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Economic zones prospectus            25 September 2012            businessbirmingham.com
Paul Kehoe           ChairmanMarketing Birmingham
Agenda           Introduction                      Paul Kehoe                                             Chairman        ...
Neil Rami      Chief ExecutiveMarketing Birmingham  businessbirmingham.com
Competing for global investment         Changes in global FDI market         Birmingham performance by market and sector...
Top 10 FDI destination countries        in Europe – 2011                                     This map shows the percentage...
Global FDI to the West Midlands 2007-2012         United States                                                553        ...
600 cities will drive growth, demographic changesand consumption over the next generation                              Top...
Chinese premier Wen JiabaoBirmingham – June 2011   “China has no intention to pursue a trade surplus, what we want is to  ...
Business Birmingham - pipeline   North America                                                   25%                German...
Sector roadmap                                                   Economic impact (short to medium term)                   ...
Birmingham active projects – by sectorPipeline as from April 2011Sector composition(based on jobs)                        ...
Investment drivers                         Business, Professional &        ITEC                         Financial Services...
Investment propositions
City wide international strategy                             BusinessCulture                                              ...
International priorities                           * Based on projected growth levels
International promotion – key milestones  OCT 2010                     JUL 2012                   NOV 2012  Gateway       ...
Councillor Sir Albert Bore  Leader of Birmingham City           Council
THE ZONES:• Advanced Manufacturing Hub• City Centre Enterprise Zone• Tyseley Environmental Enterprise  District• Life Scie...
• £1.5bn of new investment• 1.8 million sqm of new floor space• 50,000 new jobs.
Waheed NazirDirector of Planning & Regeneration            Birmingham City Council
Growth Agenda                Over the next 20 years;                • Population will grow by 150,000                • Add...
Economic Growth• Financial and Professional Services    – Over 1,900 firms in the financial sector• Creative and Digital M...
Spatial & Sector                   • City Centre Enterprise Zone                   • Tyseley Environmental Enterprise     ...
City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manuf...
City Centre Enterprise Zone                    • 26 sites across 70 hectares                    • A business rate discount...
City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manuf...
Tyseley Environmental EnterpriseZone                    • Principal location for the low                      carbon econo...
City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manuf...
The Food Hub               • Opportunity for more than                 140,000sqm for production,                 processi...
City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manuf...
Life Sciences Campus                 • Building on the unique offer for the                   sector at Selly Oak         ...
City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manuf...
Longbridge ITEC park                       • Opportunity for more than                         140,000sqm for IT and data ...
City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manuf...
Advanced Manufacturing Hub                 • Capturing growing supply-chain                   opportunities               ...
Our Offer            • Project Champion & support team            • Simplified Planning            • Gap Funding packages ...
Our ask          • Jobs for Local People          • Sustainable Development          • Excellence in Design          • Con...
Delivering the AdvancedManufacturing Hub, BirminghamBarry Allen, DirectorSavills
The Aim     To develop     specialist, state of1.   the art     accommodation     To support growth2.   / expansion of    ...
Connectivity
Delivering Phase120 hectares (49 acres)total RIS area (gross)10.5 hectares (25.95acres) outlined for Phase1 (gross)Plots i...
Delivering Phase 1 Freehold or leasehold opportunities To suit individual occupier  requirements Support and advice to ...
