Best Education and Learning Project 

B2B Social Media Marketing in the 

Architecture Engineering Construction Industry

...
Green Builder® Media’s

VISION House® in INNOVENTIONS at Epcot®
• The purpose of the VISION House in INNOVENTIONS 


is to...
VISION House® in INNOVENTIONS at Epcot®
• Something magical is happening at the Innoventions

attraction at Epcot, in the ...
VISION House® in INNOVENTIONS at Epcot®
• Visitors will learn

that a house is a
set of interactive
systems, and
that prop...
VISION House® in INNOVENTIONS at Epcot®

Front Elevation
Copyright ©	
  2012 Mark Robert Johnson FAIA

MARKITECT

Mark Joh...
VISION House® in INNOVENTIONS at Epcot®
• INNOVENTIONS

cast members
will lead VISION
House guests on
a guided tour of
the...
VISION House® in INNOVENTIONS at Epcot®

Side Elevation (Close-Up)
Copyright ©	
  2012 Mark Robert Johnson FAIA
011

MARKI...
VISION House® in INNOVENTIONS at Epcot®

Side Elevation (Close-Up)
Copyright ©	
  2012 Mark Robert Johnson FAIA

MARKITECT...
VISION House® in INNOVENTIONS at Epcot®
• Inspired by Green Builder Media’s VISION House

demonstration series, the VISION...
Green Builder Media’s
VISION House® Sponsor
• More than 90% of the

wood we use for our
hardwood floors
comes from North
Am...
Green Builder Media’s
VISION House® Sponsor
• Armstrong Cabinets’

Origins™ Series
combines the durability
and value of ou...
Green Builder Media’s
VISION House® Sponsor
• High efficiency heating

and cooling systems
and controls by Trane,
creating d...
Green Builder Media’s
VISION House® Sponsor
• An advanced whole-

home automation
system by Nexia,
enabling homeowners
to ...
Green Builder Media’s
VISION House® Sponsor
• Door hardware,

security systems, and
cameras, by Schlage,
for durability, s...
Green Builder Media’s
VISION House® Sponsor
• Durable,

environmentally
friendly, and integrated
exterior product suites,
...
Green Builder Media’s
VISION House® Sponsor
• Technically advanced,

whisper quiet, and
effective ventilation
and filtration...
Green Builder Media’s
VISION House® Sponsor
• Energy efficient, high-

quality, and beautiful
Designer Series
windows and do...
Green Builder Media’s
VISION House® Sponsor
• Water-conserving 


fixtures, faucets, and
showerheads, and
home standby
gene...
Green Builder Media’s
VISION House® Sponsor
• An innovative electronic

vehicle charging station
by SIEMENS,
connecting Am...
Green Builder Media’s
VISION House® Sponsor
• A Chevy Volt electric

vehicle by GM

• Style, performance, and

appeal from...
VISION House® in INNOVENTIONS at Epcot®
• Visitors may

leave the 

exhibit with
specific ideas
that help them
make their
h...
VISION House® in INNOVENTIONS at Epcot®
• The VISION House in INNOVENTIONS opened on

Earth Day 2012 and will educate peop...
VISION House® in INNOVENTIONS at Epcot®
• As Walt Disney himself said, “The way to get started

is to quit talking and beg...
Mark Johnson FAIA | CKD | AIBD
• MARKITECT.me Consulting
• Marketing and Communications
• Social Media
• Industry Educatio...
MARKITECT.me - Social Media Awards
• Winner of Three Be2Awards - London Social Media Week
• 2013 - Best B2B Education & Le...
Best Education and Learning Project 

B2B Social Media Marketing in the 

Architecture Engineering Construction Industry

...
Upcoming SlideShare
Loading in …5
×

Green Builder Media's VISION House in INNOVENTIONS at Epcot

7,581 views

Published on

This presentation is a quick overview of Green Builder® Media's VISION House® in INNOVENTIONS at Epcot®, opening late spring, 2012. The purpose of the project is to engender sustainable thinking. By showcasing advanced green products and demonstrating a wide spectrum of cost-effective, sustainable choices, the VISION House® in INNOVENTIONS will provide homeowners with real solutions for contemporary 
green living.

Published in: Design, Technology, Business
0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
7,581
On SlideShare
0
From Embeds
0
Number of Embeds
1,433
Actions
Shares
0
Downloads
0
Comments
0
Likes
4
Embeds 0
No embeds

