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gb_present_low

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gb_present_low

  1. 1. lifestyle stroller concepts presentation 2014 03 03
  2. 2. + understanding the market lifestyle moodboards 2 designs + general views + details + material & finishings preview +next steps agenda GB lifestyle stroller_concepts presentation_20140303
  3. 3. analisys undestanding the project customer overview lifestyles research competition benchmark form exploration declination of the lifestyles in 2 design proposal material and finishing first aproach ergonomics development for one design aesthetic 3D file as reference for engineering material and finishings proposal final 3D developed by GB follow up by OrtizFerrer engineering material and finishing follow up you are here concepts finalization codesign GB lifestyle stroller_concepts presentation_20140303
  4. 4. natural care tech toys learn & play crafted luxury from here through GB lifestyle stroller_concepts presentation_20140303
  5. 5. learn & play GB lifestyle stroller_concepts presentation_20140303
  6. 6. natural care natural care GB lifestyle stroller_concepts presentation_20140303
  7. 7. crafted luxury GB lifestyle stroller_concepts presentation_20140303
  8. 8. tech toys GB lifestyle stroller_concepts presentation_20140303
  9. 9. learn & playcrafted luxury GB lifestyle stroller_concepts presentation_20140303
  10. 10. crafted luxury GB lifestyle stroller_concepts presentation_20140303
  11. 11. GB lifestyle stroller_concepts presentation_20140303
  12. 12. GB lifestyle stroller_concepts presentation_20140303
  13. 13. GB lifestyle stroller_concepts presentation_20140303
  14. 14. GB lifestyle stroller_concepts presentation_20140303
  15. 15. GB lifestyle stroller_concepts presentation_20140303
  16. 16. GB lifestyle stroller_concepts presentation_20140303
  17. 17. GB lifestyle stroller_concepts presentation_20140303
  18. 18. color material & finishings exploration fabric texture logo aplication craft deatails fabric mega textures fabric mega textures warm colors, color accesnts GB lifestyle stroller_concepts presentation_20140303
  19. 19. learn & play GB lifestyle stroller_concepts presentation_20140303
  20. 20. GB lifestyle stroller_concepts presentation_20140303
  21. 21. GB lifestyle stroller_concepts presentation_20140303
  22. 22. GB lifestyle stroller_concepts presentation_20140303
  23. 23. GB lifestyle stroller_concepts presentation_20140303
  24. 24. GB lifestyle stroller_concepts presentation_20140303
  25. 25. GB lifestyle stroller_concepts presentation_20140303
  26. 26. GB lifestyle stroller_concepts presentation_20140303
  27. 27. color material & finishings exploration Logo aplication ergonomics matte finishing for plastics dual material fabric texture footrest texture GB lifestyle stroller_concepts presentation_20140303
  28. 28. summary the total experience this product is proposing should be comunicate with all the tools we have this project requires a deep interven- tion into details : fabrics, finishing for the plastics, colors and color combination, added value through new and improved features everything should reinforced the con- cept we choose (stick to the lifestyle ) and communicate the idea of con- fort and safety.
  29. 29. next steps develop selected design ergonomy (handles and buttons) details and wheels accessories color material & finishing ( look & feel ) final 3D by GB z

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