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How Social adds value to Talent Management 
Mark Osborn – Pre-Sales Executive Europe, Social Business 
Paget Miles – HCM L...
IBM Leads in Enterprise Social Software
Agenda 
What is Social Business? 
How is IBM using Social? 
How can Social Help in HR?
Pinterest – 10.4m Users 
Twitter – 140m Users 
Linkedin – 150m Users 
Facebook – 800m Users
Picture source:http://www.flickr.com/photos/carbonnyc/3268320322/
Social Business 
Nimble 
Engaged 
Transparent 
Social Media 
Marketing and PR Revolutionize Business 
Social Media vs. Soc...
Social: The ROI is significant 
$900B – 
1.3T/yr 
from 
McKinsey
The Vast Majority of Social Collaboration Initiatives Fail…* 
- Gartner 
*http://www.gartner.com/newsroom/id/2402115
The Vast Majority of Social Collaboration Initiatives Fail- 
Due to lack of purpose* 
- Gartner 
*http://www.gartner.com/n...
Whitepaper at 
ibm.com/social 
IBM Social Business Patterns
The Benefits of Social Business 
Hiring and Onboarding 
Expertise and Knowledge 
Innovation
50% faster to market, 
most profitable 
Cutting onboarding 
time by 50% 
One Single Corporate 
Directory from 12 
Ideation...
NUMBER x SIZE X DOWNLOADS = 7pb
65 Communities 
23 Shared Folders 
Organic Flow + Social Reshare Value
SVP - Steve Mills 
“harness our collective 
intelligence across IBM 
[and] our ecosystem” 
Irving Wladawsky- 
Berger 
“Sto...
* 
Cultural / Employee 
Engagement 
* 
Systems of Engagement 
*Talent Engagement 
ENGAGING EMPLOYEES & ECOSYSTEM TO GROW T...
EMPLOYEE ENGAGEMENT 
& CULTURE 
CEO Engaging 
Eminence 
socially 
“Best of IBM”
751 Comments 
205K Visits 
175 Likes 
EMPLOYEE ENGAGEMENT – VIDEO BLOGS
Candidate 
New 
Hire 
Employee 
Goals 
Learning 
Where can Social help?
Candidate 
Where can Social help?
EXTERNAL ENGAGEMENT WITH PRE-HIRES
Benefits 
Increased candidate engagement 
Increased quality of hire 
Increased brand image
New 
Hire 
Where can Social help?
INTERNAL ENGAGEMENT WITH NEW HIRES 
ACCELERATE M&A INTEGRATION AND ROI
Benefits 
Increased engagement 
Increased retention 
Increased productivity
Employee 
Where can Social help?
Cemex SHIFT Social Intranet 
Created a “single”, 
“flatter” organization 
to drive innovation 
Improved 
productivity, fas...
TD Bank 
Cutting onboarding time by 50% 
Communicate and engage on vision 
Reduce meeting times by 5 hours a week 
“We’re ...
Benefits 
Single point to HR 
Personalised digital experience 
Collaboration
Goals 
W here can Social help?
Benefits 
Real time performance 
Multi point feedback / evidence 
Increased joint working / thanks
W here can Social help? 
Learning
Benefits 
Collaborative self paced learning 
Instant answers 
Increased quality of learning
What’s next? Analytics!
• Helps the individual 
employee understand their 
impact within the enterprise 
network and how to most 
effectively grow...
Watson – Digital Assistant
Watson-based analytics solutions redefine what it 
means to have workforce insight 
Talent Insights with Watson Analytics ...
25+ YEARS OF 
BEHAVIOURAL 
SCIENCE 
WORK EXPERIENCE 
DIGITAL 
COLLABORATION 
BREADTH AND 
DEPTH 
TALENT 
CULTURE 
WORK 
Sm...
69 
linkd.in/MOsborn 
twitter.com/mark_osborn 
about.me/mosborn 
linkedin.com/in/pagetmiles 
twitter.com/pagetlmiles
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
How Social Adds Value to Talent Management- Q4 CIPD
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How Social Adds Value to Talent Management- Q4 CIPD Slide 1 How Social Adds Value to Talent Management- Q4 CIPD Slide 2 How Social Adds Value to Talent Management- Q4 CIPD Slide 3 How Social Adds Value to Talent Management- Q4 CIPD Slide 4 How Social Adds Value to Talent Management- Q4 CIPD Slide 5 How Social Adds Value to Talent Management- Q4 CIPD Slide 6 How Social Adds Value to Talent Management- Q4 CIPD Slide 7 How Social Adds Value to Talent Management- Q4 CIPD Slide 8 How Social Adds Value to Talent Management- Q4 CIPD Slide 9 How Social Adds Value to Talent Management- Q4 CIPD Slide 10 How Social Adds Value to Talent Management- Q4 CIPD Slide 11 How Social Adds Value to Talent Management- Q4 