Grow talks presentation final

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A talk on how to raise money using convertible notes that convert to equity quickly.

Published in: Economy & Finance, Business
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Grow talks presentation final

  1. 1. Leveraging Disruptive Fundraising Technology Mark Organ, CEO of @markorgan; Tweet #disruptive$
  2. 2. About Influitive Influitive helps B2B marketers recruit, mobilize and recognize an army of advocates that outsell their best sales reps. Who we are: Founded in 2010 vv HQ in Toronto, San Francisco Private, VC backed, >$11M raised
  3. 3. I Have Raised Money In Many Forms OVER 100 Shareholders vv OVER $40M Raised OVER 12 Rounds
  4. 4. #1 Critical Ingredient for Startup Success à Founders and Investors CONVICTION
  5. 5. How to get Conviction? HARD WORK v DEEP KNOWLEDGE
  6. 6. NO SHORTCUTS
  7. 7. Bootstrappin’ CUSTOMERS FUND YOU
  8. 8. How to Bootstrap Your Business 1 CONVICTION 2 MICRONICHE 3 SERVICIZE 4 HIGH PRICES 5 SYSTEMATIC SCALE
  9. 9. Raising Money – Some tips 1 CONVICTION 2 BEAUTIFUL STORY 3 A. B. P. (ALWAYS BE PITCHING) 4 GET FEEDBACK & CONNECTIONS 5 FIRM, BUT COACHABLE
  10. 10. Raising Money: Convertibles GREAT FOR EARLY ROUNDS Assume Cap & Discount Rolling Closes Many Investors Dislike Variable Terms Options Unpriced Low Cost More Dilutive (if progress is SLOW) Less Dilutive (if progress is FAST)
  11. 11. Raising Money: VC / Series A/B Long Lead Time Herd-like Behaviour Loss of Control Overhead to Manage $ $ $, $ $ $ ,$ $ $ Intros & recruiting help
  12. 12. Disruptive Trends in Fundraising: The Great Blurring STAGE: A and SEED GEOGRAPHY: SF/SV, Northeast, R.O.W ACTORS: ANGEL, SUPERANGEL & VC
  13. 13. AngelList: Disruptive Fundraising Machine
  14. 14. AngelList: Disruptive Fundraising Machine
  15. 15. AngelList: Disruptive Fundraising Machine
  16. 16. Crushing it On AngelList IT’S ‘LAUNCHY’: All systems go! NEED A POSSE: Advisors, early investors, and recommenders STYLE COUNTS: Design, pizzazz
  17. 17. Putting It All Together How to Raise Money in 2013 Founders $25K-$100K
  18. 18. Putting It All Together How to Raise Money in 2013 Start talking to microVC and quality angels F Friends, Family, Fools $250K-$500K Convertible
  19. 19. Putting It All Together How to Raise Money in 2013 Seed Preferred ~$2M FFF F Seed Convert ~$250K-$1M
  20. 20. Putting It All Together How to Raise Money in 2013 Seed Preferred ~$2M FFF F Seed Convert ~$250K-$1M Series A/B $4M - $10M
  21. 21. Thanks For Your Attention! QUESTIONS? @markorgan #disruptive$

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