24. Goal Execute Plan Evaluate Execute Plan Evaluate Execute Call to action Plan action Target Web Site Recruit Information Goal Team Strategic Steps of a Digital Activism Campaign
  25. 25. Thank You Digital Activism Workshop presented by: Next: South Korea example - mobile

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