What is marketing camp silicon valley vpw 1nov12

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What is marketing camp silicon valley vpw 1nov12

  1. 1. An UnconferenceConnecting Marketing Innovators. Share. Learn. Grow. November 3rd
  2. 2. SHARE – LEARN – GROW• A first-of-its-kind Unconference• Gathering innovation-focused, marketing thought-leaders• Dialogue and brainstorm the marketing topics, tools, trends, and technology they share as passions Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 2
  3. 3. SHAREJoin other marketing geniuses, tech wizards, and product visionaries in a day of sharing best practices, success stories, battle scars, brilliant ideas and novel “how to” approaches to innovative marketing. Dialogue, debate, and brainstorm successful use of old and new marketing tools and applications alike. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 3
  4. 4. LEARNHow you’ll learn? What you’ll learn?• Gain innovative marketing • Emerging social media tools & expertise tactics• Exchange insights • Location-aware mobile marketing• Bounce ideas off fellow experts • Customer lifecycle engagement• Discover emerging tools and eCRM• Explore new techniques to • Big Data analytics squeeze more results from your • Behavioral segmentation marketing efforts. • Daily Deals • Search engine marketing • eCommerce & online advertising • Crowd-funding and crowd-sourcing • Add your own topic here! Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 4
  5. 5. GROWCome Camping to expand your:• Skills – apply today’s marketing techniques• Knowledge – incorporate best practices• Network – speak with “movers and shakers” in the field• Business – use the latest tools to grow your business Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 5
  6. 6. IT’S AN UNCONFERENCEFocused only on topics that are of interest to attendees• Attendees offer topics• Attendees lead sessions/give talks• Attendees vote on topics that will be presented Only one Rule: Law of Two FeetIf at any time you find yourself in a situation where you are neither learning nor contributing, feel free to use your two feet to go someplace else. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 6
  7. 7. WHERE & WHEN?• Saturday, November 3rd, 8:00am-4:30pm• Nokia, 200 S. Mathilda Ave., Sunnyvale Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 7
  8. 8. WHO SHOULD ATTEND?• All marketing professionals who want to learn and share innovative marketing strategies, tactics, and tools.• Over 300 executives, entrepreneurs, service providers, and marketing enthusiasts are expected to attend 30+ learning sessions. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 8
  9. 9. WHAT WILL HAPPEN?• The agenda is participant-driven and exchange- focused.• Topics of real concern, interest, and complexity are: – submitted by, – given by, and – voted on by registrants. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 9
  10. 10. AGENDA• Morning breakout sessions are pitched and selected online prior to event day – Event registration opens: Aug 1st – Pitch submissions: Sep 8th – Oct 22nd – Topic voting: Sep 29th – Oct 22nd – Morning breakouts announced Oct 24th – Proposal requirement details on www.marketingcamp.org• Afternoon breakouts will be crowd-selected from proposals pitched on event morning• Of course, coffee will be potent and plentiful, to keep the dialogue flowing Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 10
  11. 11. JUST TWO RULESLaw of Two Feet• If at any time you find yourself in a situation where you are neither learning nor contributing, feel free to use your two feet to go someplace else.Above All, Respect• At all times we’ll respectfully collaborate, debate, dialogue and innovate to Share, Learn and Grow. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 11
  12. 12. LEADERSHIPChair: Social Media:• Paul Wcislo, Intrepid Communications • Natascha Thomson, MarketingXLeratorExecutive Director: • Michael Brito, Edelman• Michael Downs, Nokia • Joseph Dennis Kelley, SAPMarketing: • Michael Procopio, HP• Jonathan Chizick, Samsung Electronics • Nancy Uy, SAP Robin Fisher, Take Flight Graphics • Maria Poveromo, Adobe Christine Oliver, Impact Communications • Cathryn Posey, Adobe Tom Ross, The Device DoctorTechnology: • Cherie Del Carlo, So. Bay Org. Dev. Net• Shekhar Dhongade, Spakeworx • Syed Kasif Ali, Social Media Consultant Dave Nielsen, Cloud Camp • Jeffery Blake, Social Media Consultant Sandeep Jain ZeeToZed, Inc. • Rita Scroggin, Triade GroupProgram/Content: Advisor:• Michael Downs, Nokia • Chris Gill, SVForum Doug Hoppe, Almaden Life Zhiyong Zhao, InfosysLogistics:• Stacey Winkelmann, Absolutely Events• Christine Oliver, Impact Communications Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 12
  13. 13. HOW TO CONTACT US?• www.MarketingCamp.org• info@marketingcamp.org• MarketingCampSV@gmail.com• LinkedIn Group: MarketingCamp Silicon Valley• Twitter: @MarketingCampSV #MCSV• Facebook: www.facebook.com/MarketingCampSV• YouTube: www.youtube.com/user/MarketingCamp• Slideshare: www.slideshare.net/MarketingCampsSV Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 13
