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Building an External Reputation - Nov 2017

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Session at the You and Improved! AUA event in November 2017, that covered how to network without 'networking' and build links by finding your area of expertise.

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Building an External Reputation - Nov 2017

  1. 1. Building an external reputation
  2. 2.  Martha Horler  15 years experience in higher education  Worked in student administration, admissions, placements, data management, programme management  Currently Programme Manager for the Digital and Technology Solutions degree apprenticeship at Manchester Metropolitan University  Fellow of the AUA, member for 5 years  Presented at 2 main conferences
  3. 3.  Sign up to mailing lists or newsletters  Check for relevant events  Training courses  Qualifications e.g. AUA PG Cert  Read publications  Be aware of projects
  4. 4. How have you connected with others in the last 12 months? What other organisations are you aware of?
  5. 5.  What are you interested in?  What projects have you worked on? What did you like about them?  Think about what others know you for – what questions do you get asked?  What specialism or niche could you become an expert in?  Read up on personal branding  https://www.quicksprout.com/the-complete-guide-to-building-your-personal-brand/  What is being talked about in the sector?  GDPR  TEF  What will we be talking about in the future?
  6. 6.  Find a domain name  Namecheap.com  Build a website/blog  WordPress, Tumblr  Engage with social media  Twitter  LinkedIn  Facebook  Writing for publication  LinkedIn articles  AUA publications
  7. 7.  Submit conference session proposals  Get involved in working groups  Attend conferences outside of usual interest groups  Talk to academics in relevant area  Contribute to online discussions – LinkedIn, JiscMail  Follow work of sector thought-leaders  Visit other Universities – reach out when you hear about interesting projects
  8. 8. Any questions? www.thedatagoddess.com

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