CIPD Slide 12 How Social Adds Value to Talent Management- Q4 CIPD Slide 13 How Social Adds Value to Talent Management- Q4 CIPD Slide 14 How Social Adds Value to Talent Management- Q4 CIPD Slide 15 How Social Adds Value to Talent Management- Q4 CIPD Slide 16 How Social Adds Value to Talent Management- Q4 CIPD Slide 17 How Social Adds Value to Talent Management- Q4 CIPD Slide 18 How Social Adds Value to Talent Management- Q4 CIPD Slide 19 How Social Adds Value to Talent Management- Q4 CIPD Slide 20 How Social Adds Value to Talent Management- Q4 CIPD Slide 21 How Social Adds Value to Talent Management- Q4 CIPD Slide 22 How Social Adds Value to Talent Management- Q4 CIPD Slide 23 How Social Adds Value to Talent Management- Q4 CIPD Slide 24 How Social Adds Value to Talent Management- Q4 CIPD Slide 25 How Social Adds Value to Talent Management- Q4 CIPD Slide 26 How Social Adds Value to Talent Management- Q4 CIPD Slide 27 How Social Adds Value to Talent Management- Q4 CIPD Slide 28 How Social Adds Value to Talent Management- Q4 CIPD Slide 29 How Social Adds Value to Talent Management- Q4 CIPD Slide 30 How Social Adds Value to Talent Management- Q4 CIPD Slide 31 How Social Adds Value to Talent Management- Q4 CIPD Slide 32 How Social Adds Value to Talent Management- Q4 CIPD Slide 33 How Social Adds Value to Talent Management- Q4 CIPD Slide 34 How Social Adds Value to Talent Management- Q4 CIPD Slide 35 How Social Adds Value to Talent Management- Q4 CIPD Slide 36 How Social Adds Value to Talent Management- Q4 CIPD Slide 37 How Social Adds Value to Talent Management- Q4 CIPD Slide 38 How Social Adds Value to Talent Management- Q4 CIPD Slide 39 How Social Adds Value to Talent Management- Q4 CIPD Slide 40 How Social Adds Value to Talent Management- Q4 CIPD Slide 41 How Social Adds Value to Talent Management- Q4 CIPD Slide 42 How Social Adds Value to Talent Management- Q4 CIPD Slide 43 How Social Adds Value to Talent Management- Q4 CIPD Slide 44 How Social Adds Value to Talent Management- Q4 CIPD Slide 45 How Social Adds Value to Talent Management- Q4 CIPD Slide 46 How Social Adds Value to Talent Management- Q4 CIPD Slide 47 How Social Adds Value to Talent Management- Q4 CIPD Slide 48 How Social Adds Value to Talent Management- Q4 CIPD Slide 49 How Social Adds Value to Talent Management- Q4 CIPD Slide 50 How Social Adds Value to Talent Management- Q4 CIPD Slide 51 How Social Adds Value to Talent Management- Q4 CIPD Slide 52 How Social Adds Value to Talent Management- Q4 CIPD Slide 53 How Social Adds Value to Talent Management- Q4 CIPD Slide 54 How Social Adds Value to Talent Management- Q4 CIPD Slide 55 How Social Adds Value to Talent Management- Q4 CIPD Slide 56 How Social Adds Value to Talent Management- Q4 CIPD Slide 57 How Social Adds Value to Talent Management- Q4 CIPD Slide 58 How Social Adds Value to Talent Management- Q4 CIPD Slide 59 How Social Adds Value to Talent Management- Q4 CIPD Slide 60 How Social Adds Value to Talent Management- Q4 CIPD Slide 61 How Social Adds Value to Talent Management- Q4 CIPD Slide 62 How Social Adds Value to Talent Management- Q4 CIPD Slide 63 How Social Adds Value to Talent Management- Q4 CIPD Slide 64 How Social Adds Value to Talent Management- Q4 CIPD Slide 65 How Social Adds Value to Talent Management- Q4 CIPD Slide 66 How Social Adds Value to Talent Management- Q4 CIPD Slide 67 How Social Adds Value to Talent Management- Q4 CIPD Slide 68 How Social Adds Value to Talent Management- Q4 CIPD Slide 69 How Social Adds Value to Talent Management- Q4 CIPD Slide 70
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Presented at the CIPD Conference with Pagit Miles. Today businesses understand that the effectiveness of their employees is a significant competitive driver. IBM believes that embedding Social ways of working into an organisation can add value at every stage of the employee life cycle. This session will demonstrate how and why social should be at the core of businesses' Talent initiatives and by aligning social to HR processes organisations can increase productivity, engagement, performance and retention.