  14. 14. And now a word from our sponsors…PlatinumGoldSilverBronze Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 14
  15. 15. Thank youPlatinumAdobe provides complete solutions that combine digital media creation with data-drivenmarketing to help businesses improve their communications, strengthen their brands, andultimately achieve greater business success. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 15
  16. 16. Thank YouGoldVerticalResponse Inc. provides a full suite of self-service marketing solutions for small businessesincluding email marketing, social media marketing, event marketing, direct mailmarketing and online surveys. Our mission is to empower small businesses and non-profitorganizations to easily and affordably create, manage and analyze their own marketingcampaigns. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 16
  17. 17. Thank YouSilverPersuations captures entrepreneur know-how in sexy, easy to access digital packages so you caninform and influence others on their timeline. Not recorded webinars or a faceless voice-overstatic slides. Persuations designs and develops live action video with picture explorations, dragand drop and Q&A that make the experience engaging. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 17
  18. 18. Thank YouSilverTDA Group is Silicon Valley’s premier marketing communications agency. The award-winningcontent marketing firm provides a broad range of services to engage buyers wherever they are:on the Web, on smartphones, on tablets, and through print. TDA clients range from Fortune 50tech companies to start-ups. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 18
  19. 19. Thank YouBronzeStage 4 Solutions, Inc. is a marketing consulting and interim staffing firm. We provideFortune 500 and emerging high-technology leaders with seasoned marketing consultantsand contractors across marketing teams—product marketing, marketing communications,events, demand generation, sales enablement, executive communications, channelmarketing, strategy and product management. Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 19
  20. 20. Place Holder for Adobe Pitch• They have not slides Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 20
  21. 21. Place Holder for VerticalResponse• They will have slides Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 21
  22. 22. Thanks to our PartnerConnecting Marketing Innovators - Share. Learn. Grow. - November 3rd 22
  23. 23. Thanks to our PartnerConnecting Marketing Innovators - Share. Learn. Grow. - November 3rd 23
  24. 24. Thanks to our PartnerConnecting Marketing Innovators - Share. Learn. Grow. - November 3rd 24
  25. 25. Thanks to our PartnerConnecting Marketing Innovators - Share. Learn. Grow. - November 3rd 25
  26. 26. Thanks to our PartnerConnecting Marketing Innovators - Share. Learn. Grow. - November 3rd 26
  27. 27. NextPrinciples30-Day Free Trial OfferInsight-to-Action Solution Our Customers•Get a handle on your social conversations•Identify leads and key influencers•Manage events and campaigns•Much more!!!How to get?•Request at info@nextprinciples.com•Promo Code: MARKETINGCAMP•Offer goo thru Nov. 19th Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 27
  28. 28. SVForum
  29. 29. Our Beginning• 1983: Software Entrepreneurs’ Forum (SEF) founded by10 software developers and consultants.• First professional organization for participants in software industry.• 1984: 40 members, first SIG : Educational Software.• 1998: SEF and the Center for Software Development merged to become the Software Development Forum – “SDForum.” SEF meeting in the early years at Harrys Hofbrau in Palo Alto. www.svforum.org
  30. 30. MissionTo foster innovation, entrepreneurship andleadership within the Silicon Valley ecosystemof individuals and businesses participating inemerging technologies by:• Creating connections and community.• Providing education and access to resources.• Linking the global business community to Silicon Valley.• Facilitating the exchange of unbiased knowledge, insights and best practices. www.svforum.org
  31. 31. Covering All Emerging Technologies• We cover entire footprint of information technology, not just software.• Our expanded mission serves a broad, global market.• To spread the news to a larger audience. www.svforum.org
  32. 32. The Organization Today• 35 sponsors,2,800 members and • 200+ events annually fostering an audience of 12,000+ business of technology, innovation, individuals. and entrepreneurship.• Inter-dependent ecology of stakeholders. www.svforum.org
  33. 33. Special 50%-Off Membership Offer• Only $72.50! Reg. $145.00 • Keep your skills honed• Free entry into all 12 SIGs • Join today!• Special Discounts on all • www.svforum.org/jo conferences • Promo Code: Camp2012 www.svforum.org

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