1.
The real human
experience of the
internet of things
Martin Charlier
@marcharlier
@fjord

2.
 Services can become more ‘human’.
 How design fits into this.
What I’m going to talk about

3.
The Economist, 2002

4.
Music
Retail
News & Publishing
Photography, Film & Television
Communication
Travel & Transportation
Banking
Health & Wellness
Digital is changing industries

5.
Many people
⇵
One computer
One person
⇵
One computer
One person
⇵
Many computers

6.
2013
Computing is
becoming
shapeless

7.
Embedded in things and environment.

8.
Embedded in things and environment.
Understand speech, gestures, context.

9.
Embedded in things and environment.
Understand speech, gestures, context.
Make decisions and take action.

10.
2013
Computing is
becoming
shapeless.
It starts to
become more
human.

11.
Tom Igoe, Dan O’Sullivan
Physical Computing
“How the computer sees us.”

12.
How it will see us?

13.
Services can
become more
human too.
But we need to
be careful.

14.
How about gesture-controlled
online banking on your TV?
Designer #2
*facepalm*
Designer #1
What’s the future going
to be like?
Designer #1

15.
“I’d rather eat you”

16.
Thanks! @rivalee

17.
Unexpected
item in the
bagging area.

18.
Telegraph.co.uk, 2010

19.
Sony TV advert patent

20.
Microsoft XBOX One

21.
Victor Johansson: The Escape Jacket

22.
Steffen Fiedler: Instruments of Politeness

23.
Adam Harvey: Camouflage from Computer Vision
www.cvdazzle.com

24.
Design needs to
make services
human.

25.
DESIGN TO
DISAPPEAR

26.
Interaction
Time

27.
REMOVE THE
INTERFACE

28.
1. A driver approaches her car.
2. Takes her smartphone out of her
purse.
3. Turns her phone on.
4. Slides to unlock her phone.
5. Enters her passcode into her phone.
6. Swipes through a sea of icons,
trying to find the app.
7. Taps the desired app icon.
8. Waits for the app to load.
9. Looks at the app, and tries figure
out (or remember) how it works.
10. Makes a best guess about which
menu item to hit to unlock doors
and taps that item.
11. Taps a button to unlock the doors.
12. The car doors unlock.
13. She opens her car door.
Golden Krishna: nointerface.tumblr.com

29.
Golden Krishna: nointerface.tumblr.com
1. A driver approaches her car.
Takes her smartphone out of her
purse.
Turns her phone on.
Slides to unlock her phone.
Enters her passcode into her phone.
Swipes through a sea of icons,
trying to find the app.
Taps the desired app icon.
Waits for the app to load.
Looks at the app, and tries figure
out (or remember) how it works.
Makes a best guess about which
menu item to hit to unlock doors
and taps that item.
Taps a button to unlock the doors.
2. The car doors unlock.
3. She opens her car door.

30.
NEEDS

31.
“Objects +”

32.
Umbrella +

33.
Body scale +

34.
Signage +

35.
Pill bottle +

36.
CREATEOPEN
SERVICES

37.
VOY ‘Ugle’
www.voyoslo.com

38.
OnTrees
www.ontrees.com

39.
UNDERSTAND
HUMANS

40.
Nikos A. Salingaros
Human scale

41.
Gary Hustwit ‘Urbanized’
Human scale

42.
Masahiro Mori
The uncanny valley

43.
cute creepy

44.
User experience
Sensing technology
Sweet spot

45.
UNDERSTAND HUMANS
CREATE OPEN SERVICES
DESIGN AROUND NEEDS
REMOVE THE INTERFACE
DESIGN TO DISAPPEAR

46.
Every product is
a service waiting
to happen.
(Malin Mäki)
And vice versa.

47.
Thank you.
Martin Charlier
@marcharlier
@fjord
martin.charlier@fjord.co.uk