No notes for slide

Green Builder Media's VISION House in INNOVENTIONS at Epcot

  1. 1. Best Education and Learning Project 
 B2B Social Media Marketing in the 
 Architecture Engineering Construction Industry Green Builder® Media’s VISION 
 in INNOVENTIONS 
 ® at Epcot ® House " Mark Johnson FAIA | CKD | AIBD Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  2. 2. Green Builder® Media’s VISION House® in INNOVENTIONS at Epcot® • The purpose of the VISION House in INNOVENTIONS 
 is to engender sustainable thinking. " • By showcasing advanced green products 
 and demonstrating a wide spectrum of 
 cost-effective, sustainable choices, 
 the VISION House in INNOVENTIONS 
 can provide homeowners with real solutions 
 for contemporary green living. " • www.greenbuildermag.com/VISION-HOUSE Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  3. 3. VISION House® in INNOVENTIONS at Epcot® • Something magical is happening at the Innoventions attraction at Epcot, in the Walt Disney World Resort in Orlando Florida. • The sounds of hammers and saws can be heard behind the construction barrier in INNOVENTIONS as Green Builder Media’s VISION House exhibit comes to life. • If the walls were see-through, passers-by might catch 
 a glimpse of swirling pixie dust morphing the space into the most innovative, educational green home exhibit ever built. Side Elevation Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  4. 4. VISION House® in INNOVENTIONS at Epcot® • Visitors will learn that a house is a set of interactive systems, and that proper 
 management of those systems will maximize comfort and 
 minimize operational costs. Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  5. 5. VISION House® in INNOVENTIONS at Epcot® Front Elevation Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  6. 6. VISION House® in INNOVENTIONS at Epcot® • INNOVENTIONS cast members will lead VISION House guests on a guided tour of the exhibit, where they’ll 
 find intelligent products and advanced 
 technologies. Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  7. 7. VISION House® in INNOVENTIONS at Epcot® Side Elevation (Close-Up) Copyright ©  2012 Mark Robert Johnson FAIA 011 MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  8. 8. VISION House® in INNOVENTIONS at Epcot® Side Elevation (Close-Up) Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  9. 9. VISION House® in INNOVENTIONS at Epcot® • Inspired by Green Builder Media’s VISION House demonstration series, the VISION House® in INNOVENTIONS exhibit will highlight major themes of: 1. Whole-home automation 2. Energy efficiency 3. Water conservation 4. Indoor environment quality 5. Security 6. Multi-generational design Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  10. 10. Green Builder Media’s VISION House® Sponsor • More than 90% of the wood we use for our hardwood floors comes from North American forests, all managed according to environmentally responsible practices. Armstrong Flooring: Century Farm - Chateau Brown Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  11. 11. Green Builder Media’s VISION House® Sponsor • Armstrong Cabinets’ Origins™ Series combines the durability and value of our genuine Allwood™ construction with the environmental benefits of sustainable, lowemitting materials. Armstrong Cabinetry: Town & Country - Vanilla Cream Pewter Glaze Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  12. 12. Green Builder Media’s VISION House® Sponsor • High efficiency heating and cooling systems and controls by Trane, creating delivering comfort while saving homeowners both energy and operating costs Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  13. 13. Green Builder Media’s VISION House® Sponsor • An advanced whole- home automation system by Nexia, enabling homeowners to remotely operate their HVAC, lighting, appliances, home security, even window shades from their smart phones or iPads, offering versatility and convenience Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  14. 14. Green Builder Media’s VISION House® Sponsor • Door hardware, security systems, and cameras, by Schlage, for durability, style, and peace of mind Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  15. 15. Green Builder Media’s VISION House® Sponsor • Durable, environmentally friendly, and integrated exterior product suites, including smog-eating tile roofs, cultured and Versetta stone, bricks, permeable pavers, and trim by Boral
 Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  16. 16. Green Builder Media’s VISION House® Sponsor • Technically advanced, whisper quiet, and effective ventilation and filtration systems to improve indoor air quality by Panasonic Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  17. 17. Green Builder Media’s VISION House® Sponsor • Energy efficient, high- quality, and beautiful Designer Series windows and doors from Pella Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  18. 18. Green Builder Media’s VISION House® Sponsor • Water-conserving 
 fixtures, faucets, and showerheads, and home standby generators by Kohler, for quiet, dependable emergency response 
   Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  19. 19. Green Builder Media’s VISION House® Sponsor • An innovative electronic vehicle charging station by SIEMENS, connecting America’s families to a cleaner transportation future • ENERGY STAR certified home appliances by Bosch, which blend engineering excellence and style  Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  20. 20. Green Builder Media’s VISION House® Sponsor • A Chevy Volt electric vehicle by GM • Style, performance, and appeal from the world’s leading auto maker   Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  21. 21. VISION House® in INNOVENTIONS at Epcot® • Visitors may leave the 
 exhibit with specific ideas that help them make their homes and lives more resource 
 efficient and environmentally responsible. Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  22. 22. VISION House® in INNOVENTIONS at Epcot® • The VISION House in INNOVENTIONS opened on Earth Day 2012 and will educate people about green homes and offer sustainable living ideas that guests can take home to enhance their daily lives. " • Exponential change, after all, is the result of 
 the incremental improvements made by 
 individuals every day. Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  23. 23. VISION House® in INNOVENTIONS at Epcot® • As Walt Disney himself said, “The way to get started is to quit talking and begin doing.” " • So, we’re using the power of storytelling to plant seeds of sustainable thinking in collaboration with some of 
 the world’s most powerful consumer brands. " • We’re delighted that you’re here with us 
 to experience this magical journey into 
 Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  24. 24. Mark Johnson FAIA | CKD | AIBD • MARKITECT.me Consulting • Marketing and Communications • Social Media • Industry Education • Speaking Engagements • Design Services • Marketer | Educator | Architect • Contact: mrj.faia@gmail.com Copyright © 2013 All Rights Reserved MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  25. 25. MARKITECT.me - Social Media Awards • Winner of Three Be2Awards - London Social Media Week • 2013 - Best B2B Education & Learning Project • 2012 - Best B2B PR/Marketing Campaign • 2012 - Best B2B Education & Learning Project B2B Social Media 
 Marketing in the Architecture Engineering
 Construction 
 Industry " • Named ‘Top 100 Design Tweeter’ by DesignCrave • 11,500+ Twitter followers • 60,000+ Tweets • 25+ daily e-Newspapers Copyright © 2013 All Rights Reserved MARKITECT
 Mark Johnson FAIA|AIBD|CKD
  26. 26. Best Education and Learning Project 
 B2B Social Media Marketing in the 
 Architecture Engineering Construction Industry Green Builder® Media’s VISION 
 in INNOVENTIONS 
 ® at Epcot ® House " Mark Johnson FAIA | CKD | AIBD Copyright ©  2012 Mark Robert Johnson FAIA MARKITECT
 Mark Johnson FAIA|AIBD|CKD

×