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The Amazon Kindle 2013 - Simba Information


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The Amazon Kindle 2013 - Simba Information

  1. 1. The Amazon Kindle 2013 Simba Information Presents A Short Preview
  2. 2. provides market research solutions to business professionals seeking to enhance their business goals. We provide a number of business intelligence solutions, from individual market research reports from over 700 leading global publishers, to Knowledge Centers where clients can discover deeper business insight products into a topic over time. Or perhaps your business needs a much wider view across multiple industries and topics, if so, our Profound solution allows you to select specific parts (graphs, tables, charts or sections) from different market research reports. Our Account Managers have in-depth knowledge of the publishers and the various types of reports in their respective industries. They give you unbiased and qualitative insights on which reports will best meet your needs. To learn more about which Market Intelligence Solution might best fit your needs, contact us for a complimentary Business Intelligence Assessment. One of our Account Managers will get right back in touch with you. About Us
  3. 3. About Simba Information Serving the information needs of both traditional and new media organizations, we provide key decision-makers at more than 15,000 client companies across the globe with timely news, analysis, exclusive statistics, and proprietary industry forecasts. Simba's extensive information network delivers valuable independent perspective on the people, events, and alliances shaping the media and information industry. Our tightly focused editorial and marketing teams meet these needs through the publication of newsletters and market research reports, while our seasoned industry experts bring Simba’s powerful information to life through consulting services. Our research reports are written by Simba's staff of industry experts, who offer insight on market structure and the competitive landscape, technology assessment and penetration, and emerging products and trends. Our analysis is based on both primary and secondary research, as well as years of professional industry expertise. In addition to analyzing current and historical trends, our analysts predict where the market is headed over the next 5-10 years.
  4. 4. The Amazon Kindle 2013 For the last two years, Simba Information’s Trade E-Book Publishing report series has included a mid-year update to allow buyers to have the newest data pertaining to hardware usage trends. But as the market got bigger and the growth rates grew smaller, we realized that there were new questions on this market—and about the most influential player operating within it—that needed to be answered. The same Simba Information analysis that correctly predicted the 2012 slowdown of e- book adoption (and the shift from e-reading devices to tablets) has been deployed to answer some pressing questions on Amazon Kindle Store users and Kindle Fire owners. Thanks to nationally representative consumer surveys conducted on a regular basis since 2009, Simba’s qualifications to study Amazon’s customers are second to none. How many books the Amazon customer buys, how much they spend, trends in E-Ink and Tablet owners, and demographic details are covered extensively in this report featuring more than 30 charts.
  5. 5. Percent of U.S. Population Who Owns A Kindle Fire, iPad, Smartphone or Other Tablet (2013) % of All Adults Smartphone 51.6% iPad tablet 19.2% Kindle Fire tablet 10.9% Tablet other than iPad or Kindle Fire 9.4% None of the above 37.3% Based on a nationally representative survey of 2,000 adults Source: Simba Information
  6. 6. The Amazon Kindle 2013 TOC Highlights o Kindle and Kindle Owners Lending Library Use: Topline Results o Demographics of Kindle/Kindle Store Users More C o Kindle Fire Owners and Kindle Store Users: Key Data o E-Ink Kindle vs. Kindle Fire Users o Forecasts and Conclusions -Aging Skin Care Over Antioxidants View Report
  7. 7. For More on this Report and Additional Research Visit Or call 1-800-298-5699