Magic Johnson
A.K.A Earvin Johnson Jr.
Marshall Kestler
6th period
History
• Born 8-14-59
• Had nine brothers and sisters
• His Dad worked at a GM plant
• His Mom worked as a school custodi...
Education
• Attended Everett High School
• Wanted to stay close to home
• Attended Michigan State
Prior Work
• Entered ’79 NBA draft and was drafted by the
Lakers
• Set records as a rookie player and played on
the ‘92 “O...
Now
• Magic now works at the business he started
himself, Johnson Development Company.
Johnson Development Company
• Started by Magic in 1992
• Main goal is to build franchises in inner-city
areas no one norma...
Position
• Johnson owns the company and runs it
himself
• He is his own representative at meetings and
is very active in t...
How the Company was Built
• Magic, after retiring, wanted to get into
franchising
• He began by building movie theaters in...
Sources
• nba.com
• http://www.answers.com/topic/magic-
johnson
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Magic johnson

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Magic johnson

  1. 1. Magic Johnson A.K.A Earvin Johnson Jr. Marshall Kestler 6th period
  2. 2. History • Born 8-14-59 • Had nine brothers and sisters • His Dad worked at a GM plant • His Mom worked as a school custodian • Grew up playing basketball • Given the name “Magic” by an amazed sportswriter when he was 15
  3. 3. Education • Attended Everett High School • Wanted to stay close to home • Attended Michigan State
  4. 4. Prior Work • Entered ’79 NBA draft and was drafted by the Lakers • Set records as a rookie player and played on the ‘92 “Olympic Dream Team” • Worked as a NBC TV commenter • Coached the Lakers for part of a season • Opened a chain of movie theaters in minority areas of L.A.
  5. 5. Now • Magic now works at the business he started himself, Johnson Development Company.
  6. 6. Johnson Development Company • Started by Magic in 1992 • Main goal is to build franchises in inner-city areas no one normally invests in • Started with Magic Theaters and has expanded to include businesses such as Starbucks
  7. 7. Position • Johnson owns the company and runs it himself • He is his own representative at meetings and is very active in the company
  8. 8. How the Company was Built • Magic, after retiring, wanted to get into franchising • He began by building movie theaters in inner- city areas and expanded to food stores, resturants, and other franchises. • He eventually worked with Starbucks and T.G.I. Fridays, thanks to his growing reputation.
  9. 9. Sources • nba.com • http://www.answers.com/topic/magic- johnson

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