Visual Social Marketing: The Next Generation of Social Media
The Next Generation
of Social Media
Visual social marketing is the new standard for
driving a deeper engagement within social media
The human brain process images 60,000 times
faster than text
90% of information transmitted to the brain is
Publishers who use infographics grow in traffic
an average of 12% more than those who don't
Over 5 million photos are uploaded
to Instagram every hour
Every Minute 72 hours of YouTube Videos are
Visual social marketing strategy is
essential! You MUST take advantage of
specific strategies, tools, tactics, and tips
to have a competitive edge in 2014!
and Understand each social network
incorporating video (i.e. Instagram, Vine,
There are two types of users: Those who set
trends and those who follow them
Stand out- and cut through the noise!
Make it “Sharable”
4.1 (15 Seconds)
Import Video from Library
Select video clip, and trim it down to the part you like best.
Automatic Straightening for iOS
When you take a photo with the in-app camera, you can
now tap the new Straighten icon and your photo will
correct to be level. Also includes a slider so you can
rotate and adjust any photo as much or as little as you’d
Video on Instagram for Ice Cream Sandwich
Video on Instagram is now available to Android 4.0
10 Tips for Using Visual Social Marketing
for Your Business
Balance Fun Images With Pictures From Your Business
Debut Videos & Embed Instagram & Vine Videos in Your
Blog or Website
Inspire Potential Customers
Leverage Photo Contests
5) Network Across Social Media:
Engage—like others’ photos and leave comments
Follow your already established followers from other social media platforms
Include hashtags—across all social media: Instagram, Facebook, Twitter,
Vine, Google+, etc.
6) Reward Followers!
Dunkin Donuts #dresseDD
Coffee Cup Costume Contest
7) Show what your product can do- invite user
generated content for a chance to be featured!
8) Showcase Photos of Employees- celebrate your
staff & show them how much they’re valued.
9) Show Your Office & Company
10) Expose Something Newsworthy!
Internal Case Study:
Reader’s Appreciation Week