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How Social Adds Value to Talent Management- Q4 CIPD

  1. 1. How Social adds value to Talent Management Mark Osborn – Pre-Sales Executive Europe, Social Business Paget Miles – HCM Leader Europe © 2014 IBM Corporation
  2. 2. IBM Leads in Enterprise Social Software
  3. 3. Agenda What is Social Business? How is IBM using Social? How can Social Help in HR?
  4. 4. Pinterest – 10.4m Users Twitter – 140m Users Linkedin – 150m Users Facebook – 800m Users
  5. 5. Picture source:http://www.flickr.com/photos/carbonnyc/3268320322/
  6. 6. Social Business Nimble Engaged Transparent Social Media Marketing and PR Revolutionize Business Social Media vs. Social Business
  7. 7. Social: The ROI is significant $900B – 1.3T/yr from McKinsey
  8. 8. The Vast Majority of Social Collaboration Initiatives Fail…* - Gartner *http://www.gartner.com/newsroom/id/2402115
  9. 9. The Vast Majority of Social Collaboration Initiatives Fail- Due to lack of purpose* - Gartner *http://www.gartner.com/newsroom/id/2402115
  10. 10. Whitepaper at ibm.com/social IBM Social Business Patterns
  11. 11. The Benefits of Social Business Hiring and Onboarding Expertise and Knowledge Innovation
  12. 12. 50% faster to market, most profitable Cutting onboarding time by 50% One Single Corporate Directory from 12 Ideation – 8 GTM strategies worth Bn’s Mobile Employees Process 40 days to 6 Drive culture with Social Business IBM Social Business Success Stories
  13. 13. NUMBER x SIZE X DOWNLOADS = 7pb
  14. 14. 65 Communities 23 Shared Folders Organic Flow + Social Reshare Value
  15. 15. SVP - Steve Mills “harness our collective intelligence across IBM [and] our ecosystem” Irving Wladawsky- Berger “Stocks of info turning into Flows of new info” CEO – Ginni Rometty Social Networks will become the new production line…your value is not what you know but what you share IBM to be “Preeminent Social Enterprise”
  16. 16. * Cultural / Employee Engagement * Systems of Engagement *Talent Engagement ENGAGING EMPLOYEES & ECOSYSTEM TO GROW THE BUSINESS
  17. 17. EMPLOYEE ENGAGEMENT & CULTURE CEO Engaging Eminence socially “Best of IBM”
  18. 18. 751 Comments 205K Visits 175 Likes EMPLOYEE ENGAGEMENT – VIDEO BLOGS
  19. 19. Candidate New Hire Employee Goals Learning Where can Social help?
  20. 20. Candidate Where can Social help?
  21. 21. EXTERNAL ENGAGEMENT WITH PRE-HIRES
  22. 22. Benefits Increased candidate engagement Increased quality of hire Increased brand image
  23. 23. New Hire Where can Social help?
  24. 24. INTERNAL ENGAGEMENT WITH NEW HIRES ACCELERATE M&A INTEGRATION AND ROI
  25. 25. Benefits Increased engagement Increased retention Increased productivity
  26. 26. Employee Where can Social help?
  27. 27. Cemex SHIFT Social Intranet Created a “single”, “flatter” organization to drive innovation Improved productivity, faster time to market and lowered cycle times Real-time process innovation and improvement Voted “Most Innovative Enterprise 2013” by peers SAP Workflow
  28. 28. TD Bank Cutting onboarding time by 50% Communicate and engage on vision Reduce meeting times by 5 hours a week “We’re providing employees with the platform and the opportunity to work together and create in a new way. And we’re helping them to collaborate and improve efficiency--that’s what business value is all about.” Wendy Arnott, VP Social Media and Digital Communications, TD Bank Group
  29. 29. Benefits Single point to HR Personalised digital experience Collaboration
  30. 30. Goals W here can Social help?
  31. 31. Benefits Real time performance Multi point feedback / evidence Increased joint working / thanks
  32. 32. W here can Social help? Learning
  33. 33. Benefits Collaborative self paced learning Instant answers Increased quality of learning
  34. 34. What’s next? Analytics!
  35. 35. • Helps the individual employee understand their impact within the enterprise network and how to most effectively grow their career. • Helps management understand how their teams function. Personal Social Dashboard
  36. 36. Watson – Digital Assistant
  37. 37. Watson-based analytics solutions redefine what it means to have workforce insight Talent Insights with Watson Analytics • Predictive and content analytics enable fresh insights by uncovering patterns not yet known • Watson guidance encourages interactive exploration across all data – creating real-time business intelligence • Watson Big Data platform combines structured and unstructured data to bring transparency and context to the decision-making process
  38. 38. 25+ YEARS OF BEHAVIOURAL SCIENCE WORK EXPERIENCE DIGITAL COLLABORATION BREADTH AND DEPTH TALENT CULTURE WORK Smarter Workforce So, what makes IBM Smarter Workforce Different? FLEXIBLE AND OPEN
  39. 39. 69 linkd.in/MOsborn twitter.com/mark_osborn about.me/mosborn linkedin.com/in/pagetmiles twitter.com/pagetlmiles
  • Jefflmil

    Dec. 11, 2015
  • vtoal

    Nov. 14, 2014

Presented at the CIPD Conference with Pagit Miles. Today businesses understand that the effectiveness of their employees is a significant competitive driver. IBM believes that embedding Social ways of working into an organisation can add value at every stage of the employee life cycle. This session will demonstrate how and why social should be at the core of businesses' Talent initiatives and by aligning social to HR processes organisations can increase productivity, engagement, performance and retention.

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