Thank you.    Any questions?businessbirmingham.com
Marketing Birmingham - Economic Zones Prospectus
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Marketing Birmingham - Economic Zones Prospectus

  1. 1. Economic zones prospectus 25 September 2012 businessbirmingham.com
  2. 2. Paul Kehoe ChairmanMarketing Birmingham
  3. 3. Agenda Introduction Paul Kehoe Chairman Marketing Birmingham Competing for global investment Neil Rami Chief Executive Marketing Birmingham Partners for growth Sir Albert Bore Leader Birmingham City Council Economic zones prospectus Waheed Nazir Director of Planning and Regeneration Birmingham City Council Advanced manufacturing hub Barry Allen Director - Development Savillsbusinessbirmingham.com
  4. 4. Neil Rami Chief ExecutiveMarketing Birmingham businessbirmingham.com
  5. 5. Competing for global investment Changes in global FDI market Birmingham performance by market and sector Developing strong sector propositions Broadening Birmingham’s international outreachbusinessbirmingham.com
  6. 6. Top 10 FDI destination countries in Europe – 2011 This map shows the percentage change on 2010businessbirmingham.com Source: fDi Markets 2012
  7. 7. Global FDI to the West Midlands 2007-2012 United States 553 Germany 243 France 136 Australia 57 India 52 Chinahina (incl Taiwan & HK) Taiwan & HK) 41 0 100 200 300 400 500 600 Total number of FDI projects 2007-2012
  8. 8. 600 cities will drive growth, demographic changesand consumption over the next generation Top 600 cities by projected GDP growth between 2010 - 2025 • The city 600 • Additional cities Source: McKinsey Global Institute Cityscope 1.0 1. Predicted real exchange rate.
  9. 9. Chinese premier Wen JiabaoBirmingham – June 2011 “China has no intention to pursue a trade surplus, what we want is to have balanced and sustainable growth of trade. To be more specific we are going to take the following two measures to address the issue; first we will welcome more British products to the Chinese market and we will create conditions to make it happen. Second we are going to make more use of this corporation model that is the design by the British team, manufacturing by the Chinese workers and assembly by the British workers.” Chinese premier Wen Jiabao
  10. 10. Business Birmingham - pipeline North America 25% Germany 18% India 14% China 10% Japan 7% Australia 5% 0% 5% 10% 15% 20% 25% 30% Business Birmingham active jobs inbusinessbirmingham.com pipeline as per September 2012
  11. 11. Sector roadmap Economic impact (short to medium term) Higher Built to last Global powerhouseSource of investment opportunities Financial Business & services professional Advanced Auto Supply Chain services engineering (auto) Food ICT Indigenous & drink Inward Logistics Medtech Low carbon Digital technologies media Bio-pharma research Creating the buzz Quality over quantity Lowerbusinessbirmingham.com Source: PA Analysis
  12. 12. Birmingham active projects – by sectorPipeline as from April 2011Sector composition(based on jobs) Business Professional and Financial Services 29.8% Advanced ITEC Engineering 21.9% 24.6% 9.4% Logistics Digital Life Sciences Media Food and Drink 5.7% 1.5% 7.3%
  13. 13. Investment drivers Business, Professional & ITEC Financial Services Access to supply chain Industry cluster and critical mass Automotive Digital media Government support and Supportive infrastructure – presence of suppliers broadband, networks Life sciences Food & drink Access to cluster Proximity to manufacturing specialisms and sector and service skills expertisebusinessbirmingham.com
  14. 14. Investment propositions
  15. 15. City wide international strategy BusinessCulture Civic Academia International activitiesFDI Capital Trade Students Routes Visitors EU Partnerships GVA
  16. 16. International priorities * Based on projected growth levels
  17. 17. International promotion – key milestones OCT 2010 JUL 2012 NOV 2012 Gateway Appointment of Site selectors marketing agents US, programme (Europe) Germany, India, Australia DEC 2012 SEP 2012 Appointment of APR 2011 Economic emerging market Zones outreach agent Tradeshow programme programme JAN 2011 JAN 2012International FEB 2013 PR UKTi outreach US Roadshow SEP 2011 MAR 2013 UKTi MOU MIPIM
  18. 18. Councillor Sir Albert Bore Leader of Birmingham City Council
  19. 19. THE ZONES:• Advanced Manufacturing Hub• City Centre Enterprise Zone• Tyseley Environmental Enterprise District• Life Sciences Campus• The Food Hub• Longbridge ITEC Park
  20. 20. • £1.5bn of new investment• 1.8 million sqm of new floor space• 50,000 new jobs.
