1.
Investor / Board Presentation
This SlideShare presentation includes 10 of the 26 slides
available in the Investor / Board Presentation Template.
Download the complete template at:
www.vpmarketingondemand.com/templates

2.
Outline
1 Executive Summary, Mission
2 Market Needs, Size, Maturity, Competition
3 Management Team, Advisors
4 Value Proposition
5 GTM, Business Model
Product Offering, Roadmap
6
7 Pricing
8 Customers, Partners
Financials
9
10 Next Steps

3.
Mission
The focus for the company
Key Market
Who is your target
client/customer?
Your Company
Distinction Mission
Are there any other solutions
on the market today and what
makes your product or
service unique?
Contribution
What product or service do you
provide and what business
problem does it solve?

4.
Market Needs
Your Company
What you offer – the tablestakes from
competitors plus the fulfillment of unet customer
needs
Unmet
customer needs
Competitor 1 Competitor 2
A description of what they offer A description of what they offer

5.
Market Sizing – EPM*
Subscription Maket has been growing at 16% CAGR Historically
Served Market
Strategy & Measurement Revenue potential $50M in
5 years
$3.2B $959M $50M/5
$323M
Addressable Market
Total EPM Market
Beach Head
(Representing Annual
Subscription Volume)
Source: Forrester Research, Inc. (2012)
* Enterprise Performance Management

6.
The Right Time
Why is this the right time for you offering
Existing Competitor New Paradigm/Economy
 Market maker - enterprise  SMB/Enterprise markets
 Annual planning Your Company Log  Agile planning
 Performance appraisals  Manage key outcomes
 Intricate and complex UI  Interactive and engaging
 Technical integration required  SaaS
BK01 Kom

7.
Founder
Serial Entrepreneur: Combining Enterprise & Consumer Startups
Prior 10 1999 2005 2011 June
yrs Description Description Description
Description
Logo Logo Logo Logo Logo Logo Logo Logo
2004 2002 2009 2012 June
Description Description Description Description

8.
Product Offering
Dimensions of the Product
Extended Product Payment Free
(Product related service) Terms Delivery
Actual Product
(Product appearance) Education
Design Packing
Construction
& Training &
Installation
Customer benefit
Core-
(Product or service)
Product
Brand Quality
Main-
On-site tenance
Service & Care
Functionality
Customer- Guarantee /
Support Warranty

9.
Product Roadmap
2010 2011 2012 2013 2014
Product Product
Product Name Product Name Product Name
Name or Name or
or Image or Image or Image
Image Image
Placeholder Placeholder Placeholder Placeholder Placeholder
Description goes here… Description goes here… Description goes here… Description goes here… Description goes here…
.

10.
Traction
Established BaseLine Product to Market Fit & Customer Acquisition/Activation.
Status
• Still to workon customer
Signed up 800 users
retention (8%) and
800
revenue.
• Embedded analytics from Visited Signup Page
day one.
2,000
• Capturing customer
feedback
Traffic
• Beta enterprise customers
• Need to work on UI and 15,987
some functionality based
on customer feedback
Impressions
158,978

11.
Achievements
• Product • Product • Scale Sales, • Expand operations • Possibly a merger
Development Enhancements Marketing, Support with a larger
• New Platforms • New platforms software company
• Setup Sales &
• Paid beta Marketing Engine • New territories
customers • Sustainable,
• Support
• Lead Nurturing & dependable
customer retention infrastructure Revenue Model
• Channel • Demand Creation
optimization Engine
• Setup metrics

12.
Investor Presentation Next Steps
This SlideShare presentation includes 10 of the 26 slides
available in the Demand Creation Planning Template
To view all 26 slides, and other go-to-market planning templates
for demand management, websites, social media, messaging and
positioning, go-to-market and demand creation planning,
please visit
www.vpmarketingondemand.com/templates