  21. 21. Waheed NazirDirector of Planning & Regeneration Birmingham City Council
  22. 22. Growth Agenda Over the next 20 years; • Population will grow by 150,000 • Additional households 80,000 • Additional (net) jobs needed 128,000 • Additional School places needed 36,695
  23. 23. Economic Growth• Financial and Professional Services – Over 1,900 firms in the financial sector• Creative and Digital Media – Generates more than £890m• Advanced Manufacturing Hub – Contributes £600m to the city’s economy and 19,000 people employed• Life Sciences – Contributes £180m to the city’s economy and 1,600 people employed• Food and Drink – £70bn turnover annually in the UK• ITEC – Major software companies in top 25 employers in the region
  24. 24. Spatial & Sector • City Centre Enterprise Zone • Tyseley Environmental Enterprise District • The Food Hub • Life Sciences Campus • Longbridge ITEC Park • Advanced Manufacturing Hub
  25. 25. City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manufacturing Hub
  26. 26. City Centre Enterprise Zone • 26 sites across 70 hectares • A business rate discount worth up to £55,000 per year • Simplified planning • Support for superfast broadband • UKTI support for inward investment • £128m Investment Plan
  27. 27. City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manufacturing Hub
  28. 28. Tyseley Environmental EnterpriseZone • Principal location for the low carbon economy encouraging recycling, energy production and renewables. • 100,000sqm of new floorspace, creating 1,500 jobs. • £3m ERDF package secured to improve business/enterprise space.
  29. 29. City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manufacturing Hub
  30. 30. The Food Hub • Opportunity for more than 140,000sqm for production, processing, packaging and distribution • Generating 3,000 new jobs • Bespoke design services to provide food grade facilities • City Council is working in partnership with PRUPIM
  31. 31. City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manufacturing Hub
  32. 32. Life Sciences Campus • Building on the unique offer for the sector at Selly Oak • Life Sciences Campus will become the principal location nationally for parts of the sector • The Campus will be co-located adjacent to the University of Birmingham and Queen Elizabeth hospital • Up to 50, 000 sqm of 3-4 storey buildings. • Directly creating 3,000 new jobs, with many more resulting from associated development.
  33. 33. City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manufacturing Hub
  34. 34. Longbridge ITEC park • Opportunity for more than 140,000sqm for IT and data operations • Large floor plate offices in an accessible new town centre location • City Council working with St Modwens to provide high speed broadband, to meet the needs of data-heavy operations
  35. 35. City Centre Enterprise ZoneEnvironmental Enterprise DistrictFood HubLife Sciences CampusLongbridge ITEC ParkAdvanced Manufacturing Hub
  36. 36. Advanced Manufacturing Hub • Capturing growing supply-chain opportunities • Phase 1 comprises 10.5 hectares available for immediate development: › Site is in public sector ownership › Significant public sector investment in assembly › Improved junctions and access • A further 9.5 hectares in Phase 2 • Creating 3,000 local jobs • Working in partnership with the HCA
  37. 37. Our Offer • Project Champion & support team • Simplified Planning • Gap Funding packages • Access to Finance • Business support • Training and Recruitment • Infrastructure and Access • Business Birmingham
  38. 38. Our ask • Jobs for Local People • Sustainable Development • Excellence in Design • Consultation and engagement
  39. 39. Delivering the AdvancedManufacturing Hub, BirminghamBarry Allen, DirectorSavills
  40. 40. The Aim To develop specialist, state of1. the art accommodation To support growth2. / expansion of existing firms To identify new3. supply chain opportunities To explore4. education and training links To sustain5. employment growth ...to deliver. and regeneration
  41. 41. Connectivity
  42. 42. Delivering Phase120 hectares (49 acres)total RIS area (gross)10.5 hectares (25.95acres) outlined for Phase1 (gross)Plots immediatelyavailable for B1/B2 usesLDO will simplify theplanning systemImproved access pointfor the scheme off A5127
  43. 43. Delivering Phase 1 Freehold or leasehold opportunities To suit individual occupier requirements Support and advice to access funding will be made availableSeeking expressions ofinterest from occupiersand investors
  44. 44. Thank you. Any questions?businessbirmingham.com

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